Colne, Lancashire -- (SBWIRE) -- 03/22/2016 -- A new report from eMarketer shows that Facebook is a central social media platform where it matters to have business presence; especially because public participation is so high. Figures released as part of the report include that 50.5% of the population are expected to use Facebook at least once a month during this year (that's about 33 million Brits), therefore up from just over 32 million in 2015. This suggests that Facebook is growing in popularity, and therefore, from a business perspective, it is important to be part of this positive trend. It is anticipated that the best businesses are already making the most of this potential audience by enhancing their Facebook campaigns considerably; a service provided by industry experts such as Digital Marketing Mechanics.

The positive prediction for Facebook's future can be associated with a number of factors. For example, it is an easy to use platform and provides a visually appealing way of engaging the general public with business as well as their personal life. Therefore striking a balance between the personal and professional is key in order to attract the attention of growing audiences. Digital Marketing Mechanics offered this reflection:

"Facebook is growing in the UK and it's no wonder that you can utilise it to grow your business and brand too. That is why we provide services helping businesses to stand out from the crowd on Facebook, filled with dynamic content and attracting traffic."

About Digital Marketing Mechanics
Digital Marketing Mechanics is an agency working with a wide range of clients, up and down the country, in order to enhance their online presence. This includes services such as SEO, PPC and social media. For more information you can visit their website:

PR Contact
Company name: Digital Marketing Mechanics
Tel: 01282 338461
Website: http://www.digitalmarketingmechanics.co.uk/
Contact person: Russell Owen
Email: sales@digitalmarketingmechanics.co.uk
Address: 25 Milton Road,Colne,Lancashire,BB8 9RN

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Colne, Lancashire -- (SBWIRE) -- 02/24/2016 -- A number of recent reports have drawn attention to the nations changing digital usage; with more people opting for online, rather than television content. This was even revealed as applicable to young people, according to findings from Childwise and their 2016 Monitor Report. Now even for young people the average time spent online is 3 hours, whilst only about 2 hours of television is watched. It is thought that this greater online usage will be at an even more prominent level amongst the adult population; hence there is greater pressure than ever to provide engaging online content across the age ranges. Providing an online experience for multiple audiences is in turn expected to be a big trend for 2016.

Movement away from television and greater online usage also suggests that audiences are looking for more interactive options in their spare time; which popularly include searching for a service and purchasing products. Hence the best websites befitting such a trend are those which utilise exciting, engaging content which pleases a variety of audiences. A prime example of a company aware of the importance of this, and using it for effective online marketing, is DML. They provide a range of related services and a spokesperson had this to say:

"The movement away from television in favour of the internet, especially amongst young people, suggests that people prefer he multimedia-driven immersive experience of being online. In turn, businesses need to correspond to this attitude and ensure that their company websites are as up-to-date and exciting as possible. That is why at DML we help sites to implement a full online marketing strategy."

About DML
DML is a digitalmarketingagency based in Lancashire. They offer a wide range of services including SEO and PPC.

For more information you can visit their website: http://www.digitalmarketingmechanics.co.uk

Media Contact:
DML
Russell Owen
Address: 25 Milton Road, Colne, BB8 9RN
Tel: 01282 338461
Email: info@digitalmarketingmechanics.co.uk
Url: http://www.digitalmarketingmechanics.co.uk

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Colne, Lancashire -- (SBWIRE) -- 02/08/2016 -- Recent statistics have revealed that Google Ads are playing an increasingly important role in how people with Smartphones interact with and buy from businesses. According to Google Think Insights, up to 70% of Smartphone users have used Google Ads in order to contact a business – completing their search and call on their device. This highlights that Smartphones are playing an increasingly important role in the buying behavior of customers. Therefore, the best businesses are expected to utilize this in 2016 – and ensure that their online platforms are Smartphone friendly and Google optimized. Keen to comment on this was DML, an expert in the field.

Increasing numbers of people now own Smartphones – often completing multiple tasks on the one device. The statistics from Google Think Insights also highlighted that 68% of Smartphone searches also used their phone to get directions to a business and 67% were interested in Ads appropriate to their specific location.

Therefore the demand of customers appears to be high, with great attention being paid to the suitability for Smartphones. The best business websites, to retain strength in 2016, will most likely have to take this into account – so ensuring that sites are fully responsive and utilizing Adwords as well as SEO is important. They are examples of some of the primary techniques available. A spokesperson from DML had this to say:

"What is clear is that Smartphones are set to play an increasingly big role in business interaction. Therefore it matters that service providers have mobile-ready sites suitable for customers and their devices. That is why at DML we offer extensive digital marketing services in order to update websites to fit and rank well with the latest technologies, as well as stand out on the search engines."

About DML
DML is a digital marketing agency working with clients across the country from a strong Lancashire base. They offer a number of services including SEO, PPC and social media options.

For more information you can visit their website: http://www.digitalmarketingmechanics.co.uk/

PR Contact:
DML
Tel: 01282 338461
Contact person: Gareth Owen
Email: gareth@digitalmarketingmechanics.co.uk
Address: 25 Milton Road,Colne,Lancashire,BB8 9RN
Website: http://www.digitalmarketingmechanics.co.uk/

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm