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    <title>YUMS - Latest Press Releases on ReleaseWire</title>
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      <title>YUMS Offers Free Beanies for a Limited Time, Announces Third Collaboration with Dallas Mavericks</title>
      <link>http://www.releasewire.com/press-releases/release-3.htm</link>
      <description><![CDATA[<div class="newsleft"><div class="newsbody"><p>Dallas, TX -- (<a rel="nofollow" href="http://www.sbwire.com/">SBWIRE</a>) -- 12/02/2016 --  YUMS, a leading hat designer and manufacturer, announced that they are offering free beanies to people who spend $50 or more in their online shop this December. The offer is valid through the entire month, and is a strong resource for holiday shoppers looking to give gifts to the fashion-lovers in their lives this year. For many people in search of <a class="extlink"  target="_blank"  rel="nofollow noopener" title="beanies for sale online" href="https://www.yumslife.com/collections/beanie">beanies for sale online</a> this winter, YUMS has been a go-to resource as the brand continues to grow, thrive and gain awareness. <br />
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YUMS also announced that they have signed on with the Dallas Mavericks for a third season of the YUMS x MAVS program, in which the NBA team and the hat designer collaborate to create a series of limited edition Dallas Mavericks branded apparel. In the last two seasons, the YUMS x MAVS line has included a variety of headwear, snapbacks, beanies and jerseys featuring YUMS-style takes on the Mavericks&apos; logo. <br />
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Click here to watch a <a class="extlink"  target="_blank"  rel="nofollow noopener" title="YouTube video" href="https://www.youtube.com/watch?v=iteuWgn3gV4">YouTube video</a> by YUMS highlighting the Mavericks&apos; season opener. <br />
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"We&apos;re excited to sign on with the Mavs for another season, and we look forward to collaborating with the team and crafting more stunning designs and apparel," said Tex Moton, founder and president of YUMS. The YUMS x MAVS collection is only available at the Hangar inside the American Airlines Center in Dallas. <br />
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To take advantage of the YUMS December beanie exclusive, or to browse their inventory of <a class="extlink"  target="_blank"  rel="nofollow noopener" title="winter hats for sale" href="https://www.yumslife.com/collections/beanie">winter hats for sale</a>, please visit their website. <br />
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About YUMS<br />
YUMS is a Dallas-based fashion brand specializing in making and selling snapback, strapback, fitted and beanie hats. Their extensive inventory of products is available for purchase via their online store. Founded in 2007 by popular Texas street artist, Tex Moton, YUMS has been integral in helping to shape the modern headwear industry. To learn more about YUMS Life, please visit <a class="extlink"  rel="nofollow noopener"  target="_blank"  title="http://www.yumslife.com/" href="http://www.yumslife.com/">http://www.yumslife.com/</a>.</p><p>For more information on this press release visit: <a rel="nofollow" href="http://www.releasewire.com/press-releases/release-3.htm">http://www.releasewire.com/press-releases/release-3.htm</a></p></div><h2>Media Relations Contact</h2><p>Gregory Dyson<br />Telephone: 888-495-3906<br />Email: <a rel="nofollow" href="http://www.sbwire.com/press-releases/contact/747554">Click to Email Gregory Dyson</a><br />Web: <a rel="nofollow" href="https://www.yumslife.com/">https://www.yumslife.com/</a><br /></div><div><p><img src="https://cts.releasewire.com/v/?sid=747554&amp;s=f&amp;v=f" width="1" height="1" alt=""><span></span></p></div>]]></description>
      <pubDate>Fri, 02 Dec 2016 09:30:00 -0600</pubDate>
      <guid>http://www.releasewire.com/press-releases/release-3.htm</guid>
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      <title>Leading Hat Maker to Release Collaboration with Texas Rangers, Finds New Fans in Japan</title>
      <link>http://www.releasewire.com/press-releases/release-3.htm</link>
      <description><![CDATA[<div class="newsleft"><div class="newsbody"><p>Dallas, TX -- (<a rel="nofollow" href="http://www.sbwire.com/">SBWIRE</a>) -- 07/25/2016 --  YUMS, the popular hat designer and manufacturer that offers original <a class="extlink"  target="_blank"  rel="nofollow noopener" title="classic snapbacks for sale" href="http://www.yumslife.com/collections/snapback">classic snapbacks for sale</a> on its website and in stores, always seems to be up to one thing or another of substance—this month being no exception. The Dallas-based company has been making headway in the fashion world since its advent in 2007, and at this point its brand is commonplace globally, reaching as far as Europe, Australia and Asia. <br />
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A recent performance by the popular electronic musician, Avicii, proved YUMS&apos; growing presence in East Asia. Concertgoers in Japan turned up to the show in droves sporting the company&apos;s hats, most of which include its iconic logo. Since Avicii has been known to wear YUMS&apos; hats fairly frequently, it did not come as a major surprise that his fans would follow suit. "Avicii has been associated with us for a while now, so it&apos;s cool to see his fans from as far away as Japan showing us love and support, too" Said White Tee, who heads up marketing at YUMS. <br />
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The company expressed excitement to see what corners of the world its products turn up in next.<br />
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Furthermore, YUMS announced that they are soon to release a collaboration with the Texas Rangers, in which players and designers worked side by side to create designs pertaining to the team&apos;s image. Several players including Elvis Andrus, Martin Perez, Robinson Chirinos and Rougned Odor were involved as partners with YUMS in the design process for the new hats.  <br />
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The company is known to partner with Texas sports teams on a regular basis. Its limited edition Rangers-inspired baseball caps will be available to purchase exclusively at the Majestic Grand Slam shop located at Globe Life Park in Arlington by August 13. <br />
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To learn more about the company who offers some of the <a class="extlink"  target="_blank"  rel="nofollow noopener" title="best snapbacks for sale" href="http://www.yumslife.com/collections/snapback/plated">best snapbacks for sale</a> these days, or to make a purchase, please visit YUMS&apos; website. Please follow YUMS&apos; <a class="extlink"  target="_blank"  rel="nofollow noopener" title="Facebook" href="https://www.facebook.com/YUMS-6558084887/">Facebook</a> page to stay up to date on their latest endeavors. <br />
<br />
About YUMS<br />
YUMS is a Dallas-based fashion brand specializing in making and selling snapback, strapback, fitted and beanie hats. Their extensive inventory of products is available for purchase via their online store. Founded in 2007 by popular Texas street artist, Tex Moton, YUMS has been integral in helping to shape the modern headwear industry. To learn more about YUMS Life, please visit <a class="extlink"  rel="nofollow noopener"  target="_blank"  title="http://www.yumslife.com/" href="http://www.yumslife.com/">http://www.yumslife.com/</a>.</p><p>For more information on this press release visit: <a rel="nofollow" href="http://www.releasewire.com/press-releases/release-3.htm">http://www.releasewire.com/press-releases/release-3.htm</a></p></div><h2>Media Relations Contact</h2><p>Gregory Dyson<br />Telephone: 888-495-3906<br />Email: <a rel="nofollow" href="http://www.sbwire.com/press-releases/contact/708929">Click to Email Gregory Dyson</a><br />Web: <a rel="nofollow" href="http://www.yumslife.com/">http://www.yumslife.com/</a><br /></div><div><p><img src="https://cts.releasewire.com/v/?sid=708929&amp;s=f&amp;v=f" width="1" height="1" alt=""><span></span></p></div>]]></description>
      <pubDate>Mon, 25 Jul 2016 09:00:03 -0500</pubDate>
      <guid>http://www.releasewire.com/press-releases/release-3.htm</guid>
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      <title>Premier Fashion Brand to Host Two Events with Lids and the Athlete's Foot</title>
      <link>http://www.releasewire.com/press-releases/release-3.htm</link>
      <description><![CDATA[<div class="newsleft"><div class="newsbody"><p>Dallas, TX -- (<a rel="nofollow" href="http://www.sbwire.com/">SBWIRE</a>) -- 05/23/2016 --  You Understand My Style is the ethos that drives the fashion company, <a class="extlink"  target="_blank"  rel="nofollow noopener" title="YUMS" href="http://www.yumslife.com/">YUMS</a>, which specializes in designing and manufacturing snapback, strapback, fitted and beanie hats. Millennials across North America are celebrating the brand—one which aligns with, and echoes a distinct style for the group as a whole. Through its exhaustive understanding of up-and-coming generations&apos; tastes, YUMS&apos; allure has been snowballing rapidly in recent years, making the company desirable proponents at concerts, sporting and in-store events internationally as of late.<br />
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Later this month, the online hat manufacturer will be in Hawaii and Mexico promoting its brand at two in-store events, which are in conjunction with the well-regarded brick and mortar retailers, Lids and The Athlete&apos;s Foot. <br />
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The Hawaii event will take place in the Lids store at Ala Moana Center in Honolulu on Saturday, May 21. The festivities will go from one to five p.m. and include a live DJ, promotional models and a plethora of free giveaways. "We want there to be somewhat of an element of surprise, so we&apos;re keeping the giveaways a secret for now," said White Tee, YUMS&apos; Vice President of Marketing, who assured potential attendees that they won&apos;t be disappointed. <br />
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There will also be an in-store event at The Athlete&apos;s Foot on May 28 and 29 in Monterrey, Nuevo Leon, Mexico. The festivities will both occur between two and six p.m. on both days, and will include a DJ and promotional models. There will also be sticker, lanyard and other giveaways for all in attendance. <br />
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"It&apos;s a great feeling to get YUMS&apos; name out there and show the world what you understand my style is all about," White Tee said, expressing enthusiasm about his company&apos;s success. Both events will be free of charge. <br />
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Furthermore, anyone interested in browsing YUMS&apos; online inventory, or learning more about the brand in general, is encouraged to visit the company&apos;s <a class="extlink"  target="_blank"  rel="nofollow noopener" title="website" href="http://www.yumslife.com/">website</a>. <br />
<br />
About YUMS<br />
YUMS is a Dallas-based fashion brand specializing in making and selling snapback, strapback, fitted and beanie hats. Their extensive inventory of products is available for purchase via their online store. Founded in 2007 by popular Texas street artist, Tex Moton, YUMS has been integral in helping to shape the modern headwear industry. To learn more about YUMS Life, please visit <a class="extlink"  rel="nofollow noopener"  target="_blank"  title="http://www.yumslife.com/" href="http://www.yumslife.com/">http://www.yumslife.com/</a>.</p><p>For more information on this press release visit: <a rel="nofollow" href="http://www.releasewire.com/press-releases/release-3.htm">http://www.releasewire.com/press-releases/release-3.htm</a></p></div><h2>Media Relations Contact</h2><p>Gregory Dyson<br />Telephone: 888-495-3906<br />Email: <a rel="nofollow" href="http://www.sbwire.com/press-releases/contact/691340">Click to Email Gregory Dyson</a><br />Web: <a rel="nofollow" href="http://www.yumslife.com/">http://www.yumslife.com/</a><br /></div><div><p><img src="https://cts.releasewire.com/v/?sid=691340&amp;s=f&amp;v=f" width="1" height="1" alt=""><span></span></p></div>]]></description>
      <pubDate>Mon, 23 May 2016 09:02:00 -0500</pubDate>
      <guid>http://www.releasewire.com/press-releases/release-3.htm</guid>
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