Sinking Spring, PA -- (SBWIRE) -- 11/29/2016 -- In the world of fashion, new trends seem to pop up out of nowhere, suddenly shedding light on certain styles of the moment. For accessory designer and retailer Sobo Fashion, their customizable handbag - called the "Sobo Tote" - has contributed to this phenomenon by grabbing the attention of fashion enthusiasts across the East Coast. However, the trendy, oversized handbags aren't just a fad that's expected to come and go. They're here to stay.

To demonstrate the handbag's ability to be timeless in terms of style, Sobo Fashion hosted their own Pop Up Fashion Show on November 13 in Brooklyn, NY in partnership with Radio RAMPA - a NYC based broadcasting and media production company. Spread out upon a rooftop in the midst of the Big Apple skyline, the show featured brand new limited edition Sobo Fashion handbags and sunglasses, SiShine jewelry, beauty supplies and bodycare by Arbonne, and couture by Maxara Moda.

Beverages and spirits were sipped as a posh and chic photoshoot took place, demonstrating the show's featured fashion. Models Tihara and Lana posed for photographer Alex Szopa to emphasize hot looks of the season. Hair and makeup were provided by master hairstylist Joanna Zapasnyk and makeup artist Kasia Marnik (Kat Von M).

Attendees got a first look at Sobo Fashion's new winter collection of Sobo Totes, which debuted new body color and trim options. The new interchangeable parts now available include fur trim, lambskin leather trim, and tiger stripe trim. Ready-to-buy custom handbags online of the winter collection come in various looks such as Africa, Earth, Tiger, Iceberg, and Lamberta.

Shoppers can get their own customized tote bag by visiting the Sobo Fashion store at https://sobofashion.com. Sobo Fashion thanks all those who were a part of the Pop Up Show and expresses their appreciation for the unwavering support they've received.

About Sobo Fashion
Sobo Fashion was established when its founders, Marta Gusztyn and Victor Branecki, realized that the market lacked a durable, trendy tote that could go from casual to formal. With years of experience in the field of fashion and business, the entrepreneurs launched the Sobo brand to debut a line of one of America's first-ever customizable totes. Made from high-quality materials, the customizable totes are made up of components that can be easily interchanged to adapt to a specific look. With a vast selection of handbag elements to choose, customers can design the tote to accommodate their personal style.

For more information about Sobo Fashion, visit https://sobofashion.com.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Sinking Spring, PA -- (SBWIRE) -- 10/12/2016 -- Sobo Fashion, the designer of customizable totes, has decided to donate 50% of every purchase made throughout the month of October to a good cause. Right now when online shoppers buy one of their custom handbags or designer sunglasses, half of the total will go towards helping two-year-old Casper Ochal in Poland to receive treatment for Retinoblastoma.

Casper Ochal was diagnosed with a tumor in his left eye and was given brachytherapy, which successfully minimized the tumor. However, active cancer cells remain in the area that, if not treated, will cause the tumor to grow back. Healthcare professionals in Poland claimed that the only option to save Casper's life is to remove the eye entirely. But Casper's parents want to do everything they can to save the eye - which is why they are aiming to receive an innovative cancer treatment provided by Dr. David H. Abramson in New York. However, the treatment is very expensive.

When Sobo Fashion heard Casper's story, they wanted to help. The fashion brand is asking its customers to help them achieve Casper's goal of reaching the funds needed to save his eye. To record the donation, shoppers must email their receipt to ewaabik@gmail.com.

When fashionistas purchase a Sobo tote, it won't just carry their personal essentials - it will carry the weight of a child's life. With tons of options to select, such as rope handbag handles, velvet trims, and colorful tote bags, ladies can design a timeless accessory that perfectly accommodates their look.

To shop the customizable accessories at Sobo Fashion, go to https://sobofashion.com.

About Sobo Fashion
Sobo Fashion was established when its founders, Marta Gusztyn and Victor Branecki, realized that the market lacked a durable, trendy tote that could go from casual to formal. With years of experience in the field of fashion and business, the entrepreneurs launched the Sobo brand to debut a line of one of America's first-ever customizable totes. Made from high-quality materials, the customizable totes are made up of components that can be easily interchanged to adapt to a specific look. With a vast selection of handbag elements to choose, customers can design the tote to accommodate their personal style.

For more information about Sobo Fashion, visit https://sobofashion.com.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Sinking Spring, PA -- (SBWIRE) -- 09/07/2016 -- Sobo Fashion is a company that's dedicated to manufacturing unique and customizable bags. Their totes are made from high-quality materials and components that can be easily switched within minutes if the owner decides to go from formal to casual, or vice versa. These bags are equally functional and stylish, all while remaining timeless. Sobo Fashion also takes in interest in the environment, which is why they make their handbags out of EVA (Ethylene Vinyl Acetate), a modern, lightweight material. This September, the company will be heading to New York City to take part in Couture Fashion Week.

Couture Fashion Week presents a series of luxury and couture fashion shows in New York City, Cannes, and other cities. From September 9th until September 11th, Couture Fashion Week will be held at the Crowne Plaza in Times Square. Fashion shows will be taking place every evening during the event. Sobo Fashion was lucky enough to be selected for this event. They'll be bringing their unique sense of style with them for their showcase exhibit, which will have sunglasses and tote bags for people to see.

Couture Fashion Week is a great way for companies to receive more brand recognition. It presents a unique opportunity to reach a trendsetting audience through a one-of-a-kind marketing and branding platform. Sobo Fashion looks forward to using this experience to build brand awareness while gaining valuable insight and cultivating profitable relationships.

To learn more about Sobo Fashion at Couture Fashion Week, contact them at 844-919-7626(SOBO) or go to their website https://sobofashion.com/.

About Sobo Fashion
Sobo Fashion was established when its founders, Marta Gusztyn and Victor Branecki, realized that the market lacked a durable, trendy tote that could go from casual to formal. With years of experience in the field of fashion and business, the entrepreneurs launched the Sobo brand to debut a line of one of America's first-ever customizable totes. Made from high-quality materials, the customizable totes are made up of components that can be easily interchanged to adapt to a specific look. With a vast selection of handbag elements to choose, customers can design the tote to accommodate their personal style.

For more information about Sobo Fashion, visit https://sobofashion.com.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Sinking Spring, PA -- (SBWIRE) -- 08/16/2016 -- Sobo Fashion, the manufacturer of the must-have customizable Sobo totes, is pleased to announce that they will be attending the much-anticipated Couture Fashion Week in New York City. Quickly building a clientele of prominent fashion enthusiasts and style-conscious women, Sobo Fashion will be debuting their innovative, interchangeable handbags at the show. Attendees will be able to view their stylish products at their showcase booth, where their totes and fashion-forward sunglasses will be displayed.

Fashion Couture Week runs from September 9 through the 11 at the Crowne Plaza in Times Square, Manhattan with fashion shows held every evening. Sobo Fashion brings to the show a unique styling concept that lets the consumer design their own handbag. At their online store, customers select the aspects of the tote they desire, from trim and handle to handbag body and fastener set. However, once the bag is designed, it is far from permanent.

What makes the durable Sobo handbags one-of-a-kind is their ability to be interchanged at any time to accommodate different styles. Ladies can go from day to night by simply swapping out the handles and trim with an alternate option. The totes are timeless, yet adaptable to suit any look or setting. Sobo Fashion looks forward to exhibiting their trendy, durable totes at the show and plans on expanding their outreach further.

In addition to customizable handbags, Sobo Fashion also retails and designs quality sunglasses that have a retro, modern essence. To learn more about Sobo totes and Sobo stylish sunglasses, go to https://sobofashion.com.

About Sobo Fashion
Sobo Fashion was established when its founders, Marta Gusztyn and Victor Branecki, realized that the market lacked a durable, trendy tote that could go from casual to formal. With years of experience in the field of fashion and business, the entrepreneurs launched the Sobo brand to debut a line of one of America's first-ever customizable totes. Made from high-quality materials, the customizable totes are made up of components that can be easily interchanged to adapt to a specific look. With a vast selection of handbag elements to choose, customers can design the tote to accommodate their personal style.

For more information about Sobo Fashion, visit https://sobofashion.com.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm