Party City collects cash donations of behalf of CFF research at the registers of more than 600 franchise stores across the United States.

Rockaway, NJ -- (SBWIRE) -- 03/25/2011 -- Mega retailer Party City has partnered with the Cystic Fibrosis Foundation (CFF), collecting funds on behalf of CFF research and medical programs until April 16.

Party City customers can donate cash at the registers of more than 600 franchise stores, with all proceeds benefitting the CFF. The CFF helps more than 300,000 Americans living with cystic fibrosis, a debilitating genetic disease often usually resulting in early death.

"The Cystic Fibrosis Foundation is grateful to Party City for joining us in the fight against cystic fibrosis, a devastating disease that still takes the lives of far too many people," said Robert J. Beall, Ph.D., President and CEO of the Cystic Fibrosis Foundation. "We admire a company that gets involved in causes that are of importance to their employees and are thrilled to partner with Party City, and together, help make the lives of those with CF better."

Lisa Laube, President of Party City, remarked that "In addition to helping find a cure for cystic fibrosis, our role as a sponsor goes hand-in-hand with the organization's mission of 'adding tomorrows every day,' in which we want to give CF patients and their families the opportunity to celebrate special moments in their lives."

About Party City
Party City Corporation is America's largest party goods chain and the country's premier retailer of party balloons ( http://www.partycity.com/category/balloons.do ), birthday pinatas ( http://www.partycity.com/category/birthday+parties/pinatas+games.do, plus size Halloween costumes, (http://www.partycity.com/category/halloween+costumes/plus+size+costumes.do ), party favors (http://www.partycity.com/category/party+favors.do ), and other specialty party supplies. Party City operates more than 600 company-owned and franchise stores throughout the United States and Puerto Rico. As part of the Amscan Holdings, Inc., (AHI), group of companies, Party City is among the more than 900 specialty party stores that AHI either owns, operates or franchises. To learn more about Party City, call 1-800-477-4841 or visit the company's website at http://www.partycity.com.

About the Cystic Fibrosis Foundation
The Cystic Fibrosis Foundation is the world's leader in the search for a cure for cystic fibrosis. The Foundation funds more CF research than any other organization, and nearly every CF drug available today was made possible because of Foundation support. Based in Bethesda, Md., the Foundation also supports and accredits a national care center network that has been recognized by the National Institutes of Health as a model of care for a chronic disease. For more information, please visit http://www.cff.org.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Party City has launched an in-store campaign to support the American Heart Association's Go Red for Women. Go Red for Women helps raise cardiovascular health awareness among American women and empower them to make healthy lifestyle changes.

Rockaway, NJ -- (SBWIRE) -- 02/22/2011 -- Party City recently announced that it is continuing its support of American Heart Association's Go Red for Women program by collecting cash donations at the registers of 600+ Party City stores. All proceeds benefit Go Red for Women, which promotes personal health and educates about the dangers of cardiovascular disease, a leading killer of American women.

"Women are at the heart of our business, and Party City customers include mothers, daughters, wives, sisters, brides and other women who plan special events throughout the year," says Lisa Laube, president of Party City. "By supporting Go Red for Women, we're able to encourage these women in a very important way."

Party City is also offering a downloadable "Have a Heart" activity calendar that furthers heart awareness with a weekly activities.

The calendar is available on Party City's Facebook page.

About Party City Corporation
Party City Corporation is America's largest party goods chain and the country's premier retailer of birthday banners ( http://www.partycity.com/category/birthday+parties/birthday+decorations/birthday+banners.do ), pinatas ( http://www.partycity.com/category/birthday+parties/pinatas+games.do ), graduation party supplies ( http://www.partycity.com/category/special+occasions/graduation+party+supplies.do ), Mardi Gras costumes ( http://www.partycity.com/category/holiday+parties/mardi+gras+party+supplies/mardi+gras+costumes+accessories.do ), and other specialty party supplies. Party City operates more than 600 company-owned and franchise stores throughout the United States and Puerto Rico. As part of the Amscan Holdings, Inc., (AHI), group of companies, Party City is among the more than 900 specialty party stores that AHI either owns, operates or franchises. To learn more about Party City, call 1-800-477-4841 or visit the company's website at http://www.partycity.com.

About Go Red for Women
Go Red for Women is the American Heart Association's solution to save women's lives. With one out of three women still dying from heart disease, Go Red for Women is committed to fighting this No. 1 killer that is largely preventable. GoRedForWomen.org, a premiere source of information and education, connects millions of women of all ages and gives them tangible resources to turn personal choices into life-saving actions. Go Red for Women encourages women and the men who love them to embrace the cause. For more information please visit GoRedForWomen.org or call 1-888- MY-HEART (1-888-694-3278).

About The American Heart Association
Founded in 1924, American Heart Association (AHA) is the nation's oldest and largest voluntary health organization dedicated to building healthier lives, free of heart disease and stroke. To help prevent, treat and defeat these diseases - America's No. 1 and No. 3 killers - the AHA funds cutting-edge research, conducts lifesaving public and professional educational programs, and advocates the protection of public health. To learn more, please call 1-800-AHA-USA1 or visit americanheart.org.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

America's largest party supplies retailer agrees to carry the Duff Goldman collection of cake decorating supplies in select stores nationwide.

Rockaway, NJ -- (SBWIRE) -- 12/02/2010 -- Select Party City stores and http://www.partycity.com have begun selling the Duff Goldman Collection of cake baking and decorating products.

To celebrate this new partnership with the Ace of Cakes, Party is launching Facebook contest on November 28."Show Us Your Duff"invites participants to submit photos of their best cake designs for a chance to win one of ten $100 Party City gift cards. On December 27, Duff Goldman will personally select the grand-prize winner, who will be awarded a $1000 cash prize, autographed memorabilia, and the Duff Goldman baking set.

"Duff Goldman is one of the most sought-after decorative cake makers, and his extraordinary approach to baking is an inspiration to countless bakers,"says Lisa Laube, president of Party City."By introducing his new line of professional baking products, Party City intends to make Duff's innovative style and original technique accessible to everyone."

About Party City Corporation
Party City Corporation is America's largest party goods chain and a leading retailer of masquerade masks ( http://www.partycity.com/category/holiday+parties/mardi+gras+party+supplies/masquerade+masks.do ), baby shower favors ( http://www.partycity.com/category/baby+showers/favor+kits.do ), Easter bunny costumes ( http://www.partycity.com/category/holiday+parties/easter+party+supplies/easter+bunny+costumes.do) , and other specialty party supplies. Party City operates more than 600 company-owned and franchise stores throughout the United States and Puerto Rico. To learn more about Party City, please call 1-800-477-4841 or visit http://www.partycity.com.

About Duff Goldman and Charm City Cakes
Duff Goldman founded Charm City Cakes in March of 2000. The bakery is headquartered in a 6,000 square foot cake compound in the Remington neighborhood of Baltimore. Charm City Cakes has grown to a staff of eleven friends who make cakes, listen to music, and eat a lot of sushi. For more information, please visit http://www.charmcitycakes.com.

About Gartner Studios, Inc
Gartner Studios, Inc., headquartered in Stillwater, Minn., is a leader in the stationery, party goods and greeting card industry, offering thousands of products through major retailers and specialty stores in North America. Best known for its printable and customizable stationery products, the company also designs, manufactures and distributes cake decorating supplies for every occasion. Gartner Studio's premier brand licenses the new Duff Goldman. For more information about the company and its products, please visit http://www.gartnerstudios.com.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Party City's sponsorship of the New York Giants partnership includes ticket giveaways, pre-game and in-game promotions, and a strong Party City presence at New Meadowlands Stadium.

Rockaway, NJ -- (SBWIRE) -- 11/22/2010 -- Party City, America's largest party retailer, has joined forces with one of the NFL's founding teams to become the official New York Giants party store.

Party City's sponsorship of the New York Giants kicks off with a Text to Win promotion called the "Party City Home Game Experience." Fans are encouraged to visit a New York, Connecticut, or New Jersey Party City store to find the code they need to text for a chance to win two NY Giants tickets with VIP seating at the New Meadowlands stadium (approximate retail value: $800).

"We are thrilled to partner with such a renowned NFL team," says Lisa Laube, president of Party City. "As the leading party supply store, no other retailer is better suited than Party City to be the official tailgate supply store of the New York Giants. Our sponsorship provides an unprecedented opportunity for Party City to support the NFL's most passionate fans."

Party City will give away 275 pairs of Giants tickets in all, as the sweepstakes will be repeated for every home game the Giants play through the 2010 regular season. To learn more about the Text to Win Giants tickets promotion, please visit a New York, Connecticut, or New Jersey Party City retailer.

Giants fans can also score big with Party City's collection of New York Giants party supplies ( http://www.partycity.com/product/new+york+giants+party+supplies.do ), which includes everything from Giants-themed plates to reusable plastic cups to Giants party favors ( http://www.partycity.com/product/new+york+giants+fan+pack.do ). In addition, Party City carries themed football party supplies ( http://www.partycity.com/category/theme+parties/sports+theme+party/nfl+teams.do ) for all 32 NFL franchises.

About PARTY CITY
Party City Corporation is America's largest party goods chain and Halloween retailer, operating more than 600 stores throughout the United States and Puerto Rico. As a part of Amscan Holdings, Inc., Party City is among the more than 900 specialty party stores that AHI either owns, operates, or franchises. To learn more about Party City, please visit http://www.partycity.com.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Party City customers will be able to support Keeping babies Safe with donations collected at the register of more than 600 Party City stores.

Rockaway, NJ -- (SBWIRE) -- 11/19/2010 -- National retailer Party City has launched a campaign to raise dollars for Keeping Babies Safe educational programs. Customers will be able to support the cause with donations collected at the register at more than 600 Party City stores. Keeping Babies Safe (KBS) is a non-profit organization that raises awareness about unsafe cribs and sleep environments and teaches parents how to prevent injuries to infants.

Party City will promote Keeping Babies Safe through December 31, 2010.

"Our new partnership with Party City will help us raise the necessary funds to share critically important safety information on how to avoid suffocation, strangulation and entrapment risks in the sleep environment," says Joyce Davis, president and cofounder of KBS. "As a mother who lost her own son due to an unsafe sleeping condition, I am personally grateful for Party City's enthusiasm and dedication to this worthwhile cause."

In the past two years alone, 11 million cribs have been recalled for safety reasons. Cribs continue to be the leading cause of death and injury among all nursery products.

About Party City Corporation
Party City Corporation is America's largest party goods chain and a leading retailer of baby shower favors ( http://www.partycity.com/category/baby+showers/unique+favors.do ), masquerade masks ( http://www.partycity.com/category/holiday+parties/mardi+gras+party+supplies/masquerade+masks.do ), Christmas costumes ( http://www.partycity.com/category/holiday+parties/christmas+party+supplies/christmas+costumes.do ), and specialty themes like Harry Potter party supplies ( http://www.partycity.com/product/harry+potter+party+supplies.do ). Party City operates more than 600 company-owned and franchise stores throughout the United States and Puerto Rico. To learn more about Party City, please call 1-800-477-4841 or visit http://www.partycity.com.

About Keeping Babies Safe (KBS)
Keeping Babies Safe (KBS) is a 501 (c)(3) nonprofit organization that provides education, assistance and leadership in keeping babies safe from preventable injuries associated with unsafe cribs and unsafe sleep environments. KBS is a reliable, free, information resource for parents that provides crib and sleep safety information, product recall information and safety tips so parents can be vigilant about keeping their children safe. For crib safety tips and more information on KBS, please visit http://www.keepingbabiessafe.org.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Party City has launched several new online social applications to enhance the customer experience for Halloween, tying these applications into popular sites like YouTube, Facebook, and Twitter.

Rockaway, NJ -- (SBWIRE) -- 10/01/2010 -- Party City, the Halloween costume and party supplies mega-retailer, has launched several online interactive applications to jump start the Halloween season.

Linking to popular social sites like YouTube, Facebook, and Twitter, these applications reward, educate, and engage Halloween customers, and in some cases guide them through the process of purchasing a Halloween costume to suit their budget and taste. Featured applications include:

- Digital Dressing Room ( http://www.partycity.com/dressingroom.do ): Upload your photo and "try on" hundreds of Halloween costumes and accessories by clicking and dragging in a virtual dressing room. Save virtual costumes for later or share them with friends via Facebook and Twitter.

- Brew Your Costume 2.0 ( http://brewyourcostume.com/ ): The all-knowing cauldron analyzes your Facebook profile or poses a brief survey to assess personality and assemble the right ingredients for the perfect Halloween costume. Brew Your Costume 2.0 boasts a more robust engine and sharper graphics.

- 2010 Halloween Fashion Show ( http://www.youtube.com/user/partycity ): Vampires, Greek goddesses, and material girls take to the catwalk on YouTube as Party City reveals the 2010 hottest Halloween trends.

- Trick-or-Tweet ( http://twitter.com/partycity ): A month-long Twitter challenge where followers receive clues and scavenge for costumes on partycity.com to win gift cards.

House of Halloweenies ( http://houseofhalloweenies.com/ ): An online Halloween experience featuring animated hot dog characters. Visitors explore an interactive haunted house for hidden tricks and treats.

According to the National Retail Federation, US consumers spent $1.75 billion nationwide on Halloween costumes in 2009, and in response to the surging popularity of Halloween, Party City has expanded its social presence to provide customers with a playful and safe virtual environment to browse for Halloween costumes and accessories and receive instant feedback from friends all over the globe.

About Party City
Party City Corporation is America's largest party goods chain and Halloween retailer, operating more than 600 stores throughout the United States and Puerto Rico. As a part of Amscan Holdings, Inc., Party City is among the more than 900 specialty party stores that AHI either owns, operates, or franchises. To learn more about Party City, please visit http://www.partycity.com .

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

The first Party City store in Carmel offers Halloween costumes and accessories, birthday party supplies, and theme party merchandise from the Party City collection.

Rockaway, NJ -- (SBWIRE) -- 09/29/2010 -- Party City, the mega-retailer of Halloween costumes and party supplies, recently opened its first store in Carmel, Indiana at 14299 Clay Terrace Boulevard.

"We are thrilled to help the Carmel community celebrate life's everyday moments in monumental ways, and whether it's a kid's 1st birthday, a high school graduation, or a couple's 40th wedding, Party City can provide the inspiration they need to make a difference in all your celebrations," said Lisa Laube, president of Party City.

The Carmel store opened its doors just prior to Party City's busiest time of the year. Halloween costume and accessory sales account for a major portion of Party City's annual business, and in anticipation of customer needs and demands, Party City has hired more than 10,000 temporary workers nationwide to serve as customer support representatives, greeters, cashiers, stockers, and other roles. Many of these workers will be retained beyond the Halloween season, depending on need.

Party City's Clay Terrace hours are as follows: Monday though Wednesday from 9:30 AM to 8:30 PM, Thursday and Friday from 9:30 AM to 9 PM, Saturday from 8:30 AM to 8:30 PM, and Sunday from 10 AM to 6 PM For more information, please call the Carmel store at (317) 815-3846.

As the largest Halloween retailer in the United States, Party City offers thousands of ( http://www.partycity.com/category/halloween+costumes.do ), as well as a complete line of Halloween decorations and party supplies ( http://www.partycity.com/category/halloween+costumes/decorations+party+supplies.do ), birthday party supplies ( http://www.partycity.com/category/birthday+parties.do ), and baby shower supplies ( http://www.partycity.com/category/baby+showers.do ).

ABOUT PARTY CITY
Party City Corporation is America's largest party goods chain and Halloween retailer, operating more than 600 stores throughout the United States and Puerto Rico. As a part of Amscan Holdings, Inc., Party City is among the more than 900 specialty party stores that AHI either owns, operates, or franchises. To learn more about Party City, please visit http://www.partycity.com.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Carbondale's store offers jobs in a sluggish economy, and features Halloween costumes and accessories, birthday party supplies, and theme party merchandise from the Party City collection.

Rockaway, NJ -- (SBWIRE) -- 09/28/2010 -- Halloween costumes and party supplies mega-retailer Party City is placing a store in Carbondale's University Place Shopping Center, joining T.J. Maxx and Chili's restaurant as the newest retailers in the former K-mart building, now fully occupied and completely remodeled. The Party City store is scheduled to open its doors just prior to Halloween, which for Party City is the biggest shopping holiday of the year.

"Party City is a leader in the party goods industry and is the country's premiere holiday specialty retailer," said Carbondale Mayor Brad Cole. "As the national and state economies continue to struggle, we are very excited to see this new store become a reality, bringing yet another well-known name to invest in Carbondale's retail market."

DLC Management Company, which manages University Place Shopping Center, confirms that Party City has signed a lease with the intention of opening the new store next to Dick's Sporting Goods by September 2010.

As the largest Halloween retailer in the United States, Party City also offers thousands of different Halloween costumes and accessories ( http://www.partycity.com/category/halloween+costumes.do ), as well as a complete line of Halloween decorations ( http://www.partycity.com/category/halloween+costumes/decorations+party+supplies.do ), birthday party supplies ( http://www.partycity.com/category/birthday+parties.do ), baby shower supplies ( http://www.partycity.com/category/baby+showers.do ), theme party goods ( http://www.partycity.com/category/theme+parties.do ), and more .

About Party City
Party City Corporation is America's largest party goods chain and Halloween retailer, operating more than 600 stores throughout the United States and Puerto Rico.

Party City is a division of Amscan Holdings, Inc. (AHI) and has its headquarters in Rockaway, New Jersey. To learn more about Party City, please visit http://www.partycity.com.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Party City has launched several new online social applications to improve the customer experience for Halloween, tying these applications into popular sites like YouTube, Facebook, and Twitter.

Rockaway, NJ -- (SBWIRE) -- 09/22/2010 -- Party City, America's largest Halloween costume and party supplies retailer, has launched several new or improved online social applications to jump start the Halloween season and improve the customer experience.

Tying into popular social sites like YouTube, Facebook, and Twitter, and in some cases employing sophisticated interactive technology, these applications are designed to reward, educate, and engage Halloween enthusiasts and even guide them through the process of choosing the right costume for their budget and taste. Popular applications include:

- Digital Dressing Room ( http://www.partycity.com/dressingroom.do ): Upload your photo and "try on" hundreds of Halloween costumes and accessories in a virtual dressing room. Save customized costumes for later or share them with friends via Facebook and Twitter.

- Brew Your Costume 2.0 ( http://brewyourcostume.com/ ): The all-knowing cauldron analyzes a user's Facebook profile and asks questions to assess personality and assemble the right ingredients for a perfectly concocted Halloween costume. Brew Your Costume 2.0 boasts a more robust engine and enhanced graphic presentation.

- 2010 Halloween Fashion Show ( http://www.youtube.com/user/partycity ): Vampires, Greek goddesses and material girls take to the catwalk on YouTube as Party City unveils the 2010 hottest Halloween trends.

- Party-A-Day-Giveaway ( http://promo3.cfapromo.com/partyaday/ ): Join the Party Club for free to be entered into a $10,000 Grand Prize drawing and the daily $100 Party-A-Day Giveaway.

House of Halloweenies ( http://houseofhalloweenies.com/ ): An online Halloween experience, the House of Halloweenies features animated hot dog characters and allows visitors to explore a haunted house for hidden tricks and treats.

According to the National Retail Federation, in 2009 consumers spent a total of $1.75 billion nationally on Halloween costumes, attesting to the surging popularity of Halloween. In response to the ever-increasing demand for Halloween costumes, Party City has intensified its digital dedication and expanded its social presence to provide Party City customers with engaging and playful social applications to browse and shop for Halloween costumes and accessories.

About Party City
Party City Corporation is America's largest party goods chain and Halloween retailer, operating more than 600 stores throughout the United States and Puerto Rico. As a part of the Amscan Holdings, Inc., Party City is among the more than 900 specialty party stores that AHI either owns, operates, or franchises. To learn more about Party City, call 1-800-477-4841 or visit the company's website at http://www.partycity.com.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Shoppers will find Samantha Goldberg's party planning tips -- from weddings and bridal showers to summer backyard gatherings and other festivities -- on PartyCity.com and inside Party City's more than 600 stores.

Rockaway, NJ -- (SBWIRE) -- 07/14/2010 -- Party City, America's largest party supplies retailer, announces a new partnership with television personality and celebrity event designer, Samantha Goldberg. Shoppers will find Samantha's party planning tips -- from weddings and bridal showers to summer backyard gatherings and other festivities -- on PartyCity.com and inside Party City's more than 600 stores.

According to Lisa Laube, president of Party City, "Samantha inspires brides every day with her creative ideas and savvy, money-saving tips, so we are thrilled to have her on board. At Party City we need to go from not only selling products but also selling ideas, and Samantha's expertise will guide party hosts to plan stylish events on a budget with Party City."

"Party City has always been a one-stop-shop for party hosts with everything from invitations and tableware, to decorations and party favors," says Samantha Goldberg. "I'm excited to add 'party planner' to their repertoire and help Party City's customers think outside the box and explore the full potential that Party City's ever-growing assortment of merchandise offers them."

Currently in her seventh season with Style Network's popular series, "Whose Wedding Is It Anyway," Samantha adds imagination to Party City's growing wedding department with the following simple and chic ideas for "fashionista brides on frugalista budgets":

- Show off Sophistication from Start to Finish: Use invitations to set the tone with guests. Wedding invitations ( http://www.partycity.com/category/invitations/wedding+invitations.do ) should coordinate with the theme of the event, and for an elegant look.

- Spice up Centerpieces without Blowing the Budget: While splurging on flowers may be on a bride's "I Do" list, adding flair to the arrangements with inexpensive accessories, such as decorative wedding candles ( http://www.partycity.com/category/weddings.do ) or crystals, will complete the chic look and save on cost.

- Get Creative: Think outside the box when it comes to the theme or color scheme of an event. Showcase the location by incorporating local culture and serving food unique to the area. Choose a festive theme such as a red-carpet Hollywood party ( http://www.partycity.com/category/theme+parties/hollywood+theme+party.do ), Hawaiian luau ( http://www.partycity.com/category/theme+parties/luau+theme+party.do ) or Mexican fiesta ( http://www.partycity.com/category/theme+parties/fiesta+theme+party.do ).

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm