SEO consulting firm Sinai Marketing announces that its editor-in-chief recently stepped down. She remains on Sinai's staff as a writer.

Boulder, CO -- (ReleaseWire) -- 04/05/2013 -- Lorrie Walker recently stepped down as Sinai Marketing's editor-in-chief. She will continue to be a writer for the best search engine optimization firm.

The move is in response to her desire to focus more attention on Lorrie Walker Communications, Inc., the public relations agency she founded in May 2007.

Walker joined Sinai Marketing's content SEO team in June 2007. She served as the company's only writer at the time. As the SEO company grew, CEO Ali Husayni asked Walker to oversee the content department, which today totals 13 writers.

"I began looking at my professional goals at the end of 2012 and realized the time had come to focus more attention on my own company," Walker says. "I've enjoyed this experience, and the decision is bittersweet. But it had to be made."

The SEO experience has been beneficial to her public relations work because experts in the PR field continue to recognize the powerful role SEO can play in the traditional services they provide for clients.

Walker says she believes her PR firm is the most well-versed on SEO in the area, and in an effort to continue providing cutting edge services that incorporate SEO, she will remain on the Sinai team as a writer for Sinai's SEO blog.

"SEO is an integral part of public relations, which means I need to stay up to speed," she says. "Continuing as a contributing writer makes it easier for me to stay abreast of what's going on in the SEO world."

Sinai Marketing conducted a nationwide search for a new editor-in-chief to replace Walker. They hired Katie Manry, from Clearwater. She started in January.

Learn More
To learn more about Sinai Marketing's writing team, its Google Maps SEO services, or to speak with one of their SEO experts, visit: http://mastergoogle.com or call toll free at +1-888-896-8320 or internationally at +1-303-932-6559.

About Sinai Marketing
Sinai Marketing, established in 2004, has mastered industry-standard SEO techniques and developed new ones. Sinai Marketing's code-efficiency optimization techniques, along with the highest quality link building methods, guarantee its clients' websites success with Google and other search engines.

© 2013 Sinai Marketing. Authorization to post is granted, with the stipulation that Sinai Marketing is credited as sole source. Linking to other sites from this press release is strictly prohibited, with the exception of herein imbedded links.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Boulder, CO -- (ReleaseWire) -- 08/28/2012 -- SEO experts are racking their brain and information systems to give their clients the best ways to improve their Google search engine rankings. SEO masters are raving about the significance of attaining .edu and .gov backlinks to increase a site's credibility.

The fortunate few who uncovered these inroads are not keen on revealing their findings. Chrissanne Long of Marketing System Blueprints, a Florida Internet marketing firm, believes many SEO experts are hesitant to release information about their discovery. They fear that if corrupt SEO practitioners uncover an easy way to transform this technique into a black hat link-building method, they could ruin it for other SEO professionals.

Fortunately, Long and another SEO pro was willing to give some tips on attaining the coveted backlinks. Tonya Lockamy at Florida-based Firefly Tech Solutions, a digital marketing company, recommends encouraging SEO clients to reach out to their alma maters for online alumni directories. Companies can build a .edu backlink simply by recommending their client update their online alumni directory entry including the company's URL if that directory links to a .edu site.

Alumni wanting a .edu backlink should also consider their college newspaper or alumni magazine website with a .edu URL. These publications often interview graduates. Clients can get that .edu backlink if one of those publications writes an article about them and links to their company's URL.

Many .edu sites have forums and if a client can get an approved account with them, they may have access to a backlink gold mine, said Long.

Long mentioned that if the forum links to an .edu site, the client follows the forum's specifications, and the client's profile includes the company's URL, they can backlink any time they comment.

Tom Schmitz of Schmitz Marketing in Seattle encourages clients to obtain .edu and .gov backlinks if they can do it in an above-board manner. Schmitz tells clients to seek opportunities, but refrain getting those backlinks by hacking the system.

Learn More
To learn more or schedule a free consultation, visit: http://www.mastergoogle.com or call 1-877-932-6559, internationally at +1-303-932-6559.

About Master Google
Master Google, established in 2004, has mastered industry-standard SEO techniques and developed new ones. Master Google's code-efficiency optimization techniques, along with the highest-quality link building methods, guarantee its clients' websites success with Google and other search engines.

© 2012 Master Google. Authorization to post is granted, with the stipulation that Master Google is credited as sole source. Linking to other sites from this press release is strictly prohibited, with the exception of herein imbedded links.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm