Article now featured in 79 publications and online news sites, with combined daily visitors of 21,495,000

Palo Alto, CA -- (SBWIRE) -- 11/11/2010 -- Home Care Assistance (http://www.homecareassistance.com) issued a feature article,"Sitters are New Members of the Hospital Team!" to an expansive editorial list of health-related media sources. Written by Dan Biewener, Vice President of Marketing at Home Care Assistance, the piece discusses the benefits of hiring a hospital sitter. Mr. Biewener details why specialized care givers can provide companionship, vigilance, safety and a general peace of mind for a hospital patient and his or her family.

So far, the article has been picked up by at least 79 publications and online news sites, with combined daily visitors of 21,495,000. These include Canadian and American sites such as AOL Money News, Forbes, MarketWatch, and Yahoo! as well as local news entities: Los Angeles Times, Philadelphia Business Journal, Washington Business Journal, and Atlanta Business Chronicle, among others. It is also accessible to current Home Care Assistance franchise owners on their Marketing Showcase intranet web site.

Home Care Assistance will continue to promote "Sitters are the New Members of the Hospital Team," along with new editorial that is relevant. Mr. Biewener continued to say, "We'll be submitting valuable content to our vast publication list in the near future. We want to ensure that Home Care Assistance remains highly visible as a pioneer and authority on important topics related to the senior care industry."

For more information about anything contained in this release, please contact Jack Johnson of Home Care Assistance at 702.204.1436.

About Home Care Assistance
Home Care Assistance, founded in 2002, is a leading international provider of non-medical, in-home senior care with franchises throughout the United States and Canada. Serving as a comprehensive alternative to a nursing home or assisted living facility for older adults, our mission is to provide the highest quality and most reliable in-home care service. Home Care Assistance successfully operates as North America's preferred brand for in-home care and maintains an intimate and personal rapport with each client. Here at Home Care Assistance we are dedicated to finding the highest caliber caregivers that we expertly match with the right recipient based on his or her needs. In addition, we do not require long-term contracts for services and remain on-call 24 hours a day. For more information, please contact Home Care Assistance at 1-866-4-LIVE-IN, or visit online at: http://www.homecareassistance.com.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Exclusive training manual provides senior caregivers with innovate nutrition tips

Palo Alto, CA -- (SBWIRE) -- 11/11/2010 -- Home Care Assistance (http://www.homecareassistance.com), the premier live-in senior care agency based out in Palo Alto, CA, recently released its proprietary caregiver training program: the Balanced Care Method™. Created by Dr. James H. Johnson, Co-Founder of Home Care Assistance and a geriatric PhD with extensive senior care experience, the manual was designed to promote healthier and longer life spans among people of all ages.

The Balanced Care Method™ has been derived from Okinawa, Japan, a region that is home to some of the longest lifespans in the world. Okinawan elders often live to 100 and beyond; they are active, fit, and have startlingly low cases of cancer, heart attacks, strokes, and diabetes. While there are a multitude of factors that contribute to their incredible health, it's impossible to deny that their food choices play a huge role. Their typical low-calorie, high-fiber diet exceeds standards set by the U.S. National Cancer Institute and helps protect them against many disease and ailments common among seniors.

Laurie Steinberg, a Registered Dietician at Stanford School of Medicine and owner of Private Practice on Nutrition Counseling and Consulting, reviewed the Balanced Care Method™ eating program and gave her extremely positive assessment: "I work frequently with older adults. Many need help with activities of daily living, especially meal preparation, so I am excited to learn about the Balanced Care Method™ for caregivers," she said. "The information in the training manual about a healthy diet reflects the latest research, and the fact that it is based on the habits of the long-lived elders of Okinawa is very inspiring."

The Balanced Care Method™ promotes a varied diet rich in vegetables and fruits, whole grains and lean proteins, and low in saturated fats, refined sugars, processed foods, and alcohol. It also promotes moderate, low-calorie eating through smart, healthy meal choices. Senior caregivers are provided with detailed examples of appropriate foods that their clients should enjoy daily, limit and avoid altogether.

"I'd feel comfortable recommending this eating plan to anyone, and I am glad to know about the program so that I can recommend it to my clients who need help at home," concludes Steinberg.

The Balanced Care Method™ is yet another element that distinguishes Home Care Assistance from other senior care agencies. Their constantly innovative and progressive approach makes them the premier live-in specialists in North America.

For more information about anything contained in this release, please contact Jack Johnson of Home Care Assistance at 702.204.1436

About Home Care Assistance
Home Care Assistance, founded in 2002, is a leading international provider of non-medical, in-home senior care with franchises throughout the United States and Canada. Serving as a comprehensive alternative to a nursing home or assisted living facility for older adults, our mission is to provide the highest quality and most reliable in-home care service. Home Care Assistance successfully operates as North America's preferred brand for in-home care and maintains an intimate and personal rapport with each client. Here at Home Care Assistance we are dedicated to finding the highest caliber caregivers that we expertly match with the right recipient based on his or her needs. In addition, we do not require long-term contracts for services and remain on-call 24 hours a day. For more information, please contact Home Care Assistance at 1-866-4-LIVE-IN, or visit online at: http://www.homecareassistance.com.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Revolutionary training program provides caregivers with best tools in senior home care industry

Palo Alto, CA -- (SBWIRE) -- 11/11/2010 -- Home Care Assistance (http://www.homecareassistance.com), a premier senior home care agency based in Palo Alto, CA, released its exciting new caregiver training system earlier this month: the Balanced Care Method™. Exclusive to Home Care Assistance's forty-plus locations throughout North America, the method promotes longevity and wellness for seniors by emphasizing a healthy diet, physical activity, exercises to sharpen the mind, maintaining social ties and achieving consistent state calmness and balance.

The Balanced Care Method™ was created by Dr. James H. Johnson, Co-Founder of Home Care Assistance and a geriatric PhD with more than 20 years of experience in the industry. Johnson based his new method on a major study of the world's centenarians and designed its principles to result in longer, more fulfilling lives. His carefully crafted program of lifestyle behaviors are centered on moderation and variety. Components include innovative diet and exercise, mind stimulating activities, and fun daily checklists that provide customers with "instant gratification" and a sense of elevated self esteem.

"No other home care company offers a senior care solution that promotes healthy longevity," said Lily Sarafan, COO of Home Care Assistance. "Home Care Assistance caregivers can literally add years to a client's life with our proprietary training program. The status quo of caregivers monitoring clients without a proactive effort to improve the state of their bodies and minds is no longer adequate."

One of the most innovative sections of The Balanced Care Method™ is "Sharp Minds," which gives caregivers mentally stimulating activities helpful for keeping seniors as present and engaged in everyday life as possible. Examples include skill-based games, problem-solving puzzles and creative arts activity.

"Home Care Assistance's caregiver training method is grounded in solid scientific research of the lifestyle factors that contribute to an increased lifespan," said Dr. Yael Shrager PhD, Neuroscientist, Harvard Memory Researcher In particular, the emphasis on mental stimulation aligns with what the memory research community has known all along - active use of both hemispheres of the brain through mental exercises can improve short-term memory and delay the onset of dementia."

Home Care Assistance's commitment to progressiveness and excellence sets them apart from all other senior care agencies in the industry, said Sarafan. "We are thrilled to offer clients and their families a higher level of home care services from caregivers trained in the Balanced Care Method™."

Information about The Balanced Care Method™ can be found at http://www.BalancedCareMethod.com.

For more information, please contact Jack Johnson of Home Care Assistance at 702.204.1436.

About Home Care Assistance
Home Care Assistance, founded in 2002, is a leading international provider of non-medical, in-home senior care with franchises throughout the United States and Canada. Serving as a comprehensive alternative to a nursing home or assisted living facility for older adults, our mission is to provide the highest quality and most reliable in-home care service. Home Care Assistance successfully operates as North America's preferred brand for in-home care and maintains an intimate and personal rapport with each client. Here at Home Care Assistance we are dedicated to finding the highest caliber caregivers that we expertly match with the right recipient based on his or her needs. In addition, we do not require long-term contracts for services and remain on-call 24 hours a day. For more information, please contact Home Care Assistance at 1-866-4-LIVE-IN, or visit online at: http://www.homecareassistance.com

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm