Jacksonville, FL -- (SBWIRE) -- 09/30/2011 -- Leading toy manufacturer, Alpha Toys, LLC, has just introduced to market a new Alphabeasts Alphabet Book Box Set to complement the already popular Alphabeasts 15" plush toy line.

Each book A through Z contains colorful animated illustrations of the Alphabeasts interacting with unique objects that begin with the particular letter of the beast as well as the book. The complete book box set retails for $20 and is available online (www.thealphabeasts.com) as well as select retailers across the country.

"Our new Alphabeasts Alphabet Book Box Set is ideal for babies and young toddlers," said Alphabeasts Co-Founder Kristin Ferguson. "The compact design, the colorful schemes of the beasts' animated activities with each letter/word and the convenient box set carrying case that houses all the books together smartly makes this the perfect beginning educational alphabet tool to start your child on."

The launch of this box set comes on the heels of the initial Alphabeasts15" plush toy product launch earlier this spring. The Alphabeasts were created to:

• Help teach children their ABC's while they have fun simultaneously
• Assist with learning to spell/word association by combining the beasts to create words
• Decorate a child's room by spelling their name or initials
• Be ideal personal companions for children whether at home or on the go

The Alphabeasts consist of 26 unique 15" double-sided learning companion 'beasts' with an upper case alphabet letter residing on one side of the doll, and a lower case character in contrasting color residing on the opposite side. Each Alphabeast has a distinctive design characteristic and physical attribute that makes them different from one another. When these plush characters are used together, children learn to spell an infinite combination of words. The 15" plush characters retail for $20 each and come with a detachable biographical collector's card.

For more information on the Alphabeasts, visit http://www.thealphabeasts.com; or contact Mark Jerkins at Higher Advertising, Inc., email: Mark@higheradvertising.com.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Orlando, FL -- (SBWIRE) --05/18/2011 -- Leading toy manufacturer, Alpha Toys, LLC, has unveiled an entirely new line of educational plush characters (The Alphabeasts) created to teach children their ABC's and how to spell while having fun simultaneously.

Initial product launch consists of 26 unique 15" double-sided learning companion 'beasts' with an upper case alphabet letter residing on one side of the doll, and a lower case character in contrasting color residing on the opposite side. Each Alphabeast has a distinctive design characteristic and physical attribute that makes them different from one another. When these plush characters are used together, children learn to spell an infinite combination of words.

"Creating a one-of-a-kind children's toy line such as Alphabeasts that promotes learning through fun has been a passion of ours for some time now," said Alphabeasts Co-Creator Andy Ferguson. "It's exciting to not only see our idea come to life, but to see them on display in homes, children toting around their favorite characters, and people just having fun with them in general."

"We've created a better way to teach children how to spell," added Co-Creator Chad Whitman. "Instead of relying on basic flash cards or image recognition tools, children can now use Alphabeasts as "manipulatives" to properly learn both spelling and phonics through interactive play, which in turn creates a stronger foundation ongoing."

The 15" plush characters retail for $20.00 each and come with a detachable biographical collector's card. The Alphabeasts Baby Book Box Set, showcasing the 'beasts' in multiple creative illustrations, retails for $16.00. Core age range for this line is 3-8 years of age; however Whitman notes that numerous orders have flooded in for additional ranges as well.

"Beyond the core, we've seen brisk sales for parents and grandparents that are purchasing the corresponding Alphabeasts characters to spell their children/grandchildren's names. We've also had some people use the beasts as decorative items in their rooms or offices as well. We're also planning to work with preschools and tutoring facilities to incorporate our product into their daily learning activities as well donate sets for philanthropic purposes. These dolls have been a tremendous hit on many levels," Whitman added.

In addition to the new line, Alpha Toys has also integrated educational alphabet and spelling/word games for children into their Alphabeasts website to further enhance the child's learning experience.

For more information on the Alphabeasts, visit http://www.thealphabeasts.com/ or contact Mark Jerkins at Higher Advertising, Inc., email: Mark@higheradvertising.com.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Orlando, FL -- (SBWIRE) -- 05/04/2011 -- CaerusPoint - producer of the award-winning education-based video series Major Decision, created to spark an interest in high school and college students for further education and professional careers – has just launched Major Dczion: the new app for the Major Decision series.

The launch of the app, for sale through iTunes for iPhone, iPad and iPod Touch, is available at a low cost of $5.99. The app was created by Amadeus Consulting. Now users can scroll through the industries and watch full episodes of Major Decision, access cool animated graphics that will help them compare careers and match it with their interests, right on their hand-held devices.

"The Major Dczion app makes our entire Season 1 episodes, including our career ranking system available to students, parents, and educators alike," said CaerusPoint President Chris Botha.

"With the use of technology Major Decision will not only be available in today's classrooms but can now also be used by students on mobile devices all over the world at their own leisure," added CaerusPoint CEO Kobie Pieterse

Major Decision is an education-based series of entertaining videos (appealing to a diverse audience) that dissect each highlighted career in less than a half hour in the form of an up-beat hosted show, and feature an informal in-depth interview of a professional in that specific field. This offers a student an accurate "day-in-the-life" depiction of a career in an exciting and positive platform. The series provides present-day, real world guidance from an expert within his or her area of expertise. The Major Decision career guidance video library spans twelve popular industries showcasing multiple careers within each industry.

The unique informal in-person interview style, comprehensive career coverage and proprietary career ranking system set this series apart from other career guidance programs. The series helps boost post-secondary education and helps reduce dropout rates by educating viewers about the array of careers that are available today.

CaerusPoint was recently awarded eight Telly Awards at the 2011 32nd Annual Telly Awards Program for Major Decision. The company also recently took home an unprecedented 11 awards including 'Best Education Program' for their Major Decision series at the 21st Annual Crystal Reel Awards Gala held by the Florida Motion Picture and Television Association (FMPTA).

For more information on CaerusPoint's award-winning career guidance video series Major Decision, visit www.caeruspoint.com; or contact Mark Jerkins at Higher Advertising, Inc., email: Mark@higheradvertising.com; phone: 407.447.1340.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Orlando, FL -- (SBWIRE) -- 03/23/2011 -- CaerusPoint - producer of the unique education-based video series Major Decision, created to spark an interest in high school and college students for further education and professional careers – was recently awarded eight (8) Telly Awards at the 32nd Annual Telly Awards Program for 2011.

The Telly Awards honor the very best local, regional and cable television commercials and programs, as well as the finest video and film productions, and work created for the web. The program has been running since 1978, and judges sift through thousands of entries from all 50 states as well as five continents. The Telly is one of the most sought-after awards by industry leaders.

The eight awards include four Silver Telly's (the highest honor) for Use of Graphics, Art Direction, Lighting and Set Design in the Non Broadcast Production category, and four Bronze Telly's in the Education (for academic use), Use of HD, Editing and Sound/Sound Design also in the Non Broadcast Production category.

"It's an honor to be awarded something as prestigious as eight Telly's, especially when you know you are evaluated with such a high standard of excellence," said CaerusPoint CEO Kobie Pieterse. "It really puts a smile to your face when you are holding a 4 ½ lb statuette that was designed by the same firm that makes the Oscar® and Emmy®."

"We're extremely proud of our series, and it's great to see industry experts recognize it as an award winner," added CaerusPoint President Chris Botha.

Major Decision is an education-based series of entertaining videos (appealing to a diverse audience) that dissect each highlighted career in less than a half hour in the form of an up-beat hosted show, and feature an informal in-depth interview of a professional in that specific field. This offers a high school or college student an accurate "day-in-the-life" depiction of a career in an exciting and positive platform. The series provides present-day, real world guidance from an expert within his or her area of expertise. The Major Decision career guidance video library spans twelve popular industries showcasing multiple careers within each industry.

The unique informal in-person interview style, comprehensive career coverage and proprietary career ranking system set this series apart from other career guidance programs. The series helps boost post-secondary education and helps reduce dropout rates by educating viewers about the array of careers that are available today.

CaerusPoint also recently took home an unprecedented 11 awards including 'Best Education Program' for their Major Decision series at the 21st Annual Crystal Reel Awards Gala held by the Florida Motion Picture and Television Association (FMPTA).

For more information on CaerusPoint's award-winning career guidance video series Major Decision, visit http://www.caeruspoint.com; or contact Mark Jerkins at Higher Advertising, Inc., email: Mark@higheradvertising.com; phone: 407.447.1340.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Orlando, FL -- (SBWIRE) -- 12/13/2010 -- CaerusPoint - an award-winning education-focused leader – recently completed filming and production of Season One of Major Decision: the thorough career guidance video series targeting high school seniors and first year college students.

Season One is the culmination of 20 total careers including careers like digital animator, mechanical engineer, architect, biomedical engineer, commercial banker, veterinarian, public relations manager, hotel manager and criminal defense attorney as well as many others.

"We completed our first two pilot episodes in April of this year, so to look back and realize how far we've come with our series is truly an accomplishment," said CaerusPoint President Chris Botha. "Our show format, comprehensive career coverage and proprietary career ranking system truly set our series apart from any other career guidance programs."

"With Season One in the can, our goal is to reach as many students as possible while we get ready to start filming and production of the next round of exciting careers," said CaerusPoint CEO Kobie Pieterse. "As we continue to film and meet milestones, the buzz and potential surrounding our Major Decision series is growing exponentially."

The Major Decision career guidance series offers students an accurate "day-in-the-life" depiction of a career in an exciting and positive platform in the form of an up-beat hosted show. It provides present-day, real world guidance from an expert within his or her area of expertise and is unlike anything on the market today. The series is entertaining while being fact filled and appeals to a diverse audience.

The series will ultimately span twelve popular industries and showcase up to five careers within each industry. Shot in high definition and targeting a broad diverse audience, the series is geared toward television broadcasting as well as conducive to being built easily into any classroom's curriculum.

Some of the key goals of the Major Decision series are to promote promising and fulfilling careers; spark an interest in today's youth for continued education; properly educate the audience on the realities of the selected careers; facilitate smarter career decisions; decrease the drop-out rate; reduce the number of years it takes to complete a degree; cut down on wasteful educational spending; and to improve college enrollment, placement and rankings.

MAJOR DECISION - SERIES BREAKDOWN

Each Major Decision episode, delivered through state-of-the-art mediums (including web streaming; TV broadcasting; iPhone/iPad Apps; and DVD's), is comprised of three integral segments and spans less than a half hour. In segment one, two young and energetic co-hosts introduce the selected career path while in-studio. Together, they discuss the featured career and explain where it fits into the career hierarchy for the specific industry represented. To visualize their hierarchy explanation, an animated graphic chart is displayed for the viewer.

During segment two, one of the hosts conducts a 1:1 in-depth on site interview with an individual currently in the featured career. During the course of the interview, the viewer will hear first hand what this career entails such as education requirements, work environment, work-life balance, tools of the trade, etc. In addition to the 1:1 interview the host also visually shadows the interviewee, featuring the employee in his/her work environment performing typical daily tasks.

Segment three is an in-studio recap session regarding what the viewer has just learned, as well as animated digital graphic charts summarizing and ranking the career based on a proprietary 15-point career ranking system utilizing different weighted criteria.

The show has an extemporaneous style that is both humorous and lively, yet remaining factual and educational. The two hosts play off each other and keep the viewers attention, as confirmed by separate high school and college focus group sessions.

CaerusPoint recently took home an unprecedented 11 awards including 'Best Education Program' at the 21st Annual Crystal Reel Awards Gala held by the Florida Motion Picture and Television Association (FMPTA) for their Major Decision series.

For more information on CaerusPoint's award-winning career guidance video series Major Decision, visit http://www.caeruspoint.com; or contact Mark Jerkins at Higher Advertising, Inc., email: Mark@higheradvertising.com; phone: 407.447.1340.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Orlando, FL -- (SBWIRE) -- 11/11/2010 -- CaerusPoint - producer of the unique education-based video series Major Decision, created to spark an interest in high school seniors and first-year college students for further education and professional careers - cleaned up at the 21st Annual Crystal Reel Awards Gala in Orlando, FL taking home an unprecedented 11 awards including 'Best Education Program'.

The Gala, presented by the Florida Motion Picture & Television Association (FMPTA), was held November 5-7, 2010 at the Hilton Orlando/Altamonte Springs. The three day event is held annually to honor and highlight outstanding achievements in motion picture, television, audio recording and digital media productions created in Florida over the past year. FMPTA is the oldest trade organization in Florida, founded in 1973.

CaerusPoint's series, called Major Decision, swept all 11 categories that it entered. Judging is done by Emmy, Grammy, Oscar nominated and/or awarded professionals across the country. Scoring forms are tallied by an independent CPA.

The company won the following categories within the production type of Education:

• Best Education Program
• Leading Actor
• Leading Actress
• Script (Short) – Produced
• Director
• Director of Photography
• Lighting Design
• Sound
• Editing
• Production Design / Art Direction
• Graphic Design

"Major Decision is a series that we are very proud of, and the FMPTA awards are a great complement to all the hard work our team has put in over the last year," said CaerusPoint CEO Kobie Pieterse.

"To be awarded in every category we entered by such a prestigious organization is a true testament to our product and we hope for this to ultimately help us reach more students across the country," added CaerusPoint President Chris Botha.

Major Decision is an education-based series of entertaining videos (appealing to a diverse audience) that dissect each highlighted career in less than a half hour in the form of an up-beat hosted show, and feature an informal in-depth interview of a professional in that specific field. This offers a high school senior or first-year college student an accurate "day-in-the-life" depiction of a career in an exciting and positive platform. The series provides present-day, real world guidance from an expert within his or her area of expertise. The Major Decision career guidance video library spans twelve popular industries and showcases up to five careers within each industry.

The unique informal in-person interview style, comprehensive career coverage and proprietary career ranking system set this series apart from other career guidance programs. The series helps boost post-secondary education and helps reduce dropout rates by educating America's youth about the array of careers that are available today.

For more information on CaerusPoint's award-winning career guidance video series Major Decision, visit http://www.caeruspoint.com; or contact Mark Jerkins at Higher Advertising, Inc., email: Mark@higheradvertising.com; phone: 407.447.1340.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm