Infomercial Producer and DRTV Agency, InfoWorx Direct (infoworx.com) announced that 2 long form infomercials produced using their economy-driven "Demo Package" have won 6 awards in major national commercial competitions.

Boca Raton, FL -- (SBWIRE) -- 06/22/2011 -- Infomercial Producer and DRTV Agency, InfoWorx Direct (http://www.infoworx.com)announced that 2 long form infomercials produced using their economy-driven "Demo Package" have won 6 awards in major national commercial competitions. The Summit Awards, SIAA awards, and the prestigious WorldFest competitions have all honored the InfoWorx long form infomercial "OroBed Advanced Sleep System" and the long form info-commercial "Neato XV-11" with Silver, Bronze, and Gold awards. Both of the award winning infomercials were created under the innovative InfoWorx Direct investor friendly Demo Package.

"These awards at major competitions prove that you can keep costs low and still produce award-winning infomercials and short form DRTV spots." Ron Perlstein, Executive Producer at InfoWorx Direct explained. "I created the InfoWorx Demo Package as a solution to help my clients succeed in this tough economy. It scales down production costs while we maintain superior broadcast HD production values. Our six awards prove that this can be successfully achieved. Other infomercial producers charge as much as $250,000 or more for a 30-minute, long-form production. That used to be realistic, but now, in an economy where money is tight, we must adapt and work within the challenges my investors, inventors, and entrepreneurs are living with every day."

"The InfoWorx Demo Package offers a cost effective method to launch products and get them selling with only a modest investment of $55,000.", Perlstein stated. "I created the Demo Package in response to my client's need for lower budget infomercials, and the results have been incredible. Both the OroBed and the Neato shows generated great response and conversions using soft offers. And InfoWorx included our full Turnkey Campaign Setup for both of these direct marketers. At InfoWorx, we are a full service Infomercial Producer and DRTV Media Agency with all the right tools. We know how to make great looking, high impact short form Direct Response TV commercials and long form TV Infomercials within a very modest budget. We combine outstanding production values with our new media intelligence systems that enhance our in house media buying service, and deliver an ROI that allows our clients to succeed even in a down economy."

Since 1992, direct response television agency and infomercial production company, InfoWorx Direct, has established itself as a successful, award winning infomercial producer of both short-form DRTV spots and long-form info-commercials. InfoWorx has developed the most affordable turnkey infomercial model in the industry that offers clients award winning television and radio infomercial production as well as TV and Radio infomercial media buying services. InfoWorx Direct production and media buying agency specializes in all aspects of direct response advertising services and consulting, and offers an entire turnkey solution from script to sales for DRTV clients as well as a la carte services including TV production, media buying, and home shopping placement.

Recently, InfoWorx introduced its economy-driven Demo Package which minimizes the client's initial investment and delivers award winning production values as well as high impact response rates. InfoWorx media buying services have also added media intelligence solutions that offer clients the most advanced and effective media buying and tracking technology.

For over 19 years, InfoWorx has established itself as a pioneer in direct response advertising, and has generated billions of dollars of major As Seen on TV success for its DRTV clients including Emerson Electric, Invent-Tech, SnorEnz, Rubbermaid, and iRobot's Roomba. For additional information on InfoWorx, contact Ron Perlstein, or visit http://www.InfoWorx.com.

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Boca Raton, FL -- (SBWIRE) --05/18/2011 -- Infomercial production company and DRTV Agency, InfoWorx Direct (www.InfoWorx.com) won Platinum and Silver Remi Awards at the renowned WorldFest Houston Film Festival. The InfoWorx long form infomercial "Neato XV-11" won the Platinum Remi while it's long form info-commercial for "OroBed Advanced Sleep System" brought home the Silver. Both of the award winning infomercials were created under the innovative InfoWorx economy driven Demo Package.

"WorldFest is the most discriminating commercial competition and to win an award at this festival stands out as a very prestigious achievement. For two programs produced through our economy driven Demo Package to win, proves that you can create compelling, award winning infomercials for $55 thousand dollars." Ron Perlstein, Executive Producer at InfoWorx Direct explained. "I created the InfoWorx Demo Package as a way to help my clients succeed in this tough economy. It scales down production days while it maintains excellent production values including Broadcast HD. Our two WorldFest awards prove this can be done. Both shows generated great response and conversions using soft offers, and InfoWorx arranged the financing deals for the offers."

"At InfoWorx Direct we are committed to our mission statement 'Your Success Is Our Success' and so when the economy slowed down, I adapted our production packages to serve our client's needs better. We're a full service Infomercial Production and Media Agency with all the latest tools. Money was getting tighter, and the InfoWorx Demo Package was my way of helping my clients get their products on the air with a great-looking and economical $55,000 production.", Perlstein added. "We've been innovators in the DRTV industry for many years. We introduced Turnkey Infomarketing 12 years ago.

We are a full service Direct Response Agency specializing in affordable solutions that allow startups and new products to get started with a low investment. Our new media intelligence systems that enhance our media buying services further maximize our client's investment and deliver an ROI that allows them to succeed even in a down economy."

Since 1992, direct response television agency and infomercial production company, InfoWorx Direct, has established itself as a successful, award winning infomercial producer of both short-form DRTV spots and long-form info-commercials. InfoWorx has developed the most affordable turnkey infomercial model in the industry that offers clients award winning television and radio infomercial production as well as TV and Radio infomercial media buying services. The production and media buying agency specializes in all aspects of direct response advertising services and consulting, and offers an entire turnkey solution from script to sales for DRTV clients as well as specific services including production, media buying, telemarketing management, fulfillment, and home shopping placement.

Recently, InfoWorx introduced its economy-driven Demo Package which minimizes the client's initial investment and delivers award winning production values. InfoWorx media buying services have also added media intelligence solutions that offer clients the most advanced and effective media buying and tracking technology.

"During these tough economic times it is important that we fulfill clients needs especially when investment money is hard for them to find", Ron Perlstein said. "Our success depends on our clients' success and that's why we must help them maximize their investment throughout in every aspect of their direct response campaign."

For over 19 years, InfoWorx has established itself as a pioneer in direct response TV advertising, and has generated billions of dollars of major "as seen on TV success" for clients including Emerson Electric, InventTech, SnorEnz, Rubbermaid, and iRobot's Roomba. For additional information on InfoWorx, contact Ron Perlstein, or visit http://www.InfoWorx.com.

InfoWorx Direct, LLC, is a full service direct response agency and media buying service with an evolving infomarketing business philosophy. The InfoWorx scientific approach has led to profitable results and success for established companies and newcomers alike.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Boca Raton, FL -- (SBWIRE) -- 04/21/2011 -- Direct Response Agency and Media Buying Service, InfoWorx Direct (http://www.InfoWorx.com) dramatically raised the I.Q. of its media planning and research services by providing local market media information and research services. The Infomercial Company and DRTV agency is pioneering the introduction of "intelligent technology" to enhance the efficiency, effectiveness, and impact of InfoWorx media buying services.

"InfoWorx has a full toolbox of media services and uses the latest techniques to lower the cost of acquisition. With our local market research capabilities, media planning is easier, decision making is better, and our campaigns are more effective for our clients." Ron Perlstein, President InfoWorx Direct, explained. "Media intelligence is critical in giving our clients the competitive edge and higher ROI's, and this media information allows us to identify the best markets and demographics so we can make better informed media buying decisions. We can now literally research any market in the United States, compare lifestyle indexes, and specifically identify our audience to create more efficient and highly effective media plans."

Local market research services is another recent upgrade Direct Response Agency InfoWorx Direct has added to offer the cutting-edge of media buying intelligence. Earlier this year, the DRTV Agency and media buying service adopted a pioneering media management system and to accelerate media verification it has incorporated broadcast verification services technology.

"With this new media intelligence, we can now plan, place, buy, and verify media better, faster, and more effectively than ever before for our long form infomercials and short form DRTV spots. This helps us maximize the impact of every media advertising dollar spent by our clients.", Ron Perlstein, President of InfoWorx Direct said.

The media management system allows InfoWorx to optimize its buying strategy and to justify the results to clients. The media intelligence solution enables buying of media specifically according to measurable and verifiable metrics like ad allowable, and to deliver reports that identify the effective media that meets or surpasses benchmarks. Combined with local market research that improves target audience identification across all cities and networks, the entire InfoWorx media buying service becomes a highly intelligent media system that can react quickly capitalize on opportunities, minimize media that does not perform to expectations, and significantly raise the client's ROI. InfoWorx offers a very robust toolbox with its media buying and is planning to incorporate Nielsen information in the very near future.

Infomercial Company and DRTV agency, InfoWorx Direct specializes in all aspects of direct response advertising services and consulting, and offers an entire turnkey solution from script to sales for long form infomercials and short form Direct Response TV commercials including infomercial production, commercial production, media buying, telemarketing management, fulfillment and home shopping placement. With the new media intelligence technology, InfoWorx Direct has advanced its media buying capabilities, management, and planning strategy into the next generation of more effective media buying based on instantly measurable return on investment (ROI). The guesswork is eliminated so that ROI drives the media decisions.

For over 19 years, InfoWorx has established itself as a pioneer in direct response advertising, and has generated billions of dollars of major "as seen on TV success" for its DRTV clients including Emerson Electric, InventTech, SnorEnz, Rubbermaid, and iRobot's Roomba. For additional information on InfoWorx, contact Ron Perlstein, or visit www.InfoWorx.com.

InfoWorx Direct, LLC, is a full service direct response agency and media buying service with an evolving infomarketing business philosophy. The InfoWorx scientific approach has led to profitable results and success for established companies and newcomers alike.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Boca Raton, FL -- (SBWIRE) -- 03/16/2011 -- Infomercial company and DRTV Agency, InfoWorx Direct (www.InfoWorx.com) won five Service Industry Advertising Awards (SIAA) in a competition that included over 2000 entries. Their long-from Infomercial for "OroBed" won the Gold Award while their 30 minute infomercials for "Tajazzle" and "Neato" each won a Silver award. The InfoWorx short form DRTV spots for "National Money" and "Degree Guide" were honored with Merit Awards.

Since 1992, direct response television agency and infomercial production company, InfoWorx Direct, has established itself as a successful, award winning producer of both short-form DRTV commercials and long-form infomercials. InfoWorx has developed the most affordable turnkey infomercial model in the industry that offers clients award winning television and radio infomercial production as well as TV and Radio infomercial media buying services. The company specializes in all aspects of direct response advertising services and consulting, and offers an entire turnkey solution from script to sales for DRTV clients as well as specific services including production, media buying, telemarketing management, fulfillment, and home shopping placement.

Recently, InfoWorx licensed the pioneering Media Management System (MMS) from InfoTech, and to accelerate media verification it has adopted the Broadcast Verification Services technology from Kantar Media Intelligence.

"At InfoWorx, we always want to stay ahead of the curve with the most advanced and effective production, media buying, and tracking technology. We are very proud of our award winning creative spots and when we can optimize their effectiveness with cutting-edge technology, our clients always come out ahead.", Ron Perlstein, president of InfoWorx explained. "We devote ourselves to creating measurable strategies that deliver a positive and lucrative ROI whether it's a long-form infomercial, short-form DRTV spot, or radio campaign."

Perlstein added, "The role of the direct response commercial agency has evolved from infomercial production to infomarketing. It is now our goal to secure the largest market share in the shortest period of time putting the least amount of money at risk. We make the telephone ring and drive traffic and customers to our websites in order to generate orders and leads for our clients from day one."

For 19 years, InfoWorx has established itself as a pioneer in direct response advertising, and has generated billions of dollars of major "as seen on TV success" for its DRTV clients including Emerson Electric, InventTech, SnorEnz, Rubbermaid, and iRobot's Roomba. For additional information on InfoWorx, contact Ron Perlstein, or visit www.InfoWorx.com.

InfoWorx Direct, LLC, is a full service direct response agency with an evolving infomarketing business philosophy. The InfoWorx scientific approach has led to profitable results and success for established companies and newcomers alike.

Link:
http://infoworx.com/media_planning.shtml

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm