The free event occurs on December 13th at 10:00am, in Sherman Oaks at the Courtyard Marriott. Special guest and Emmy award winning producer, Mark Reinschreiber, will educate business owners on the importance of video content in their social media efforts and how to integrate it into a successful online social media campaign.

Los Angeles, CA -- (SBWIRE) -- 12/01/2011 -- Business owners and CEOs who want to learn more about social media marketing and how to differentiate an online campaign using video content can register for the new conference presented by My Local Buzz TV (www.mylocalbuzztv.com). The event will take place at the Courtyard Marriott in Sherman Oaks, at 10AM on Tuesday December 13th. The 75 minute seminar covers different aspects of social media such as lead generation via Twitter, Facebook and other platfroms; how QR codes can spread a promotional message; different ways to integrate online coupons; how to increase brand loyalty and awareness online; key benefits of building a broadcasting platform through social media; how video is affecting Google and customer response, which can ultimately contribute to growth in revenue.

The idea of companies needs to incorporate video content into their social media and marketing efforts is related to recent research. According to Forrest Research, a website with video is 50 times more likely to appear on the first page of a Google search. In addition, Internet Retailer has attested that website visitors who view product videos are 85% more likely to buy. During the My Local Buzz TV event, the audience will be exposed to different facts and examples of videos, and discuss with specialists how to integrate the audiovisual content into the entire social media marketing strategy.

My Local Buzz TV Chief Marketing Officer, Jared Doud, was noted as saying "Our conferences create an excellent opportunity for businesses that don't traditionally use social media to gain a strong understanding of its importance and why it now needs to be a critical part of their marketing strategy."

The free social media marketing seminar will feature guest speaker Mark Reinschreiber. Mark is an Emmy award winning producer with 12 years of experience producing for Fox Sports. As Mark left the production world and began to build his own company he learned the value of strategic social media. Mark will share his story plus the strategy that he learned along the way that can bring any company onto the most important platforms of the 21st century. The registration for the seminar is still open and businesses can email seminar@mlbuzztv.com for a registration link.

My Local Buzz TV is a leading provider of video based content driven social media solutions, headquartered in Los Angeles, CA. The company has helped businesses develop and execute online campaigns since 2008.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Text produced by My Local Buzz TV explores how the traditional advertising model has become less effective, specifically in light of both the increasing number of promotional messages people are exposed too and the growth of social media and video sharing websites’. The white paper suggests marketers and business owners consider branded programming as an alternative marketing strategy.

Los Angeles, CA -- (SBWIRE) -- 11/21/2011 -- The contemporary challenge for marketers and business owners is how to empower their promotional messages without being ignored by the audience – and potential customers. The new white paper "The End of Advertising and The Birth of Brand Engagement", launched by My Local Buzz TV, addresses this aspect of marketing communication. With statistics from 11 different sources, the paper reflects upon the effectiveness of current strategies in promoting a business, product or service and draws comparison to what the future may hold.

The text draws a strong connection between the excess of commercial messages airing daily to the consumer's inability to properly decode all those messages. According to Yankelovich Consumer Research, the average American consumer could be exposed to as many as 5,000 advertisings each day. The white paper stimulates the reader to think creatively about ways to increase the effectiveness of their promotional messaging in such a competitive environment.

Another statistic used to support the paper's point regards new technology allowing TV viewers to skip commercials. Nielsen reports that DVRs are now in nearly 40% of U.S. homes. A survey conducted by Oliver Wyman points out that the ability to fast forward ads is the second most important factor in prompting users to watch shows on their DVRs as opposed to real-time. On the other hand, a WARC Media report identified psychological factors that suggest product brand placement works on the non-intentional form of memory that boosts unconscious learning, which can generate better marketing results.

Comparing existing data and adding new information on how social networking and video sharing sites have shifted the communication model, the text presents branded programming as a creative alternative to spreading promotional messages more effectively. Basically, instead of investing in a commercial spot, even small companies are able to envision a branded online TV show with related content to better engage their audience. Readers can have full access to "The End of Advertising and The Birth of Brand Engagement" by accessing the page http://www.mylocalbuzztv.com/whitepapers/end-of-advertising.aspx.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Online video program will feature 2012 Celebrity HotSpots Los Angeles Restaurant Guide: Where Your Fave Celebs Dine. Through the partnership, the entertainment show will reveal the top 5 restaurants in west Los Angeles where celebrities have been most spotted.

Los Angeles, CA -- (SBWIRE) -- 11/07/2011 -- After one month of programming, the online daily show West L.A. 2Day (http://www.westla2day.com) announces a special week (November 7th, - November 11th, 2011) for those viewers always looking to find the best places for celebrity watching. Through a partnership with Celebrity HotSpots (http://www.celebhotspots.com), a publisher of celebrity-oriented local city guides, host Brittany Bell (Miss Arizona 2010) will reveal the top 5 restaurants in west Los Angeles according to 2012 Celebrity HotSpots Los Angeles Restaurant Guide: Where Your Fave Celebs Dine.

Based on over 2500 documented celebrity spottings at 100+ restaurants, the guide is available as an e-book and features a mix of more than 1500 celebrities including actors and actresses, athletes, chefs, directors and producers, fashionistas, musicians, reality TV stars, screenwriters, socialites and more."Celebrity culinary adventures and celebrations are part of the culture of Los Angeles. Dining at celebrity hotspots, especially where one's favorite celebs frequent, adds a new dimension to the overall restaurant experience and can instantly bump up one's 'cool' factor", states author and founder Susan Zechter.

As West L.A. 2Day programming targets a specific region of Los Angeles, the production team worked together with Zechter to identify the top 5 restaurants located on the Westside. On that specific week of November, a segment of the program called Celebrity Sightings will include a countdown of the top 5 restaurants frequented by celebrities. "Besides the geo targeted audience and the synergistic style of the show, West L.A. 2Day provides a wonderful place to showcase this e-book because viewers can download the complete guide and view on their computers, smart phones, or other devices right after watching the online program", says Zechter.

"We always look to strike a balance between creating awareness for businesses and sponsors as well as producing entertaining and relevant content for our audience", states Jared Doud, executive producer of West L.A. 2Day. "Partnering with Celebrity Hotspots gives us the opportunity to achieve both objectives." In tandem with the programming, Facebook and Twitter contests will give West L.A. 2Day viewers the opportunity to win free copies of the e-book and $25 gift cards to popular "Celebrity Hot Spots" (request more information about the contest via info@westla2day.com).

About West L.A. 2Day
With a daily audience of over 10,000 viewers, West L.A. 2Day is an entertainment program featuring events, deals and activities on the west side of Los Angeles. The first of its kind program is produced by My Local Buzz TV, the leading provider of video based content driven social media solutions.

About Celebrity HotSpots
Celebrity HotSpots is a publisher of celebrity-oriented local city guides for reference and reading pleasure, providing readers with the ability to discover and hang out at the same places as their favorite celebrities. The first book in the series, 2012 Celebrity Hotspots Los Angeles Restaurant Guide: Where Your Fave Celebs Dine is available for purchase on Amazon.com and BN.com in their e-book sections ($4.99).

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

West L.A. 2 Day represents the first online program of its kind and it is exclusively dedicated to events, activities, entertainment and deals on the west side of Los Angeles.

Los Angeles, CA -- (SBWIRE) -- 10/06/2011 -- Video and social media solutions company My Local Buzz TV announced the debut of its newest online video program West L.A. 2 Day (www.WestLA2day.com), a daily entertainment program featuring events, deals and activities on the west side of Los Angeles and hosted by Miss Arizona 2010 Brittany Bell. "We are very excited by the prospects of West L.A. 2 Day as it represents the first online program of its kind exclusively dedicated to events, activities and entertainment on the west side of Los Angeles," stated My Local Buzz TV CEO Justin Beckett.

West L.A. 2 Day is a daily video program produced, scripted and hosted on an episodic basis. "We combined the best elements of TV shows like Eye On LA, Access Hollywood and Talk Soup, with 'Groupon-esque' type daily deals to create a 3 ½ minute, daily program that will provide those interested in the west Los Angeles area with an entertaining snap shot of relevant information, events and deals," explained Beckett.

The program fits an increasing trend on the internet regarding video content, as Cisco Systems estimates 90% of internet traffic will be video based by 2014. Although broadly available online, a targeted distribution campaign facilitated by a diverse array of websites and blogs servicing the various communities in west Los Angeles, will ensure the program's local awareness and reach. "The West LA 2 Day program meets a previously unmet need on the west side and our website and advertisers are extremely excited about partnering with My Local Buzz TV on this project," stated Playa Vista Today (http://www.Playavistatoday.com) publisher Karen Hassett.

The program will also facilitate promotional options for companies interested in enhancing their visibility among west Los Angeles consumers. "My company had been exploring various media outlets that would allow us to specifically target the west side. When the opportunity to become the program's inaugural sponsor was presented to us, we thought it represented a truly unique promotional opportunity," stated Joyce Ortile, Service Manager at Live Well Home Care.

About My Local Buzz TV
My Local Buzz TV (http://www.mylocalbuzztv.com) is a leading Los Angeles based media company which specializes in providing locally targeted, video and social media solutions. The company services a broad range of clients and has been helping businesses develop and execute video and social media solutions since 2008.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

The new series of free seminars occur on September 20th, 21st and 22nd. Social media marketing experts will explain why social media can help small businesses increase revenue and how to enhance your online strategy.

Los Angeles, CA -- (SBWIRE) -- 09/15/2011 -- Local business owners who want to understand why social media marketing is more than just a trend can sign-up for the new series of free seminars presented by My Local Buzz TV this month. The leading provider of turn-key social media and video solutions is hosting the events at the Residence Inn Marriott Valencia (September 20th), Courtyard Marriott Rancho Cucamonga (September 21st) and Courtyard Marriott Century City (September 22nd), with sessions at 10AM and 2PM. The 75 minute conference presents facts, case studies and explanations about different social media tools and strategies.

The popularity of social networks like Twitter and Facebook have shown to be incredibly useful from a business stand point, because more than ever people want to share both good and bad experiences with their friends – and they do it online, with a single click. During the seminar, the specialists will share effective ways to use social media to understand customers' needs; identify leads; increase brand loyalty and awareness; grow engagement with old, current and future customers; which can ultimately contribute to greater revenue. The registration for the seminars is still open and businesses can email seminar@mlbuzztv.com for a registration link.

For those who ask themselves: "What is social media?", the boot camp covers some of the most valuable social media tactics such as QR codes, Facebook and Twitter for business, how SEO works, valuable video content practices, and online coupons. In addition, business owners who attend the free seminars will also have access to brief case studies and new statistics regarding social media marketing. Although most people associate social media with younger audiences, according to Pew Research, social networking site usage grew 88 percent among Internet users aged 55-64 between April 2009 and May 2010. All demographics can be targeted effectively throughout social media marketing. Jared Doud, Chief Marketing Officer for My Local Buzz TV said, "One of the most exciting aspects of social media is its adoption across all age groups of consumers. Your highest adopters in their early twenties, but still almost 1 out of every 3 people over the age of 65 uses social media. It's pretty incredible."

My Local Buzz TV is a leading provider of turn-key social media and video solutions, headquartered in Los Angeles, CA, and specializes in locally targeted video based social media campaigns. The company has helped businesses develop and execute online campaigns since 2010.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

For the first time, the social media agency and video provider that works with brands like Hilton and Westfield will be educating local business owners in Oxnard, Simi Valley and Thousand Oaks on September 13th, 14th and 15th. Specialists will provide information about why and how social media can help small businesses increase revenue.

Los Angeles, CA -- (SBWIRE) -- 09/08/2011 -- After an ongoing series of events in Greater Los Angeles area, the leading provider of turn-key social media and video solutions My Local Buzz TV is presenting free seminars in Ventura County this month. It is the first time the My Local Buzz TV team will present the conferences in that area. Business owners who attend the social media marketing boot camp will get the answer to a question that many businesses are asking: "What is social media and how should I use it to improve my establishment?" The events will take place at the Courtyard Marriott Oxnard (September 13th), Courtyard Marriott Simi Valley (September 14th) and Courtyard Marriott Thousand Oaks (September 15th), with sessions at 10AM.

The main purpose of the seminars is to explain to owners of small businesses how social media works from a business and brand stand points and how it can be leveraged for success.

In addition, the audience will understand how to integrate social media strategies such as QR codes, Facebook and Twitter, how SEO works, valuable video content practices and online coupons.

The results of a recent study in the Social Media Marketing Report 2011, showed that 90% of marketers said that social media was important to their businesses. The self-employed (67%) and small business owners with two or more employees (66%) strongly agreed as well. The more businesses understand these platforms the more successful their businesses will become. The registration for the seminars is still open and businesses can email seminar@mlbuzztv.com for a registration link.

My Local Buzz TV has specialized in helping businesses develop and execute online campaigns since 2010. A member of the company's core team realized that that there is still much confusion for businesses about online strategies they should be using to generate revenue, brand exposure, and better customer relationship. In response, the agency started the series of social media trainings. According to Jared Doud, My Local Buzz TV's Chief Marketing Officer, "The businesses that really grasp how important these platforms are to the success of their company are the ones we'll see thriving 5 years from now. The scary thing is many businesses don't realize they are already behind". Business owners who attend the free seminars will also have access to brief case studies and new statistics regarding social media marketing.

My Local Buzz TV is a leading provider of turn-key social media and video solutions, headquartered in Los Angeles, CA, and specializes in locally targeted video based social media campaigns.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Social media agency and video provider invites local business owners to its new series of free events on September 6th, 7th and 8th. Marketing experts will explain why social media is a key route to increase profits online.

Los Angeles, CA -- (SBWIRE) -- 09/01/2011 -- While online marketing is growing, there are still many business owners who ask themselves: "What is social media exactly and do I need it?" To answer this question, the leading provider of turn-key social media and video solutions My Local Buzz TV is presenting free seminars in Greater Los Angeles area. The new series of Social Media Boot Camp events, will take place at the Hilton Gardner Inn (September 6th), Courtyard Marriott Pasadena (September 7th) and Courtyard Marriott Long Beach (September 8th), with sessions at 10AM and 2PM.

The conferences are focused on social media marketing for local businesses. The My Local Buzz TV team explains why social media provides valuable tactics in order to identify more leads and increase profit. In addition, the audience will understand how to integrate social media tools such as QR codes, Facebook and Twitter for businesses, how utilize video for effective SEO (Search Engine Optimization), video content best practices and online coupons. The registration for the seminars is still open and businesses can email seminar@mlbuzztv.com for a registration link.

Since August of 2010 My Local Buzz TV has helped hundreds of businesses develop and execute social media and video strategies to improve sales and enhance brand awareness. According to Jared Doud, My Local Buzz TV's Chief Marketing Officer, "Many businesses don't yet understand the difference between using a marketing platform such as Facebook and having a true social media strategy. We hope to educate businesses to take full advantage of all aspects of social media." The business owners who attend the free seminars will also have access to important statistics educating them about how social media marketing helps improve sales. For example, Did you know 10 billion online searches are done via Google each month; 2 billion of those are local. The Boot Camp encourages businesses to take advantage of this new consumer behavior and embrace all aspects of social media to grow their clientele.

My Local Buzz TV is a leading provider turn-key social media solutions, headquartered in Los Angeles, CA, and specializes in locally target video based social media campaigns.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

The events take place in Culver City, Burbank and Long Beach, on August 30th, 31st and September 1st. Social media experts will explain how to increase sales utilizing various social media tools.

Los Angeles, CA -- (SBWIRE) -- 08/19/2011 -- The leading provider of turn-key social media and video solutions My Local Buzz TV is pleased to announce its upcoming free seminars focused on identifying social media tools which will improve sales for businesses in the greater Los Angeles area. The upcoming free Social Media Boot Camp events, will take place at the Courtyard Marriot Culver City (August 30th), Courtyard Marriott Burbank (August 31st), and Courtyard Marriot Long Beach (September 1st), with sessions at 10AM and 2PM.

The registration for the seminars is still open and businesses can email seminar@mlbuzztv.com for a registration link. Since August of 2010 My Local Buzz TV has helped hundreds of businesses develop and execute social media and video strategies to improve sales and enhance brand awareness.

According to Jared Doud, My Local Buzz TV's Senior Vice President, there are still a lot of questions in regards to social media and how to use it effectively as a business. "Every month there are over 2 billion online searches for local businesses and local businesses that do not have effective social media strategies in place are losing out on significant sales revenue. During the presentation, the company's core team communicates statistics and ideas such as Internet Retailers recent study showing that visitors who view videos on product pages are 85% more likely to purchase. The Boot Camp encourages businesses to embrace all aspects of social media to grow their business.

My Local Buzz TV is a leading provider turn-key social media solutions, headquartered in Los Angeles, CA, and specializes in locally target video based social media campaigns.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm