Beijing, China -- (SBWIRE) -- 01/01/2012 -- Koelnmesse and China Toy & Juvenile Products Association (TJPA) recently announced a collaboration which sees the German trade fair organizer co-hosting China's most promising baby and children's supplies industry event – the China International Baby Carriers & Baby Articles Fair (China Kids Expo) – which will be staged from October 11-13, 2012 at the Shanghai New International Expo Center in China. The partners aim to maximize the synergy of both parties to establish China's only international showcase platform for the industry.

As the driving force behind Kind+Jugend-the world's largest kid's and baby products fair – Koelnmesse will inject its expertise and contacts to give China Kids Expo a worldwide reach.

"We are very excited to be part of China Kids Expo. The exhibition industry poses both opportunities and challenges, and one of the reasons for choosing to work with TJPA is partly due to its authoritativeness and status within the industry. The other being the bright prospects of the infant and kids products market," said David Feng, Managing Director of Koelnmesse.

"Being associated with Koelnmesse is a win-win choice, not only in opening up the Chinese market, but also attracting international buyers and further developing the industry. It is TJPA's strategy to step up efforts in establishing an internationally renowned exhibition, as well as Koelnmesse's proactive stance in developing their business in China," said Shi Xiaoguang, chairman of TJPA - China's only national body for this trade boasting 4,500 members and is also the Chinese government's sole appointed legal representative at the International Council of Toy Industries (ICTI) whose influence is widely recognized locally.

China Kids Expo co-locates with the 11th Trade Fair for Toys & Hobby which is also organized by TJPA. Organizers project over 1,000 exhibitors to participate at the events which span about 80,000 square-meters in total, including 500 companies at China Kids Expo.

The first edition of China Kids Expo this year attracted group participation from key domestic manufacturing regions, such as Kunshan in Jiangsu, Pinghu in Zhejiang, Ningbo, Shucheng in Anhui and Pingxiang in Hebei Province.

In addition, local and international big brands like Philips Avent, Chicco, Briax, Hauck, Maxi-Cosi, Quinny, Mothercare, Jdbug, GoodBaby, Angel, Chi Lok Bo and LuckyBaby presented their wares.

2012 is the Year of the Dragon according to the traditional Chinese zodiac which runs on a 12-year cycle. It is widely considered as an auspicious year to have babies and is therefore almost certain to trigger a spell of baby boom. It is foreseeable that the domestic baby and children's supplies market will usher in new development opportunities for the next three to five years.

http://www.china-kids-expo.com

About China Kids Expo
The China International Baby Carriers & Baby Articles Fair (China Kids Expo) is the only export-oriented industry trade event in mainland China showcasing a wide range of infant and baby products. Rooted in China Toy Expo's 10 years history, China Kids Expo was held as an independent show for the first time in 2011 with significant success. The combined shows attracted 853 exhibitors from 18 countries, including major production regions in China, and over 55,000 buyers from 108 countries and regions.

About the Organizers

Koelnmesse
As a world-renowned trade fair organizer, Koelnmesse has an excellent track record for organizing some of the world's most successful trade events, such as the accomplished Kind+Jugend – the leading global fair for the baby and toddler outfitting sector – in Cologne, Germany. With over 80 years' experience in organizing large-scale commercial events connecting buyers and sellers, Koelnmesse brings forth an unrivaled skill-set and expertise needed to develop China Kids Expo into one of the premier international furniture production trade shows in Asia.
http://www.koelnmesse.com

China Toy & Juvenile Products Association (TJPA)
China Toy Association, established in 1986 and later renamed China Toy & Juvenile Association (TJPA) in June 2011, is the sole national trade body of its kind in China and the only official representative in the International Council of Toy Industries (ICTI) appointed by the Chinese government. Its authoritativeness is widely recognized by the government, trade, media and consumers.
http://www.tjpa-china.org

Questions on attending the expo, please contact Ying Zhang at 86-10-66038881

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Beijing, China -- (SBWIRE) -- 11/07/2011 -- The largest toy fair of mainland China, China Toy Expo, was ended with great success on October 14th, 2011 at Shanghai New International Expo Centre. Over the three day period, the expo, together with two concurrent events, China Kids Expo and China Licensing Show, were estimated to have over 55,000 buyers, trade guests, retailers and visitors in total from worldwide for attendance (2010:50,719).

Organized by China Toy & Juvenile Products Association (TJPA), China Toy Expo, the International Trade Fair for Toys & Hobby Articles, has been successfully held for ten years. As an important trade event in global toy industry, China Toy Expo provides a wide range of sourcing opportunities in toys, juvenile products, hobby and licensing. On this year's event, China Kids Expo, the China International Baby Carriers & Baby Articles Fair, and China Licensing Show, were hold independently for the first time. The shows were reported to have 850 exhibitors, over 3,000 booths and 61,500sqms of exhibit area, increased 8%, 39% and 41% over last year respectively.

"This year is the tenth anniversary of China Toy Expo and 25th Anniversary of China Toy & Juvenile Products Association. During the past ten years, we witnessed 10 times growth in the event scale, the large increase in the amount of Chinese manufacturers and the great improvement on the quality of the products. In this year's event we received over 55,000 Chinese and overseas buyers, numbers of both exhibitors and buyers reaching new record high. All above well proves the global buyers' great recognition for the events and market confidence for the toy and juvenile products industry." said May Liang, Executive Vice President & Secretary General of China Toy & Juvenile Products Association.

According to the latest China's customs figures, the total exports of Chinese toys in the first nine months reached 17.588 billion US dollars, increased 16.93% over last year. As Chinese enterprises speeded up the upgrading of products' quality, innovation, as well as companies' competitiveness, the total toy export value is still in the growth in spite of the rising raw material price and labor cost, as well as not promising European economy.

2011 China Toy Expo & Kids Expo, as the biggest toy & juvenile products trade shows in Chinese mainland, had attracted the largest number of Chinese manufacturers for exhibit to build brand image and explore business opportunities, and it had proved to be a great success. The leading and medium-sized toy and juvenile products companies from over 20 centralized production regions of China, such as Chenghai, Shenzhen, Yunhe and Dongguan etc as Group Pavilions, brought their unique and creative products for showcasing on the event. Products on display included dolls, plastic & electronic toys, wooden toys, baby strollers, car seats, playground equipments and hobby models, etc.

The direct attendance of large number of manufacturers & factories draw even more attention from Chinese and overseas buyers to the event Compared with last year, the number of international buyers, coming from 108 countries and regions, had increased 39%. Besides Bartl GmbH, Carrefour, Wal-Mart, Woolworths, 360sourcing and others who have already attended the expo for several years, there were more new faces coming including Idee + Spiel, GIFI, Baby Way and so on. On the other side, the Chinese buyers, such as the sales agents, major shopping malls from 32 provinces and over 210 major cities, chain stores and large toy distribution centers actively participated and made purchase on the event.

"I've been looking for a big range of products from big playground equipment to little cars for our kind gardens in Australia. From what I've seen here, the products' quality is very good. The shows are amazing. We are enjoying ourselves. We'll come back." Martin Cooper of Fidgety Frogs, commented.

The 11th China Toy Expo and the 2nd China Kids Expo, China Licensing Show will be held on October 11-13, 2012. To learn more information of the shows.

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Beijing, China -- (SBWIRE) -- 09/22/2011 -- The only international trade fair for baby carriers and baby articles in mainland China will open in October 12-14 2011 in Shanghai. The fair will be held concurrently with China Toy Expo and China Licensing Show.

China Kids Expo was rooted from the baby carriers and baby articles pavilion in China Toy Expo. As toy industry develops rapidly and the needs for baby articles increase, China Toy & Juvenile Products Association, the organizer of the expo, decided to make it an independent show to improve the specialization and service level of the trade event.

According to the statistics, there are nearly 300 million children aged 0-14 in China, with an annual increase of 15 million babies. As Chinese economy and people's life get improved, the demand for infant and children products grows rapidly. To meet people's increasing needs, large number of Chinese and overseas baby products enterprises begin to enter and expand their business into the potential market. China International Baby Carriers & Baby Articles Fair just provides the best opportunity for suppliers and buyers from home and abroad to meet, discuss and cooperate.

During the 3 days, China Kids Expo will be showing various types of baby products, including baby carriers, strollers, tricycle, child seat, children furniture, car seat, infant toys, cradle, bedding, infant ware, bags, baby gifts etc. Chinese and overseas exporters, importers, distributors, wholesalers, shopping malls, supermarkets, retail stores, manufacturers, consulting companies and E-tailers will visit the show.

Different from other trade shows, China Kids Expo has many of its special features:

Best customer services for international buyers: while listening to their specific needs, the organizer also provides help in information, hotel, transport and translation etc.

Direct attendance of the greatest number of factories: leading and medium-sized factories from the major production region of China will be organized as group pavilion in the trade show.

Verified Star Suppliers: star suppliers are evaluated by TJPA related to their real business performances, so buyers can easily find the right suppliers and never worry about their quality.

The organizer of China Kids Expo, China Toy & Juvenile Products Association (TJPA), is the sole national association in the Toys & Baby product industry in China. It is the only official representative in ICTI appointed by Chinese government. Beside China Kids Expo, China Toy Expo and China Licensing show will be concurrently held during the period.

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Beijing, China -- (SBWIRE) -- 09/22/2011 -- China Toy & Juvenile Products Association, the organizer of China Toy Expo & China Kids Expo, introduced Verified Star Suppliers to the event of 2011, to offer buyers more efficiency finding their preferred suppliers.

China Toy Expo is the leading toy trade fair in Asia which holds annually in October in Shanghai. It is also named International Trade Fair for Toys and Hobby Articles. The event has successfully held for 10 years. After 10 years development, China Toy Expo has developed from 150 exhibitors, 212 booths, 6,200 sqm exhibit space in 2002 to over 850 exhibitors, 3000 booths and 61,500 sqm exhibit space in 2011, grew 10 times in 10 years.

In 2011, China Kids Expo, or named China International Baby Carriers & Baby Articles Fair, and China International Licensing Show will also be held concurrently with China Toy Expo. 3 Shows in one aims to bring more business opportunities to suppliers and buyers.

To insure the quality of suppliers, China Toy & Juvenile Products Association (TJPA) introduced Verified Star Suppliers in this year's event. Entrusted by the ministry of Commerce and State-owned Assets Supervision and Administration Commission, TJPA launched the National Toy & Juvenile Products Industry Credit Assessment in October 2011. The assessment is made among leading toy enterprises, and they will be evaluated according to their real business performances.

To rate the enterprises, TJPA will look on their performances on Corporate credit level, financial capacity, management level, Corporate Competitiveness and Corporate Social Accountability etc. The top rated ones will be selected as the 5A enterprises.

Buyers of China Toy Expo & China Kids Expo will be able to identify reliable Chinese suppliers easier at the event, or log on the website at http://www.toys-yourlinktochina.org to check out the company's detailed profiles.

China Toy & Juvenile Products Association (TJPA) is the sole national association in the Toys & Baby product industry in China. It is the only official representative in ICTI appointed by Chinese government. To participate this largest toy trade show of Chinese mainland, international buyers or visitor can either log on China Toy Expo website http://www.china-toy-expo.com/en/ or China Kids Expo site http://www.china-kids-expo.com/magen/ for registration of the event.

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Beijing, China -- (SBWIRE) -- 09/09/2011 -- According to a recent government approval document by the Ministry of Civil Affairs of China, China Toy Association (CTA) has been renamed China Toy & Juvenile Products Association, effective June 24th 2011.

During the past 25 years, China Toy Association has been playing a very important role in leading and promoting the sound development of toy related industry. Under its work, China's toy industry has seen a rapid growth in both toy enterprises and toy products. The former name was falling behind industry's development. Considering the suggestions from member and non-member enterprises while it was also discussed and approved at the association meetings, China Toy Association decided to rename as China Toy & Juvenile Products Association. The Ministry of Civil Affairs of China examined and approved the application officially.

Established in 1986, China Toy Association (CTA) is the sole national organization of toy industry in China and the sole legal representative in International Council of Toy Industries (ICTI) appointed by Chinese government. It is recognized as the authoritative voice of China toy industry by the government, the trade, the media and consumers. Apart from toy industry, China Toy & Juvenile Products Association also extended its service and management to baby articles after it was renamed, so as to enhance the healthy development of industry for baby articles, such as baby carriers etc. The association's registered members are composed by producers and distributors of toys, hobbies, kids entertainment products, games and baby articles. Find out more details of China Toy & Juvenile Products Association from the website http://www.toys-yourlinktochina.org/

China Toy & Juvenile Products Association provides latest toy industry information, news, statistics and government policies, and holds training seminars on toy safety, product designing and market development. It also organizes international toy fair in Shanghai and organizes China pavilion at international toy fairs in overseas countries and regions.

2011 China Toy Expo will be held in October 12-14 in Shanghai. As the organizer of the toy fair, China Toy & Juvenile Products Association has made the international toy fair the largest of its kind in mainland China, even larger than the Toy Section at Canton Fair. Along with China Toy Fair, China International Baby Carrier & Baby Articles Fair and China International Licensing Show will also be held concurrently. For more information, please visit http://www.china-toy-expo.com/en/

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Beijing, China -- (SBWIRE) -- 09/07/2011 -- The 10th China Toy Expo, named International Trade Fair for Toys & Hobby Articles, is about to open in Shanghai New International Expo Center on Oct.12-14, 2011. Organized by China Toy & Juvenile Products Association, China Toy Expo is the largest toy industry trade show in mainland China which attracts the greatest number of China suppliers, manufactures, international buyers and sales agents to showcase their products including outdoor items, electronic toys, and baby products etc, or to source directly from new, quality factories in China and Asia.

To offer exhibitors better business opportunities and help buyers extend business scope and profit, 2011 China Toy Expo will be held concurrently with China International Baby Carrier & Baby Articles Fair and China International Licensing Show. After 10 years development, China Toy Expo has become China's preeminent toys and baby products trade event for manufacturers, buyers, distributors and agents.

Different from other trade shows in China, China Toy Expo 2011 has many of its distinctive features:

Factories' direct attendance:
Among the Chinese exhibitors, 86% of them represent factories from over 20 centralized manufacturing regions. Buyers can find not only the top manufacturers, but also many medium-sized manufacturers on each product category.

Verified Star Suppliers by CTA:
The organizer of China Toy Expo, China Toy & Juvenile Products Association (CTA), launched Toy Supplier Assessment Service to insure the quality standards of the suppliers. The star ranking export-ready suppliers are evaluated closely related to their real business performances.

Group Pavilions from manufacturing regions:
In this years' event, there are ten group pavilions from the major products regions in China including electronic toys, plush toys, dolls, educational toys and playground equipments etc. This will enable buyers to find everything in one place.

2010 China Toy Expo had over 43,500 square meter exhibition space, 2,108 booths, 786 exhibitors from 14 countries and regions. It attracted more than 50,000 buyers from around the world for buying and cooperation. With more Medias, suppliers, buyers and visitors focus on the event of this year, 2011 China Toy Expo has been highly anticipated. For more details of 2011 China Toy Expo, please visit http://www.china-toy-expo.com/en/index.asp

About China Toy & Juvenile Products Association (CTA)
The organizer of China Toy Expo, China Toy & Juvenile Products Association, is the sole national organization of the toy industry in China and the sole legal representative in ICTI appointed by Chinese government. While hosting international toy fair in Shanghai and organizing China pavilion at toy events in overseas countries and regions, China Toy & Juvenile Products Association provides updated industry news, statistics, government policies, and holds training seminars on toy safety, product designing and market development. For more information of CTA, please visit http://www.toys-yourlinktochina.org/

For any exhibition services and consultant, please contact Ying Zhang at (86)10-66038881 or zhangying@toy-cta.org

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