Royal Tunbridge Wells, Kent -- (ReleaseWire) -- 02/28/2008 -- Synchronica plc, an international provider of mobile email and synchronization solutions, has raised an additional USD 3.9 million to further fund its push into emerging markets with its mobile email and backup solutions. Mobile Gateway enables operators to offer push email on mass market handsets for both consumer and business users, while Mobile Backup offers a backup and restore service for the personal information stored on devices.

This latest placing of new shares to institutional and private investors is in addition to the funding in January and brings the 2008 investment in the company to USD 7.5 million. The funds will be used primarily to expand Synchronica's sales and support functions in emerging markets including Middle East, Africa, Asia, and Latin America.

The investment comes as Synchronica makes significant in-roads into emerging markets. The first mobile operator has already launched Mobile Gateway, and another 15 operators are currently trialling the software.

Mobile Gateway 3.5 works with more than three billion of the phones in use around the world today, both smartphones and mass market devices, making it ideal for emerging markets where low-cost handsets represent the vast majority of devices. Mobile Backup is also ideally suited, because the mobile phone is increasingly becoming the primary repository of choice for social and business contact information in these regions.

Informa predicts that there will be 4.81 billion mobile phone subscribers by 2012, with the majority of the next billion subscribers coming from emerging markets where PC and fixed-line penetration is low and consumers rely on their mobile phones for communication.

Commenting on the funding, Carsten Brinkschulte, Synchronica's CEO, said: "This new round of funding is important because it allows us to continue to strengthen our efforts in emerging markets. We have a robust pipeline of prospects in these regions and a first rate solution that truly offers mobile email for everyone, regardless of which phone they use. With these funds and our recent announcement of the strategic partnership with Brightstar to distribute Mobile Gateway in over 50 countries across six continents we are well positioned to offer mobile operators a 'BlackBerry for the rest of us'."

Mobile Gateway is ideally suited for consumers and business users in emerging markets because it provides zero footprint, carrier-grade push email and synchronization services for virtually all mass market feature phones and smartphones being used by subscribers today. With Mobile Gateway 3.5, even the most basic phones can receive email via an email-to-SMS gateway which shows header and body text in a text message.

Another benefit for subscribers in emerging markets, where PC penetration is low, is that they can now sign up for the service from their handset via WAP, removing the need to register using a PC.

Mobile Backup 1.2 features two fast and simple ways for consumers to sign up to this service directly from their phone, which is important for emerging markets. Customers can now register via a straightforward WAP interface or through a simple SMS signup procedure. A built-in client provisioning module automatically configures the phone.

About Synchronica
Synchronica plc develops and markets industry standard mobile email and synchronization solutions for the vast majority of devices in the market today. Mobile operators, device manufacturers, and service providers in emerging and developed markets use Synchronica products to offer mobile email, PIM synchronization and backup and restore services to their consumer and corporate customer base. Products include the push email and synchronization solution Mobile Gateway and the mass market device backup solution Mobile Backup. Headquartered in the U.K., with a development center in Germany and presences in the USA, Hong Kong, and Dubai. Synchronica plc is a public company traded on the AIM list of the London Stock Exchange (SYNC.LN). More information is available at http://www.synchronica.com

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Agreement with Global Mobile Solutions Leader Enables Synchronica to Reach Over 50 Countries Across Six Continents

Royal Tunbridge Wells, UK -- (ReleaseWire) -- 02/13/2008 -- GSMA Mobile World Congress, Barcelona, Hall 2.0, Stand 2J25, February 13, 2008. - Synchronica plc, the mobile email and synchronization company, is pleased to announce a worldwide agreement with Brightstar Corp., a global leader in distribution and supply chain solutions for the mobile industry, for the distribution of its award-winning mobile push email and synchronization technology Mobile Gateway.

As part of the agreement, the two companies will create a dedicated sales and marketing team that will draw on Brightstar's vast customer base to promote Mobile Gateway in over 50 countries across six continents. Initial marketing undertaken by the teams has generated positive responses from potential customers. Over 15 opportunities with mobile operators are now in active discussion and/or under trial. Synchronica has hired a dedicated sales representative in Miami, where Brightstar is headquartered, to handle this alliance and ensure its success.

Brightstar, with estimated annual gross revenues of USD 4.8 billion in 2007, serves many of the world's leading mobile network operators. In addition, Brightstar has a strong presence in the fast growing emerging markets in Asia Pacific, Africa, India, and throughout Latin America. The company also serves customers throughout North America, Europe, and Australia. Brightstar delivered one of every 20 mobile devices in the world in 2007.

Commenting on the agreement, Synchronica CEO Carsten Brinkschulte said: "We are very excited to team with Brightstar. This is an outstanding validation of Mobile Gateway which provides an easy to use and affordable way for accessing email on mass market mobile phones. Brightstar's marketing flair, as well as its far-reaching and established supply chain extends our global reach, in particular in the booming emerging markets of Latin America and Asia, where we see a tremendous opportunity for growth."

Brightstar Vice President, Data Centric and Enterprise, Michael Tate, said: "We are delighted to partner with Synchronica, as Mobile Gateway is an outstanding product. As a global leader we seek value-added solutions for the global wireless market, and Mobile Gateway is best in class. We see a huge opportunity for push email and synchronization solutions, and Mobile Gateway is sure to generate tremendous interest across the world."

Synchronica exhibits at the GSMA Mobile World Congress, 11-14 February 2008, Barcelona, Spain, Fira de Barcelona, Hall 2, Ground Floor, Stand 2J25.

About Brightstar
Brightstar Corp. is a global leader in customized distribution and supply chain solutions for the wireless industry. With global headquarters in Miami, Brightstar operates sales, distribution, and manufacturing facilities in more than 50 countries on six continents. The company provides solutions to over 30,000 network operators, MVNOs, retailers, resellers, and independent agents around the world and also represents the world's leading wireless manufacturers. For more information, visit http://www.brightstarcorp.com

About Mobile Gateway
Synchronica's Mobile Gateway provides carrier-grade push email and synchronization services for virtually all mass market feature phones and smartphones being used by subscribers today. It is based on the dominant open industry standards Push IMAP (LEMONADE) for mobile email and SyncML (OMA DS) for contact and calendar synchronization and works with the built-in email and synchronization clients found in more than 1.5 billion phones. The new email-to-SMS functionality expands its reach to virtually every phone in use today. Serving consumers and prosumers, Mobile Gateway includes back-end support for POP3 and IMAP mailboxes, connecting to popular services such as AOL or Gmail. For business users, it provides a unique zero footprint architecture where users simply register their devices and instantly start to receive corporate email on their phone without requiring additional connectors behind the firewall. Business mailboxes supported include Microsoft Exchange, Lotus Domino, and Sun Java Communications Suite.

About Synchronica
Synchronica plc develops and markets industry standard mobile email and synchronization solutions for the vast majority of devices in the market today. Mobile operators, device manufacturers, and service providers in emerging and developed markets use Synchronica products to offer mobile email, PIM synchronization and backup and restore services to their consumer and corporate customer base. Products include the push email and synchronization solution Mobile Gateway and the mass market device backup solution Mobile Backup. Headquartered in the U.K., with a development center in Germany and presences in the USA, Hong Kong, and Dubai. Synchronica plc is a public company traded on the AIM list of the London Stock Exchange (SYNC.LN). More information is available at http://www.synchronica.com

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Additional Back-end, Provisioning, and Billing Support Reduces Time to Market for Business and Consumer Mobile Email and Synchronization Services

Royal Tunbridge Wells, UK -- (ReleaseWire) -- 02/12/2008 -- GSMA Mobile World Congress, Barcelona, Hall 2.0, Stand 2J25, February 12, 2008. - Synchronica plc, international vendor of mobile email and synchronization software, has announced Mobile Gateway 3.5 with new back-end support for Microsoft Exchange 2007 and Sun Java Communications Suite 5.

Mobile Gateway 3.5 also introduces support for the Java Content Repository (JCR) standard, allowing it to be integrated easily with third-party personal information management (PIM) systems, significantly reducing the development time. The new product incorporates a billing API (Application Programming Interface) to facilitate both prepaid billing, predominantly used in the consumer sector, and post-paid billing favored by corporate accounts.

Mobile Gateway 3.5 further features a new mobile registration interface that allows consumers to sign up easily and quickly from their phone by using WAP, activating the service directly from the device without requiring access to a PC.

In the business sector, Frost & Sullivan predicts that mobile email will become a must-have application, with revenues estimated to grow from EUR 1.86 billion in 2007 to EUR 6.65 billion in 2012.

By adding support for Microsoft Exchange 2007 and Sun Communications Suite 5, Mobile Gateway 3.5 enables operators to provide a carrier-grade mobile email and PIM synchronization service to the majority of users working in businesses, without forcing them to use a specific device. This makes the use of a single device for both business and private email a reality, removing the headache of carrying multiple devices for executives on the move.

"The enormous popularity of the Apple iPhone has demonstrated that consumer and business use of mobile phones is converging, and operators are starting to look at how best to serve both markets on a single device", says Synchronica CEO Carsten Brinkschulte.

At the same time that mobile email becomes a must-have application in the business sector, Visiongain predicts that consumer mobile email accounts will increase to 184 million users by 2011. Because Mobile Gateway 3.5 supports popular consumer email services such as Gmail, AOL, Yahoo, or any POP3 or IMAP mailbox, it is equally attractive to operators introducing consumer mobile email services.

Using the open standards Push IMAP and SyncML, Mobile Gateway 3.5 integrates with the native email and synchronization clients built into more than 1.5 billion devices from all major handset manufacturers like Sony Ericsson, Palm, Nokia, Samsung, Motorola.

This is ideal for business users who need secure mobile access to corporate email and calendar information, as well as users in the prosumer and consumer markets, as it supports both smartphones and mass market feature phones without requiring an additional client to be installed on the device.

As a key advantage, unmatched by other products, Mobile Gateway does not require any additional software installation on the users' PC or firewall modification in the corporate network. Instead, Mobile Gateway is operated in the data center of the service provider and connects to the user's mail server through a secure connection.

The combination of this zero footprint architecture with an additional over-the-air provisioning module eases service activation and improves adoption rates.

"By extending our back-end support to include Microsoft Exchange 2007 and Sun Communications Suite 5 and continuing to support open standards and popular consumer email services, Synchronica can provide a single solution that can deliver carrier-grade mobile push email and PIM synchronization to both consumer and business users on a wide range of devices", says Synchronica CEO Carsten Brinkschulte.

"We are delighted to announce these important enhancements to our flagship product Mobile Gateway. This is another important step in our mission to bring carrier-grade push email, PIM synchronization, and backup and restore services to every phone on the planet, whether it is in the hands of a European executive on his Sony Ericsson P990, a U.S. prosumer on his Apple iPhone, or a consumer in Bangladesh accessing emails on his Nokia 1101", adds Brinkschulte.

Synchronica exhibits at the GSMA Mobile World Congress, 11-14 February 2008, Barcelona, Spain, Fira de Barcelona, Hall 2, Ground Floor, Stand 2J25.

About Mobile Gateway
Synchronica's Mobile Gateway provides carrier-grade push email and synchronization services for virtually all mass market feature phones and smartphones being used by subscribers today. It is based on the dominant open industry standards Push IMAP (LEMONADE) for mobile email and SyncML (OMA DS) for contact and calendar synchronization and works with the built-in email and synchronization clients found in more than 1.5 billion phones. The new email-to-SMS functionality expands its reach to virtually every phone in use today. Serving consumers and prosumers, Mobile Gateway includes back-end support for POP3 and IMAP mailboxes, connecting to popular services such as AOL or Gmail. For business users, it provides a unique zero footprint architecture where users simply register their devices and instantly start to receive corporate email on their phone without requiring additional connectors behind the firewall. Business mailboxes supported include Microsoft Exchange, Lotus Domino, and Sun Java Communications Suite.

About Synchronica
Synchronica plc develops and markets industry standard mobile email and synchronization solutions for the vast majority of devices in the market today. Mobile operators, device manufacturers, and service providers in emerging and developed markets use Synchronica products to offer mobile email, PIM synchronization and backup and restore services to their consumer and corporate customer base. Products include the push email and synchronization solution Mobile Gateway and the mass market device backup solution Mobile Backup. Headquartered in the U.K., with a development center in Germany and presences in the USA, Hong Kong, and Dubai. Synchronica plc is a public company traded on the AIM list of the London Stock Exchange (SYNC.LN). More information is available at http://www.synchronica.com

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

New Email-to-SMS Support Meets Demand for Mass Market Mobile Email in Emerging Markets

Royal Tunbridge Wells, UK -- (ReleaseWire) -- 02/11/2008 -- GSMA Mobile World Congress, Barcelona, Hall 2.0, Stand 2J25, February 11, 2008. - Synchronica plc, international provider of mobile email and synchronization solutions, has announced that the latest version of its ground-breaking mobile email middleware Mobile Gateway 3.5 now incorporates an email-to-SMS gateway expanding support for push email to more than 3 billion phones including the most basic handsets on the market.

The new email-to-SMS gateway adds to the mobile email and synchronization standards already supported (OMA DS (SyncML), OMA EMN, and IMAP Idle) and enables Mobile Gateway 3.5 to deliver push email to virtually every handset on the market today. Mobile Gateway combines the email-to-SMS gateway for basic phones such as the Nokia 1110 with an IMAP gateway delivering push email to the built-in email clients on feature phones such as the Sony Ericsson W880 and a SyncML gateway for synchronization of calendar and contact data with more than 1.5 billion SyncML-enabled handsets such as the Nokia NSeries.

As a key advantage, unmatched by other products, Mobile Gateway 3.5 features a zero footprint architecture that supports all of the major back-end systems used for consumer and business mailbox services without requiring additional software to be installed on the device or behind the firewall.

According to mobile industry analyst Strategy Analytics, the open industry standards Push IMAP (LEMONADE) and OMA DS (SyncML) are crucial for the growth of mobile email in the mass market because consumers prefer the low-cost feature phones that support these. Owners of even the most basic handsets will now be able to use Mobile Gateway 3.5 to receive and send email messages, with the subject, header, and body of the mobile email message contained in SMS format.

Informa projections predict 4.81 billion mobile phone subscribers by 2012, with the next billion subscribers coming from India, Africa, the Middle East, Central Asia, and Eastern Europe. Mobile Gateway 3.5 is well suited for these emerging markets because it supports mobile email and PIM synchronization on mass market and low-cost devices which represent the vast majority of all handsets shipped.

To facilitate service activation and boost consumer adoption rates, Synchronica has also added WAP signup to Mobile Gateway 3.5, enabling users to subscribe to the service directly from their device. This will greatly benefit operators in emerging markets where PC and fixed-line penetration is very low, but mobile phones are increasingly ubiquitous.

"Consumers are not going to buy an expensive phone to get mobile email. Instead, we have to find ways to enable email on the more than 3 billion handsets that are already in use", comments Carsten Brinkschulte, CEO of Synchronica. "By supporting all of the standard message delivery systems, we have now made mobile email accessible on virtually every mobile phone on the planet."

Synchronica Mobile Gateway 3.5 provides carrier-grade scalability and supports Gmail, AOL, Yahoo, and any ISP mailbox using IMAP or POP3 for consumers and Microsoft Exchange, Lotus Domino, and the Sun Java Communications Suite for business PIM and email synchronization. An OMA CP provisioning module enables automatic over-the-air configuration of all mobile phones.

"Once consumers realize that they can easily setup email on their existing phone, we will see a significant increase in the take-up of mobile email services, particularly in emerging markets. This heralds an attractive source of data revenue for operators around the world as millions of consumers swap the internet cafe for their trusty mobile", concludes Brinkschulte.

About Mobile Gateway
Synchronica's Mobile Gateway provides carrier-grade push email and synchronization services for virtually all mass market feature phones and smartphones being used by subscribers today. It is based on the dominant open industry standards Push IMAP (LEMONADE) for mobile email and SyncML (OMA DS) for contact and calendar synchronization and works with the built-in email and synchronization clients found in more than 1.5 billion phones. The new email-to-SMS functionality expands its reach to virtually every phone in use today. Serving consumers and prosumers, Mobile Gateway includes back-end support for POP3 and IMAP mailboxes, connecting to popular services such as AOL or Gmail. For business users, it provides a unique zero footprint architecture where users simply register their devices and instantly start to receive corporate email on their phone without requiring additional connectors behind the firewall. Business mailboxes supported include Microsoft Exchange, Lotus Domino, and Sun Java Communications Suite.

About Synchronica
Synchronica plc develops and markets industry standard mobile email and synchronization solutions for the vast majority of devices in the market today. Mobile operators, device manufacturers, and service providers in emerging and developed markets use Synchronica products to offer mobile email, PIM synchronization and backup and restore services to their consumer and corporate customer base. Products include the push email and synchronization solution Mobile Gateway and the mass market device backup solution Mobile Backup. Headquartered in the U.K., with a development center in Germany and presences in the USA, Hong Kong, and Dubai. Synchronica plc is a public company traded on the AIM list of the London Stock Exchange (SYNC.LN). More information is available at http://www.synchronica.com

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

New Signup Services Boost Consumer Adoption Rates / More than 1.5 Billion Phones on the Market Are Supported

Royal Tunbridge Wells, UK -- (ReleaseWire) -- 02/08/2008 -- Synchronica plc, an international provider of mobile email and synchronization solutions, will announce Mobile Backup 1.2 at the Mobile World Congress in Barcelona, with major feature enhancements to drive up consumer adoption rates and revenue and drive down support costs.

Consumers are increasingly using their mobile phones as the sole repository for social and business information. For many, the loss of a handset itself is much less traumatic than the loss of the precious contact information, a social network, that it held. For operators, this means a loss of revenue because users will initiate far fewer phone calls and send far fewer text messages during the several months it takes to restore that social network to a new phone.

By using Mobile Backup from Synchronica, operators and service providers can prevent loss of ARPU and add value to their services by offering insurance for their subscribers' personal information. If the customer loses or upgrades a phone, the service painlessly restores all of the data to the new device - remotely, over the air.

Mobile Backup 1.2 also now features two new intuitive methods that allow consumers to sign up easily and directly from their phone: moves that encourage consumer adoption whilst reducing the support costs traditionally associated with new service rollouts. Mobile Backup 1.2 features the ability to register for the service through the use of a straightforward WAP interface or alternatively through a simple SMS signup procedure. A built-in client provisioning module automatically configures the phone.

"With Mobile Backup 1.2 we have made it as simple as possible for large numbers of consumers to sign up for the service directly from their mobile phone, without ever having to touch a callcenter or a web site", comments Carsten Brinkschulte, CEO of Synchronica. "No additional software needs to be installed on the phone, a fact that will strongly encourage use by consumers. We expect Mobile Backup 1.2 to boost service adoption rates while also cutting support costs, which is a particularly attractive proposition for those operators in emerging markets where subscriber numbers are growing by 25 percent per year."

Aberdeen Group predicts that another one billion people will be added to global mobile networks by 2011. The analyst group believes that the majority of these new subscribers will come from emerging markets such as India, Africa, and the Middle East, where PC-based internet access is relatively low and mass market feature phones predominate. Therefore, Synchronica has now made its mobile backup and restore solution accessible to consumers via WAP or SMS, without requiring access to a PC or speaking to a call center. Based on the dominant OMA DS (SyncML) standard, Mobile Backup 1.2 is able to work with the built-in SyncML clients found in more than 1.5 billion phones in use today, including many models from major vendors such as Nokia, Sony Ericsson, Motorola, LG, and Samsung.

Synchronica exhibits at the Mobile World Congress, 11-14 February 2008, Barcelona, Spain, Fira de Barcelona, Hall 2, Ground Floor, Stand 2J25.

About Mobile Backup
Synchronica's Mobile Backup solution includes support for OMA DS (SyncML) for backing up and restoring contact, calendar, and other data on the majority of mobile phones in the market today. It also features an automatic client provisioning module (OMA CP) that enables remote, over-the-air, automated setup of the service for subscribers through web, WAP, and SMS interfaces.

About Synchronica
Synchronica plc develops and markets industry standard mobile email and synchronization solutions for the vast majority of devices in the market today. Mobile operators, device manufacturers, and service providers in emerging and developed markets use Synchronica products to offer mobile email, PIM synchronization and backup and restore services to their consumer and corporate customer base. Products include the push email and synchronization solution Mobile Gateway and the mass market device backup solution Mobile Backup. Headquartered in the U.K., with a development center in Germany and presences in the USA, Hong Kong, and Dubai. Synchronica plc is a public company traded on the AIM list of the London Stock Exchange (SYNC.LN). More information is available at http://www.synchronica.com

For more information, please contact:

Nicole Meissner
Chief Marketing Officer
Tel.: +44 1892 552 780
Mobile: +44 7977 256 412
Fax: +44 1892 552 721
nicole.meissner@synchronica.com

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

First Mobile Operator Launched and Another 15 Currently Trialling Solution in Emerging Markets

Royal Tunbridge Wells, UK -- (ReleaseWire) -- 02/08/2008 -- GSMA Mobile World Congress, Barcelona, Hall 2.0, Stand 2J25, February 8, 2008. - Synchronica plc, the international provider of mobile email and synchronization solutions, announces that the latest version of its ground-breaking mobile email software, Mobile Gateway 3.5, now works with more than three billion phones in use around the world today. For emerging markets such as the Indian sub-continent and the Middle East and Africa (MEA), mobile operators can now offer mobile email to all of their prosumer / consumer subscribers, regardless of which handset they use.

Synchronica is making significant in-roads into emerging markets, with the first mobile operator having launched Mobile Gateway and another 15 operators currently trialling the software.

Carsten Brinkschulte, Synchronica's CEO, comments: "Mobile operators in emerging markets have been telling us that they see a strong market for mass market mobile email and look at mobile email as a way to get around the inherent problems caused by low fixed-line and PC penetration. The challenge has been finding a mobile email solution that works with all phones in use today and does not need additional client software to be installed on the device. With Mobile Gateway 3.5, we have added the last piece of the jigsaw by enabling any mobile phone user, regardless of which handset they use, to access their email easily from their phone."

Brinkschulte continues: "All forecasts point to emerging markets as the breakthrough area for mass market mobile email. India, for example, saw a 97 percent year-on-year growth in new mobile subscribers during 2006 to 149.5 million*, and forecasts point to a total of 300 million mobile users by the end of 2008. The number of mobile phone subscribers in developing countries has almost tripled in the last five years, and they now account for 58 percent of subscribers worldwide**. All of this bodes well for mobile email when you consider that the number of email users in India outstrips the number of PCs in the country. Recent trips to emerging markets convinced me that mobile operators in these regions now have the opportunity to make the mobile phone the primary device for accessing the internet, and our 'mobile email for all' solution can become the most popular data service generating recurring revenues and preventing churn."

New features in Mobile Gateway 3.5 include:

* Support for all phones: Even very basic phones can receive email - via an SMS notification showing header and body text in a text message

* Mobile signup: Users can register from their handset via WAP, removing the need to sign up via a PC in countries where PC penetration is low

* New business back-ends: Support for Microsoft Exchange 2007 and Sun Communications Suite 5.0

* Easy billing integration: New billing API for integration with billing systems (post- and pre-paid)

Synchronica exhibits at the Mobile World Congress, 11-14 February 2008, Barcelona, Spain, Fira de Barcelona, Hall 2, Ground Floor, Stand 2J25.

*Data from Light Reading, March 2007 (statistics show growth between December 2005 and Dececember 2006). Other countries that feature in Light Reading's Top Ten Emerging Mobile Markets report include: Pakistan (up 147 % to 48.3 million), Bangladesh (up 135 % to 21.8 million), and Nigeria (up 38 % to 30 million)

**Data from study of world trade and development conference of the United Nations (UNCTAD), February 2008

About Mobile Gateway
Synchronica's Mobile Gateway provides carrier-grade push email and synchronization services for virtually all mass market feature phones and smartphones being used by subscribers today. It is based on the dominant open industry standards Push IMAP (LEMONADE) for mobile email and SyncML (OMA DS) for contact and calendar synchronization and works with the built-in email and synchronization clients found in more than 1.5 billion phones. The new email-to-SMS functionality expands its reach to virtually every phone in use today. Serving consumers and prosumers, Mobile Gateway includes back-end support for POP3 and IMAP mailboxes, connecting to popular services such as AOL or Google Mail. For business users, it provides a unique zero footprint architecture where users simply register their devices and instantly start to receive corporate email on their phone without requiring additional connectors behind the firewall. Business mailboxes supported include Microsoft Exchange, Lotus Domino, and Sun Communications Suite.

About Synchronica
Synchronica plc develops and markets industry standard mobile email and synchronization solutions for the vast majority of devices in the market today. Mobile operators, device manufacturers, and service providers in emerging and developed markets use Synchronica products to offer mobile email, PIM synchronization and backup and restore services to their consumer and corporate customer base. Products include the push email and synchronization solution Mobile Gateway and the mass market device backup solution Mobile Backup. Headquartered in the U.K., with a development center in Germany and presences in the USA, Hong Kong, and Dubai. Synchronica plc is a public company traded on the AIM list of the London Stock Exchange (SYNC.LN). More information is available at http://www.synchronica.com

For more information, please contact:

Nicole Meissner
Chief Marketing Officer
Tel.: +44 1892 552 780
Mobile: +44 7977 256 412
Fax: +44 1892 552 721
nicole.meissner@synchronica.com

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Synchronica CEO Carsten Brinkschulte Offers His Opinions on What Will Be Hot in 2008

Royal Tunbridge Wells, UK -- (ReleaseWire) -- 02/04/2008 -- 2008 will be the year when mobile email and backup and restore for mobile devices take off, in particular in emerging markets. We will see massive growth in mobile email in the consumer space due to the successful adoption of industry standards such as IMAP (LEMONADE) and SyncML, bringing high-value services to low-cost devices. Additionally, as many users now use their phone as the only repository for storing contact information, we will see an increase in operators offering consumers backup and restore services to insure their social networks when devices are lost, stolen, or upgraded.

For years, mobile operators have been striving to increase ARPU from mobile data services: MMS, mobile TV, user created content, and mobile social networking, to name some, but these services have so far enjoyed limited success. We are now seeing signs that the market for consumer mobile email is set to grow exponentially from eight million accounts last year to a massive 184 million consumer mobile email accounts by 2011*.

The popularity of email will drive increased mobile data usage and, therefore, ARPU.

Mobile Email for the Masses

Until recently, mobile email use has been limited to business users who can afford to buy an expensive smartphone and are willing to accept a costly data plan. But there have been strong signs over the course of 2007 that the age of mobile email for the masses is upon us. The combination of the adoption of industry standards enabling push email on mass market feature phones and affordable service plans is set to make mobile email for the mass market a reality. Evidence of this shift is seen in particular in emerging markets, where fixed-line infrastructure is limited and PC penetration is low, whilst mobile phone penetration is soaring.

It is my belief that the mobile operators in emerging markets now have the opportunity to make the mobile phone the primary method of accessing the internet, with mobile email probably being the most popular application for both business users and consumers. As a result, I can see mobile email consumption in the emerging markets of Asia, the Indian subcontinent, the Middle East, Africa, and Eastern Europe leapfrogging the 'developed world' in Western Europe and the U.S., which will mostly remain limited to high-end business user email.

However, to make this happen, it is important to use middleware that can support the majority of the mobile phones that are already out there in those markets. Communication only works if it can be sent and received; so, by using standards such as IMAP (LEMONADE), SyncML, and email-to-SMS conversion, we will see email and synchronization services extended to every single mobile phone on the planet.

While we are all drawn to sexy new devices such as the Apple iPhone, the fact is that smartphones represent only a tiny portion of the addressable market. The vast majority of phones in use today (and in the foreseeable future) are mass market feature phones. Therefore, it is essential for service providers to offer push email and synchronization solutions that work well on the phones that are already in users' hands today. In 2008, the time is right for mobile data pricing plans to fall and, as customer numbers increase, we will start to see mobile email becoming the next generation SMS.

The problem today is that most mobile email solutions are based on proprietary protocols, requiring users to download additional client software. This approach is set to fail in the mass market, where the overwhelming majority are using feature phones that cannot effectively use proprietary clients. Time and again it has been proven that consumers won't adopt services that are hard to setup or difficult to use. They want to be able to use mobile services on standard mobile phones right out of the box - no software installation, no fiddly configuration, no expensive proprietary devices.

The only viable option is for service providers to use open standards to interface with the built-in email applications that are shipping pre-installed with the vast majority of devices today, enabling both smartphone and mass market feature phones to receive push email or converting email to SMS so that the message can be received on even the most basic phones. Once they have gotten that part sorted out, operators need to ensure a seamless setup by adding automatic client provisioning of the built-in email and synchronization applications.

Backup and Restore for the Masses

I also expect to see a surge in demand from consumers for a backup-and-restore facility for their mobile devices in 2008. This is because consumers depend increasingly on their mobile devices as the primary repository for vital information such as phone numbers and addresses. If a person's phone is lost or stolen or upgraded, then all his or her contact details disappear with it. For most users today, it is the information on the phone, rather than the device itself, which is of highest value.

We will therefore see an increase in demand for a low-cost facility from service providers - a kind of insurance policy for personal information - which will allow consumers to backup and restore their contact information over the air. As well as providing a safety net for consumers who lose their phones, a backup and restore service also makes upgrading to a new phone easier. Customers simply use the backup and restore facility to transfer their contact information and saved SMS messages over the air to their new phone.

Again, the only viable means of doing this is for service providers to offer easy to use, standards-based solutions that work with the majority of devices already in the market. This calls for SyncML-based solutions that work with the native applications on devices, rather than requiring a complicated download. To setup those applications automatically also calls for seamless client provisioning. This combination of capabilities makes a backup and restore service easy and appealing for the mass market, driving rapid take-up rates.

Conclusion

In summary, 2008 will see the mass market benefiting from recent advances in data synchronization and messaging facilitated by middleware based on open industry standards. Mobile email will start to explode, in particular in emerging markets, which will leapfrog the so-called developed world. And more service providers will begin to offer their subscribers a robust over-the-air backup and restore facility to insure their social networks.

*Source: Visiongain Mobile Email Market Report

Background Information

Synchronica's Mobile Gateway push email and synchronization middleware provides carrier-grade scalability with load balancing and failover on any J2EE application server using Solaris, Linux, or Windows servers. It supports IMAP / SMTP for email and includes support for both the IMAP Idle and OMA EMN industry standards for push email. In addition, it includes support for SyncML (OMA DS) for the synchronization of calendars, contacts, notes, and tasks. For service activation, it features a provisioning module (OMA CP), enabling over-the-air configuration of the built-in IMAP / SMTP and SyncML clients.

Database of compatible devices: http://www.synchronica.com/products/compatible-mobile-devices.php

Information to setup your free mobile email trial: http://www.synchronica.com/syncml-demos/demos.html

Synchronica's Mobile Backup solution includes support for SyncML (OMA DS) for backing up and restoring contact and calendar data on the majority of mobile phones in the market today. It also features an automatic provisioning module (OMA CP) that enables remote, over-the-air automated setup of the service for subscribers.

More about Synchronica: http://www.synchronica.com

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Funds Raised to Accelerate Synchronica's Growth in the Mass Market Mobile Solutions Sector

Royal Tunbridge Wells, Kent UK -- (ReleaseWire) -- 01/22/2008 -- Synchronica plc (AIM: SYNC.LN), an international provider of mobile email and synchronization solutions, has raised USD 3.723 (GBP 1.857) million in funds through a placing of new ordinary shares with Lanstead Capital L.P. The proceeds will be used for continued development and accelerated commercialization of Synchronica's award-winning Mobile Gateway product that will add growth in its core mobile email business. The move strengthens Synchronica's position at a time when growth in mass market mobile email services is set to explode, and consumer demand for over-the-air (OTA) backup and restore service is increasing.

Mobile industry analyst firm Visiongain expects the consumer mobile email market to grow from eight million consumer email accounts in 2007 to 36 million in 2008 and 184 million accounts anticipated by 2011. According to new research by analyst firm Frost & Sullivan, wireless email is moving from a nice-to-have to a must-have application in the enterprise, with revenues set to grow from EUR 1.86 billion in 2007 to an estimated EUR 6.65 billion in 2012.

Synchronica's Mobile Gateway is a carrier-grade middleware solution combining push email and synchronization services. Based on open industry standards, Mobile Gateway can synchronize with 1.5 billion mobile devices in use today, including popular models from leading device manufacturers, such as Nokia, Sony Ericsson, Motorola, and Apple. Mobile Gateway has the benefit of synchronizing without requiring any additional software to be installed on the device or behind the firewall, a factor which will boost consumer adoption rates.

Carsten Brinkschulte, CEO of Synchronica, comments: "This funding will enable us to capitalize on the traction we have in the international marketplace and to further improve our competitive position, particularly in the mobile email space. Our unique zero footprint architecture and commitment to open industry standards is the key to operators successfully targeting the consumer market, particularly with mobile push email."

Synchronica also expects to see an increasing demand from consumers for a backup and restore facility for their mobile devices in 2008. This is because consumers increasingly depend on their mobile device as the primary repository for vital information such as phone numbers and addresses. If a person's phone is lost or stolen, it is the information on the phone, rather than the device itself, which is now of highest value.

"We anticipate a significant increase in demand for a low-cost facility from service providers that will allow consumers to backup and restore their contacts information over the air. Mobile operators are always looking for new revenue streams, and an OTA backup and restore service may be the mobile data application that will be successful in the mass market in 2008", added Synchronica CEO Carsten Brinkschulte.

About Lanstead
Lanstead Capital L.P. is an investment firm that provides equity capital to assist publicly listed companies in meeting their business growth objectives. More information is available at http://www.lanstead.com

About Synchronica
Synchronica plc develops and markets industry standard mobile email and synchronization solutions for more than 1.5 billion devices in the market today. Mobile operators, device manufacturers, and service providers in emerging and developed markets use Synchronica products to offer mobile email, PIM synchronization and backup and restore services to their consumer and corporate customer base. Products include the push email and synchronization solution Mobile Gateway and the device management suite Mobile Manager with the flagship solution Backup & Restore. Headquartered in the U.K., with a development center in Germany and presences in Hong Kong, Dubai, USA (North Carolina and California), and Latin America. Synchronica plc is a public company traded on the AIM list of the London Stock Exchange (SYNC.LN). More information is available at http://www.synchronica.com

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Royal Tunbridge Wells, Kent and Indianapolis, IN -- (ReleaseWire) -- 11/06/2007 -- Synchronica plc, a leading international vendor of mobile synchronization and device management software, today announced that it has acquired essentially all assets of the U.S. mobile email specialist GoodServer. GoodServer's technology is a key component of Synchronica's Mobile Gateway and underpins the mobile email products of a number of players in the telecoms market. The acquisition will give Synchronica sole rights to GoodServer's intellectual property (IP) and existing license contracts.

With a global addressable market of more than three billion mobile phone users and an additional one billion subscribers expected in the next 18 months, the market for push email is set to increase drastically as mobile email and personal information management (PIM) services cross over into the mainstream. Industry analyst Forrester estimates that mobile consumer email will grow to 62.7 million users by 2008, easily outnumbering business users receiving and sending emails with their mobile devices.

Strategy Analytics cites the open standards Push IMAP / LEMONADE and OMA DS (formerly SyncML) as being crucial for the growth of mobile email in the mass market, where consumers cannot afford to use expensive smartphones. GoodServer provides email server technology with proven implementations of the most important industry standards and is best known for its IMAP4 Server Software Development Kit (SDK), POP3 Server SDK, and SMTP Server SDK.

The IMAP and SMTP technology of GoodServer is embedded in Synchronica's Mobile Gateway, making push email accessible on the majority of mass market phones. Other licensees of GoodServer's IP include Nokia Intellisync, BellSouth, Cisco, NUASIS, Teamware, and Axis Mobile. Under the terms of the agreement, Synchronica will be granted sole rights to the intellectual property and will benefit from future revenues of all existing license contracts.

"Open industry standards have cleared the way for accessing PIM and email on mass market phones, and the mobile email market is set to explode over the next three years. We expect a dramatic increase of mobile email, in particular in emerging markets, where the mobile operators have the opportunity to make the mobile phone the primary form of accessing the internet and email services", said Carsten Brinkschulte, CEO of Synchronica. "By acquiring the rights to GoodServer's technology and extending our own IP licenses to other players in the industry, we are strengthening our position in the market for consumer and corporate mobile email."

Synchronica's Mobile Gateway provides a unique combination of industry standards-based solutions for delivering mobile email and synchronization to the vast majority of mobile phones - without requiring additional clients to be installed on the handsets. It supports calendar and contact synchronization for the estimated 1.5 billion OMA DS-compatible mobile phones (source: Visiongain) in use today. For push email, Mobile Gateway uses LEMONADE (OMA EMN and IMAP IDLE), enabling operators and service providers to deliver push email to both smartphones and mass market feature phones.

Commenting on the acquisition, Andrew Brown, Director for Strategy Analytics' Wireless Practice said: "We have always believed that OMA DS and IMAP formed a critical basis for open standards-based vendors to take their slice of the mobile email market. This acquisition will open up mobile email and PIM synchronization to the majority of consumer and corporate mobile phones, with the potential for significant incremental mobile data revenues to operators, ISPs, and service providers."

About Synchronica Mobile Gateway

Synchronica's Mobile Gateway provides push email and synchronization services for both consumers and business users. For consumers, it includes support for Gmail, AOL, and any IMAP or POP3 mailbox, adding a push email experience with automated over-the-air device configuration for easy setup. For business users, Mobile Gateway provides built-in support for Microsoft Exchange, Lotus Domino, and Sun Java Communications Suite, thus synchronizing with the majority of business email systems, without requiring any software to be installed on the phone or connectors to be installed behind the corporate firewall. This unique zero footprint architecture makes Mobile Gateway extremely attractive to operators and service providers.

About GoodServer
GoodServer, founded by David Rauschenbach in 1996, is a provider of email enablement and integration technologies. Key products include IMAP4 Server SDK, POP3 Server SDK, and SMTP Server SDK, which together provide complete implementations of the dominant industry standard protocols used to send and receive email, and AGMS, which is GoodServer's second-generation email middleware server and integration platform.

About Synchronica
Synchronica plc develops and markets synchronization and device management solutions for mobile operators, device manufacturers, and enterprises. Its product portfolio ranges from data synchronization (DS) to device management (DM) and firmware updates over the air (FOTA). Products include the mobile device management product set Mobile Manager Suite and the push email and synchronization solution Mobile Gateway. Headquartered in the U.K., with a development center in Germany and offices in the USA, Hong Kong, and Dubai, Synchronica plc is a public company traded on the AIM list of the London Stock Exchange (SYNC.LN). More information is available at http://www.synchronica.com

For more information, please contact:

Nicole Meissner
Chief Marketing Officer
Tel.: +44 1892 552 780
Mobile: +44 7977 256 412
Fax: +44 1892 552 721
nicole.meissner@synchronica.com

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Synchronization and MDM Software Vendor Sweeps the Board with Awards in Six Categories of MobileVillage Awards 2007

Royal Tunbridge Wells, Kent -- (ReleaseWire) -- 10/24/2007 -- Synchronica plc, a leading vendor of mobile synchronization and mobile device management software, today announced that it has won a Gold Mobile Star Award for both of its products from MobileVillage, the 14-year leader in mobile market development and mobile technology news services.

The annual Mobile Star Awards aim to honor and promote the best companies, mobile and wireless products and deployments, and technology leaders. Winners are chosen by technology executives, mobile professionals, IT managers, developers, and top technology journalists.

Synchronica has been recognized in six categories:

Both of Synchronica's products, Mobile Gateway and Mobile Manager, were awarded Gold Stars for over-the-air (OTA) synchronization and device management in the Mobile Operator Software category.

Synchronica Mobile Manager was awarded a Silver Star for mobile backup and recovery in the Enterprise Software category.

Two Bright Stars were awarded to Synchronica Mobile Gateway for Enterprise Mobile Communications and for Enterprise Mobile Middleware, highlighting the fact that Mobile Gateway provides push email, calendar, contact, tasks, and notes synchronization without requiring any software to be installed behind the corporate firewall or on the mobile device.

The award for Enterprise Mobile Communications recognizes the fact that Synchronica Mobile Gateway supports the widest range of mobile devices in use today, untethering enterprises from expensive proprietary devices.

On the device management side, Synchronica Mobile Manager was also awarded a Bright Star for Enterprise Mobile Device Management, in recognition of its ability to ease the central management, security, and OTA updating of smartphones in the corporate environment, allowing IT managers to ensure that corporate data held on employees' phones is protected.

In recognition of his championing of open mobile industry standards (SyncML, IMAP Idle, and OMA EMN), which bring industry-leading synchronization and mobile device management services to the widest range of feature phones and smartphones on the market, Synchronica CEO Carsten Brinkschulte was voted as a visionary in the Enterprise Mobile Software category, gaining him a Bright Star award.

"With more enterprise and consumer users of wireless technology than ever before, there is a natural desire for people to evaluate the abundance of mobile solutions that are available to them", said MobileVillage Editor Gary Thayer. "This year, almost 2000 MobileVillage readers cast their votes for the best mobile and wireless solutions on the market. Our readers have a great knowledge and experience of using mobile products, and we congratulate the winners on gaining the votes of real end-users."

Carsten Brinkschulte, Synchronica CEO, said: "We believe that by supporting open mobile standards, we can open up mobile email and PIM synchronization to the majority of mobile phone owners and deliver enormous benefit to both enterprise and consumer markets, yielding additional mobile data revenues for operators and service providers."

"On the device management side, we believe that OTA backup and restore services may be the first mobile data application beyond SMS which will be successful in the mass market. We also predict enormous growth in consumer mobile email as open standards enable such services on a wider range of devices. We are delighted that both of Synchronica's products have been awarded a Gold Star by MobileVillage, as this endorses our strategy of supporting standards that bring these high-end services to low-cost phones."

This year's Mobile Star Awards winners are posted online at http://www.mobilevillage.com/awards.htm

About Synchronica Mobile Gateway

Synchronica Mobile Gateway provides carrier-grade scalability and supports open industry standards including SyncML (OMA DS) for optimized synchronization of calendar, contacts, and notes to more than 1.5 billion SyncML-compatible mobile phones and smartphones on the market.

For optimized mobile push email, Synchronica Mobile Gateway 3.0 also supports OMA EMN and IMAP Idle protocols, enabling operators and service providers to deliver email to the widest range of mobile phones on the market, for mass market and business use.

Mobile Gateway provides back-end support for POP3 and IMAP and connects to consumer mail services including AOL and Google Mail. For business users, it includes built-in support for Microsoft Exchange, Lotus Domino, and Sun Java System Communications Suite, thus synchronizing with the majority of business email systems. The beauty of Mobile Gateway is that it does not require any software to be installed on the phone, or connectors to be installed behind the corporate firewall.

This unique zero footprint architecture makes Mobile Gateway extremely attractive to operators and service providers catering to the needs of the business sector.

About Synchronica Mobile Manager

Synchronica's Mobile Manager Backup & Restore module is based entirely on the dominant industry standard SyncML (OMA DS) supported by the majority of feature phones and smartphones from all leading vendors. Unlike other solutions, it does not require a client to be installed on the device, but instead uses the built-in SyncML client of the device. Since it does not require an additional client, it works with mass market feature phones - a clear requirement for a successful product introduction in the consumer market.

Mobile Manager's Enterprise module can also be used in the enterprise environment for OTA management, update, and security of business phones, with a vital remote lock and wipe facility to remove corporate data from phones that are lost, stolen, or decommissioned.

About MobileVillage
Founded in 1993, MobileVillage is a market and solution development company dedicated to advancing mobile and wireless enterprise computing in a wide range of industries. MobileVillage accomplishes this by fostering education and alliances through best-of-breed solution identification, event partnerships, an online industry directory, industry job postings, daily online news, its widely respected Go Mobile newsletter, a Mobile Mentors program, and the popular annual Mobile Star Awards program. Visit MobileVillage online at http://www.mobilevillage.com

About Synchronica
Synchronica plc develops and markets synchronization and device management solutions for mobile operators, device manufacturers, and enterprises. Its product portfolio ranges from data synchronization (DS) to device management (DM) and firmware updates over the air (FOTA). Products include the mobile device management product set Mobile Manager Suite and the push email and synchronization solution Mobile Gateway. Headquartered in the U.K., with a development center in Germany and offices in the USA, Hong Kong, and Dubai, Synchronica plc is a public company traded on the AIM list of the London Stock Exchange (SYNC.LN). More information is available at http://www.synchronica.com

For more information, please contact:

Nicole Meissner
Chief Marketing Officer
Tel.: +44 1892 552 780
Mobile: +44 7977 256 412
Fax: +44 1892 552 721
nicole.meissner@synchronica.com

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm