London, UK -- (SBWIRE) -- 03/06/2013 -- Leading website monitoring service StatusCake.com today announced the launch of its website performance and load-speed testing tool – StatusCake Tools.

The London based technology start-up unveiled the website performance tool, aimed to help webmasters and web developers throughout the world. Speaking at the launch of StatusCake Tools, co-founder James Barnes said "It's not just a case of building a website and putting your feet-up. That build it and they will come mentality" "You need to be confident that your website works well wherever visitors to your site are coming from. And just as importantly, that your site performs as well, and loads as quickly as your competitor's website."

Allowing webmasters and web-developers to carry out full page testing for performance and load time, StatusCake Tools provides detailed information on the content type, status codes as well as a detailed overview of the website's performance, along with a score and what steps can be taken to improve the performance and load time of the website. Webmasters are also treated to full load data along with statistics on the historic performance of their website.

Daniel Clarke, co-founder of StatusCake.com explained more:
"Using the performance tester and by looking at those areas where you score low you can find those bottle-necks in your website. It's nice and easy to use, and a sure-fire-way to get some quick wins in optimising your website's performance." "And what's more at StatusCake we believe that everyone should have access to these kinds of tools – not just large corporates. So like our website monitoring service we wanted these tools to be free to everyone, wherever they are in the world."

Although there are other performance tools out there such as Google's Page Speed, Yahoo's YSlow and Pingdom's Pingdom Tools, Clarke explained that StatusCake's performance tools have an important role to play in the armoury of any webmaster or web developer:"Unlike most other performance tools out there, we've made it possible for a webmaster or developer to check the performance and page load-time of their website from a location of their choosing – not ours." "If most of your customers come from a particular country it's important to know how your page performs and loads from that territory – if your customers are mainly American do you really care about performance from the other side of the world? We help you replicate the user experience of those visitors that matter most to you."

Along with StatusCake's Real User Monitoring, "RUM", which allows webmasters and website developers to see on an individual level the performance of their website according to browser, device and country, the StatusCake product offering means there really is no excuse for knowing how good or bad the performance of your website is, then taking steps to improve it.

About StatusCake.com
StatusCake.com is a leading UK technology company based in London specialising in website monitoring and website performance tools. For more information visit: http://www.statuscake.com/

Contacts:
StatusCake.com
James Barnes
team@statuscake.com

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Leading technology company StatusCake.com today announced that it has launched a new monitoring centre in Stockholm, Sweden.

London, UK -- (SBWIRE) -- 02/20/2013 -- Website monitoring service StatusCake.com announced today that it had set-up a new monitoring centre in Stockholm, Sweden.

StatusCake, a leading monitoring service which alerts website owners to performance issues and downtime on their websites, were said to be delighted to have a presence in Stockholm. Speaking at the launch of the new Swedish monitoring service co-founder James Barnes said:

"Sweden is the hot-place if you're looking for all things online tech – Spotify, Wrapp and Mojang all started in Sweden – it absolutely is the melting pot for some of Europe's greatest start-up stories." Barnes went on to explain:

"Our Swedish customer's websites are amazing – from music services, online gift services, hosting and of course given Mojang is the home of Minecraft – plenty of gamers and Minecraft servers. All of which StatusCake is helping by providing monitoring for. You can't help but think that all these great tech stories, like Spotify and Mojang, are inspiring another generation of Swedish tech heroes – and we're excited to think that the stars of the future could already be using our service!"

Daniel Clarke, co-founder of StatusCake explained how most website monitoring services simply don't think and act in this way:

"Most website monitoring servers only allow website owners to check their website's availability from random locations around the world that are often irrelevant to them? Does a Swedish website owner whose customers are mainly in Sweden really care if their site cannot be accessed in Guatemala? How does that help them – what does it actually tell them?"

And with StatusCake.com deploying "Real Browser Testing" webmasters, more than ever, can truly tell what their customers are seeing. Clarke explains more.

"Traditionally most website monitoring servers simply load the headers, and in rarer cases the body text as well"

He continued:

"But we're not traditional, and we break the mould. We question why and how things have been done in the past and we challenge them. Come on, doing things the old fashioned way is great for detecting if the website is up or down – but it doesn't even start to give you the full picture. What good is your site to a customer if a picture takes 30 seconds to load and slows down the whole page? It may be up, but will they hang around to find out more? No – they're off down the road to one of your competitors".

So using website monitoring is vital to the long term success of your online business. When your website next goes down you'll be the first to know – no lost revenue, no loss of reputation. StatusCake.com sends out alert to its customers in a whole number of ways including email, Twitter, push notifications for iOS and Android devices (Boxcar and Pushover) as well as SMS text messages via Tele2Comviq, Telia Sweden, Telenor Sweden, Spring and 3 Sweden.

About StatusCake.com
StatusCake.com is a leading UK technology company based in London specialising in website monitoring and website performance tools.

For more information visit: http://www.statuscake.com/

Contacts:
StatusCake.com
James Barnes
team@statuscake.com

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Leading technology company StatusCake.com announced that it has launched a new monitoring centre in Berlin, Germany.

London, UK -- (SBWIRE) -- 02/05/2013 -- Website monitoring service StatusCake.com announced today that it had set-up a new monitoring centre in Berlin, Germany.

StatusCake, a leading monitoring service which alerts website owners to performance issues and downtime on their websites, were said to be delighted to have a presence in Berlin. Speaking at the launch of the new German monitoring service co-founder James Barnes said:

"We've long had German customers using our existing service. And although we're undoubtedly a global monitoring company, it's always our aim to think and act local – give German website owners a service that tells them instantly how their own customers are finding their website. Are their German customers seeing the site up, is it loading properly?

Barnes went on to explain how most website monitoring services simply don't think and act in this way:

"Most website monitoring servers only allow website owners to check their website's availability from random locations around the world that are often irrelevant to them? Does a German website owner whose customers are all local really care if their site cannot be accessed in China? How does that help?"

And with StatusCake.com deploying "Real Browser Testing" webmasters more than ever can truly tell what their customers are seeing. Daniel Clarke, co-founder of StatusCake explains more.

"Traditionally most website monitoring servers simply load the headers, and in rarer cases the body text as well"

He continued:

"But we're not traditional, and we break the mould. We question why and how things have been done in the past and we challenge them. Come on, doing things the old fashioned way is great for detecting if the website is up or down – but it doesn't even start to give you the full picture. What good is your site to a customer if a picture takes 30 seconds to load and slows down the whole page? It may be up, but will they hang around to find out more? No – they're off down the road to one of your competitors".

A recent survey showed that Germany has one of the highest proportions of companies online in Europe – with Berlin being a European hub for high tech industry and start-ups. And with a large number of our own customers coming from Germany, rolling out a monitoring centre there is something we've long wanted to do!.

"And you know what's important", says Barnes "Customer service. We pride ourselves on outstanding Customer Service. Just because you're online doesn't mean you should resign yourself to an email and a support ticket number! We have Live Chat, and you can call us. And with only an hours' time difference between the UK and Germany that means you can get hold of us at a time that's convenient for you!"

So when your website next goes down you'll be the first to know – no lost revenue, no loss of reputation. StatusCake.com can alert you via email, Twitter, push notifications for iOS and Android devices as well as SMS text messages via Vodafone D2, T-Mobile D1, E-Plus and 02 Viag.

About StatusCake.com
StatusCake.com is a leading UK technology company based in London specialising in website monitoring and website performance tools. For more information visit: http://www.statuscake.com/

Contacts:
StatusCake.com
James Barnes
team@trafficcake.com

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Leading technology company StatusCake.com announced on Monday that it has launched a new monitoring centre in Johannesburg, South Africa.

London, UK -- (SBWIRE) -- 01/21/2013 -- Website monitoring service StatusCake.com announced on Monday that it had set-up a new monitoring centre in Johannesburg, South Africa.

StatusCake, a leading monitoring service which alerts website owners to performance issues and downtime on their websites, were said to be delighted to have a presence in South Africa. Speaking at the launch of the new South African monitoring service co-founder James Barnes said:

"We've long had South African customers using our existing service. And although we're undoubtedly a global monitoring company, it's always our aim to think and act local – give South African website owners a service that tells them instantly how their own customers are finding their website. Are South African users seeing the site up, is it loading properly?

Barnes went on to explain how most website monitoring services simply don't think and act in this:

"Most website monitoring servers only allow website owners to check their website's availability from random locations around the world that are often irrelevant to them? Does a South African website owner whose customers are all local really care if their site cannot be accessed in Sweden? How does that help?"

And with StatusCake.com deploying "Real Browser Testing" webmasters more than ever can truly tell what their customers are seeing. Daniel Clarke, co-founder of StatusCake explains more.

"Traditionally most website monitoring servers simply load the headers, and in rarer cases the body text as well"

He continued:

"But we're not traditional, and we break the mold. We question why things have been done in the past and we challenge them. Come on, doing things the old fashioned way is great for detecting if the website is up or down – but it doesn't even start to give you the full picture. What good is your site to a customer if a picture takes 30 seconds to load? It may be up, but will they hang around to find out more? No – they're off down the road to one of your competitors".

With almost 60% of all internet traffic in Africa originating from South Africa having a monitoring center there is important to StatusCake.

"And you know what's important", says Barnes "Customer service. We pride ourselves on outstanding Customer Service. Just because you're online doesn't mean you should resign yourself to an email and a support ticket number! We have Live Chat, and you can call us. And with only a two hour time difference between the UK and South Africa that means you can get hold of us at a time that's convenient for you!"

So when your website next goes down you'll be the first to know – no lost revenue, no loss of reputation. StatusCake.com can alert you via email, Twitter, push notifications for iOS and Android devices as well as SMS text messages via the Cell C, MTN and Vodacom networks.

About Status Cake
StatusCake.com is a leading UK technology company based in London specializing in website monitoring and website performance tools. For more information visit: http://www.statuscake.com

Contacts:
StatusCake.com
James Barnes – team@trafficcake.com

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

London, UK -- (SBWIRE) -- 11/05/2012 -- Leading website monitoring service StatusCake.com, from UK technology company TrafficCake, today announced that it had introduced a new monitoring centre in Sydney, Australia.

Speaking on the launch of the new service, Co-Founder James Barnes said:

"We strongly believe in the philosophy of think global, act locally. We may be based some ten and a half thousand miles or so away in London, but it doesn't mean that we don't think about our Australian friends and customers Down Under."

He continued:

"This new service is hugely valuable to our Australian customers - If StatusCake's Sydney monitoring centre can see that your website is up, so can your Australian customers. It's all about making our service even more relevant to you, wherever you are in the world."

The Australian website monitoring service joins those monitoring centres already rolled out in Japan, Singapore, US West Coast, US East Coast, the UK and the Netherlands.

The Australian website monitoring service, as with all StatusCake customers, continues to offer more-and-more ways of altering its customers to downtime with email, Twitter, Skype and push notifications for iOS, Android and Blackberry. SMS text message alerts are also available for mobile phone users on Telstra, Orange One Hutchinson, Optus, Telstra CDMA, 3 Australia and Vodafone Pacific.

Noting how many website monitoring services can be prohibitively expensive, particularly to start-ups and smaller businesses, James Barnes commented:

"I'm often staggered at how our competitors can justify charging more for less. We believe website monitoring should be affordable to all – not just the large corporates."

With StatusCake.com checking website availability every thirty seconds, all website owners, no matter how big or small, now have the tools to know when their website has gone down; helping them to limit the risk to their revenues and reputation.

For more information on StatusCake.com, please visit http://www.statuscake.com/

About TrafficCake
TrafficCake is an online marketing and analytics company based in London. The company has featured in news and industry publications for both its StatusCake.com product as well as its market-leading TrafficCake.com application – a tool used by media buying teams and websites to determine whether the advertising they are purchasing is genuine and not fraudulent bot traffic.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

London, England -- (SBWIRE) -- 09/27/2012 -- Leading free website monitoring service StatusCake.com, from UK technology company TrafficCake, today announced that it had rolled out a new public reporting feature to its thousands of users.

Speaking at the launch of this new feature a StatusCake spokesman said:

"Our users monitor their websites because they care about their reputation. They want to know when there is an issue with their website and deal with it quickly. But our users are also, quite rightly, proud of their websites – and if their website has excellent uptime they want to be able to show that to their customers – bragging rights if you like"

In many industries having a website that it up all the time is critical to the success of your business.

"It's not just banks that need to show users that their website safe and reliable. Our clients include online retailers, web-hosting companies and advertising networks…it's a Who's Who of different businesses from around the world"

Public Reporting is seen, where reputation is everything, as an important step towards being as open and transparent with your customers as possible.

"Showing your customers that your website and service is reliable – always up, is important. It installs confidence in your users – who wants to use a website where it may crash at any time in the middle of a transaction?"

The public reporting feature allows websites to either link to a separate public page hosted by StatusCake, or they can embed the image of the status page on their website.

According to StatusCake this feature is also being used by academics, experts and analysts to track companies in their area of interest.

"We've seen a couple of the big city analyst boys tracking the websites of the companies they cover – if an airline website goes down at a busy time it follows that they're going to be losing money to their competitors who's website is up. For these guys trying to work out forecasts and earning having this info on downtime must be helping them!"

With StatusCake.com allowing website owners to monitor an unlimited number of websites for free, the company hope that the introduction of public reporting will be another step towards making visiting websites safer and more transparent.

About TrafficCake
TrafficCake is an online marketing and analytics company based in London. The company has featured in news and industry publications for both its StatusCake.com product as well as its market-leading TrafficCake.com application – a tool used by media buying teams and websites to determine whether the advertising they are purchasing is genuine and not fraudulent bot traffic.

For more information on StatusCake.com, please visit http://www.statuscake.com/

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Leading free website monitoring service StatusCake.com today announced that it had introduced new alert features to its service.

London, England -- (SBWIRE) -- 09/12/2012 -- Leading free website monitoring service StatusCake.com, from UK technology company TrafficCake, today announced that it had introduced new alert features to its service.

Every minute of website downtime or poor performance, has the ability to impact on websites revenues and reputation. It is important that online businesses become aware of any issues as soon as they happen.

StatusCake already offers alerts by email, Skype and SMS text message, but today it became the first website monitoring service to offer real-time push notifications to its thousands of existing and new free account users by integrating both the Boxcar and Pushover applications, as well as Notiapp.

"We recognise that when it comes to downtime it is absolutely vital that websites owners know the status of their sites 24 hours a day, 7 days a week" said a StatusCake spokesman.

"Our experience shows that website owners who use SMS or real-time push notifications react quicker and get their sites back up far quicker than those who rely only on email notification" he continued.

With the StatusCake.com free account allowing website owners to monitor an unlimited number of websites' performance and uptime every five minutes, from multiple locations around the world, there a free website monitoring service is a must-use tool for any webmaster.

For more information on StatusCake.com, please visit http://www.statuscake.com/

About TrafficCake
TrafficCake is an online marketing and analytics company based in London. The company has featured in news and industry publications for both its StatusCake.com product as well as its market-leading TrafficCake.com application – a tool used by media buying teams and websites to determine whether the advertising they are purchasing is genuine and not fraudulent bot traffic.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Having a great SEO activity is important to have success in the digital era. Can you do it by yourself?

Rome, Italy -- (SBWIRE) -- 08/03/2012 -- Being ready in the work environment to push the quality of their business is the key to invest in content. This means spending time working on an editorial line that enhances your business and the quality of your site. The fact is that search engine optimization passes not only through on-page work (still important) but also through careful market analysis, to understand how to reach their customers by producing the material actually interesting for them.

The biggest mistake you can make it is to create projects designed solely for search engines, forgetting to turn to what should be the sole focus of their work, readers and their potential conversions. Understanding this basic concept is the key to structure a coherent work plan via a consulenza seo in roma

The SEO has evolved to provide the professional tools suited to the understanding the search engine not as the ultimate aim of their work, but as an instrument for the promotion of its core business. This is the key factor for success and promotion of their businesses. How to do all this? Relying on experts and not of unsuspecting writers. Can you succeed with a newspaper having only journalists of low quality? No. Can you succeed without a quality SEO? No. This must be clear to investors in the future.

About Consulenzaseoroma.com
Consulenzaseoroma.com is a leading project in the tech industry based in Italy, Rome - http://consulenzaseoroma.com/

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

StatusCake.com monitors websites and alerts the owner to these issues - 24x7, 365 days a year. Free to use, StatusCake.com checks availability from 5 locations worldwide every 5 minutes. With the ability to add unlimited websites and advanced features StatusCake.com is leading the way in website monitoring services.

London, England -- (SBWIRE) -- 08/01/2012 -- TrafficCake, an online marketing and analytics company, today announced the launch of StatusCake.com, a new and innovative free website monitoring service providing website alerts to website owners whenever their website is experiencing performance issues or has gone down.

Even websites hosted with the most reliable of hosting companies can go down or have performance issues. Not only does this impact on website revenues but can damage business and brand reputation. Websites that are regularly offline or give slow response times will be penalised in the search rankings.

It is essential to know when there is a problem. If a problem goes unnoticed the harm done to a business can be magnified. The best way of keeping on top of these issues is by using a website monitoring service such as StatusCake.

StatusCake.com is free to use and easy to set-up. Within minutes websites can added to and monitored by StatusCake 24x7, 365 days a year. StatusCake checks the performance and availability of a website every five minutes; many alternative services will only check every thirty to sixty minutes. With StatusCake websites can be back up and running before competitors are even aware there are any problems.

StatusCake allows an unlimited number of websites to be monitored, the performance and availability of websites checked for free from five different locations around the world. When there is a problem alerts are sent out to website owners by email, Twitter, Skype or SMS text message.

With a customer focused team StatusCake.com is not only the most cost effective way to monitor a website, but it is the best service in terms of new and unique features and reliability.

For more information on StatusCake.com, please visit http://statuscake.com/

About TrafficCake
TrafficCake is an online marketing and analytics company based in London. The company has featured in news and industry publications for both its StatusCake.com product as well as its market-leading TrafficCake.com application – a tool used by media buying teams and websites to determine whether the advertising they are purchasing is genuine and not fraudulent traffic.

For more information, visit: http://trafficcake.com/

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm