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    <title>Tradepoint.ca - Latest Press Releases on ReleaseWire</title>
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      <title>Tradepoint.ca Launches New Homepage Navigation</title>
      <link>http://www.releasewire.com/press-releases/release-3.htm</link>
      <description><![CDATA[<div class="newsleft"><div class="newsbody"><p class="subheadline">Canadian online classifieds, Tradepoint.ca, unveils a new homepage specifically designed to accelerate successful search results, while remaining sensitive to user navigation preferences</p><p>Toronto, Ontario, Canada -- (<a rel="nofollow" href="http://www.releasewire.com/">ReleaseWire</a>) -- 08/07/2006 --  Cars, furniture, real estate and jobs are just the start, as Canadian free online classified site Tradepoint.ca unveils a homepage with a new vision where searching and browsing online classified sites can be easier, faster and more effective.<br />
<br />
Today, Tradepoint.ca&apos;s navigation is based on research related to user navigation preferences and psychological profiles, aligning user expectations and experience with the most relevant search results. The new home page presents three search options, which appeal to different audiences: <br />
<br />
-	Dropdowns are for the users that know exactly what they want.  By pulling from a series of dropdowns, results are narrowed down immediately with no need for browsing. <br />
-	Browse by Category is designed for users that prefer to narrow search results progressively by browsing categories or subcategories, followed by proximity, price, date, and other criteria.<br />
-	Keyword Search is the traditional truncated key word search methodology that focuses on title, description and key word elements selected by users that post items<br />
<br />
The aim is to ensure buyers and sellers are being connected by generating the most relevant results that any particular user is expecting. "The pace of new features, functional and technology is staggering. As Tradepoint grows it&apos;s important to always remain focused on the user – simplicity of use and ease of adoption always have to be the primary objectives", says Bo Pelech CEO of Tradepoint.ca.  <br />
<br />
For more information contact<br />
<br />
Bo Pelech, CEO<br />
Tradepoint.ca<br />
bo.pelech@tradepoint.ca<br />
416.534.0802 x257<br />
<br />
</p><p>For more information on this press release visit: <a rel="nofollow" href="http://www.releasewire.com/press-releases/release-3.htm">http://www.releasewire.com/press-releases/release-3.htm</a></p></div><h2>Media Relations Contact</h2><p>Bo Pelech<br />Tradepoint.ca<br />Telephone: 416-534-0802<br />Email: <a rel="nofollow" href="http://www.releasewire.com/press-releases/contact/7463">Click to Email Bo Pelech</a><br />Web: <a rel="nofollow" href="http://www.tradepoint.ca">http://www.tradepoint.ca</a><br /></div><div><p><img src="https://cts.releasewire.com/v/?sid=7463&amp;s=f&amp;v=f" width="1" height="1" alt=""><span></span></p></div>]]></description>
      <pubDate>Mon, 07 Aug 2006 10:35:42 -0500</pubDate>
      <guid>http://www.releasewire.com/press-releases/release-3.htm</guid>
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    <item>
      <title>Tradepoint.ca Takes a Ryde</title>
      <link>http://www.releasewire.com/press-releases/release-3.htm</link>
      <description><![CDATA[<div class="newsleft"><div class="newsbody"><p class="subheadline">Tradepoint.ca sponsors local rock band The Ryde through the online music community UltimateRockStar.com
</p><p>Toronto, ON, Canada -- (<a rel="nofollow" href="http://www.releasewire.com/">ReleaseWire</a>) -- 07/14/2006 --  Cars, furniture, real estate and jobs are just the start, as Canadian free online classified site Tradepoint.ca continues it&apos;s mission to become the most feature rich and comprehensive online classified in the marketplace.<br />
<br />
As part of Tradepoint.ca&apos;s grassroots sponsorship program, Toronto indie rock band The Ryde have just finished recording their self titled debut EP at the prestigious Metalworks Studios.<br />
<br />
Tradepoint.ca sponsored the indie rock band to the tune of $10,000 worth of recording time at Canada&apos;s top recording studio. "Recording at Metalworks was an amazing experience for all of us, it took our sound to a whole new level", said drummer Jeff Johnson.  The EP was co-produced by 2005 Juno winning Recording Engineer of the Year, L. Stu Young. "Being sponsored to record with engineers that did work on Aerosmith and Sum 41&apos;s albums was amazing – they really captured our energy" said bassist Boris Novak.<br />
<br />
The band just returned from Thunder Bay, Ontario where they played the 2nd annual "Rock the Fort" festival and their biggest show to date.  More than 45,000 people watched as they shared the main stage with classic rock acts such as Quiet Riot, Heart, Bachman &amp; Cummings, Helix, and Vince Neil from Motley Crue just to name a few.<br />
<br />
Tradepoint.ca is looking forward to sponsoring its second indie band to the same recording deal. Almost 300 bands have already signed up for a chance to win at www.UltimateRockStar.com, a platform which also showcases the feature rich elements of Tradepoint.ca, that exceeds those of all other online classifieds in the market   "Whoever wins this year", added Ryde front man Tim Shaw, "you have no idea how lucky you are."<br />
<br />
Bo Pelech, CEO of Tradepoint.ca added, "You can&apos;t believe how appreciative the guys from The Ryde have been, it really makes you feel like you&apos;re helping and doing something worthwhile." He further quipped, "I hope these guys still talk to us when they&apos;re rich and famous". <br />
<br />
For More information, please contact:<br />
Bo Pelech, CEO<br />
Tradepoint.ca<br />
Email    bopelech@tradepoint.ca<br />
Mobile   416.893.1462<br />
Office   416.534.0802 x257<br />
Fax      416.534.3843 <br />
<br />
For information on The Ryde, go to<br />
www.myspace.com/therydeband <br />
<br />
</p><p>For more information on this press release visit: <a rel="nofollow" href="http://www.releasewire.com/press-releases/release-3.htm">http://www.releasewire.com/press-releases/release-3.htm</a></p></div><h2>Media Relations Contact</h2><p>Bo Pelech<br />Tradepoint.ca<br />Telephone: 416-534-0802<br />Email: <a rel="nofollow" href="http://www.releasewire.com/press-releases/contact/7089">Click to Email Bo Pelech</a><br />Web: <a rel="nofollow" href="http://www.ultimaterockstar.com">http://www.ultimaterockstar.com</a><br /></div><div><p><img src="https://cts.releasewire.com/v/?sid=7089&amp;s=f&amp;v=f" width="1" height="1" alt=""><span></span></p></div>]]></description>
      <pubDate>Fri, 14 Jul 2006 13:29:10 -0500</pubDate>
      <guid>http://www.releasewire.com/press-releases/release-3.htm</guid>
    </item>
    <item>
      <title>Tradepoint.ca Launches Integrated Promotion</title>
      <link>http://www.releasewire.com/press-releases/release-3.htm</link>
      <description><![CDATA[<div class="newsleft"><div class="newsbody"><p><p>Toronto, ON, Canada -- (<a rel="nofollow" href="http://www.releasewire.com/">ReleaseWire</a>) -- 07/14/2006 --  Cars, furniture, real estate and jobs are just the start, as Canadian free online classified site Tradepoint.ca continues it&apos;s mission to become the most feature rich and comprehensive online classified in the marketplace.</p><p>
As part of Tradepoint.ca&apos;s grassroots sponsorship program, Toronto indie rock band The Ryde have just finished recording their self titled debut EP at the prestigious Metalworks Studios.</p><p>
Tradepoint.ca sponsored the indie rock band to the tune of $10,000 worth of recording time at Canada&apos;s top recording studio. "Recording at Metalworks was an amazing experience for all of us, it took our sound to a whole new level", said drummer Jeff Johnson.  The EP was co-produced by 2005 Juno winning Recording Engineer of the Year, L. Stu Young. "Being sponsored to record with engineers that did work on Aerosmith and Sum 41&apos;s albums was amazing – they really captured our energy" said bassist Boris Novak.</p><p>
The band just returned from Thunder Bay, Ontario where they played the 2nd annual "Rock the Fort" festival and their biggest show to date.  More than 45,000 people watched as they shared the main stage with classic rock acts such as Quiet Riot, Heart, Bachman &amp; Cummings, Helix, and Vince Neil from Motley Crue just to name a few.</p><p>
Tradepoint.ca is looking forward to sponsoring its second indie band to the same recording deal. Almost 300 bands have already signed up for a chance to win at www.UltimateRockStar.com, a platform which also showcases the feature rich elements of Tradepoint.ca, that exceeds those of all other online classifieds in the market   "Whoever wins this year", added Ryde front man Tim Shaw, "you have no idea how lucky you are."</p><p>
Bo Pelech, CEO of Tradepoint.ca added, "You can&apos;t believe how appreciative the guys from The Ryde have been, it really makes you feel like you&apos;re helping and doing something worthwhile." He further quipped, "I hope these guys still talk to us when they&apos;re rich and famous". </p><p>
For More information, please contact:</p><p>
Bo Pelech, CEO</p><p>
Tradepoint.ca</p><p>
Email    bopelech@tradepoint.ca</p><p>
Mobile   416.893.1462</p><p>
Office   416.534.0802 x257</p><p>
Fax      416.534.3843 </p><p>
For information on The Ryde, go to</p><p>
www.myspace.com/therydeband </p>TORONTO, ON, Canada -- (SBWIRE) -- 05/03/2006 -- Cars, furniture, real estate and jobs are just the start, as Canadian free online classified site Tradepoint.ca continues it&apos;s mission to become the most feature rich and comprehensive online classified site in the marketplace. <br />
<br />
"We&apos;ve added a ton of new features and functions to our service and we want to draw awareness and get community members to start using them.  That&apos;s why we&apos;re giving away prizes to members who try the new features on our site" said Bo Pelech CEO of Tradepoint. New features include a new category discussion forum and the ability to attach audio and video files. "…I believe we just might be the first Video Classified in the marketplace and there are more great, rich, networking features coming, this is just the start", he added. Tradepoint.ca&apos;s "Let&apos;s Win!" promotion automatically enters members into weekly draws for spa visits, rounds of golf, and a weekly grand prize at participating resorts.  Ballots are earned for registration (either online or via IVR), posting items, posting comments in the online forums, uploading audio or video files with ads, or marking items sold.<br />
<br />
The integrated component relates to the value add that Tradepoint provides to merchants and advertisers that want to connect with its member community. The prize pool aligns the interests of merchant and advertisers while providing added value to consumer members of the Tradepoint.ca community.<br />
<br />
About Tradepoit.ca<br />
Tradepoint.ca is an online classifieds and web trading platform to connect buyers and sellers. We provide tools and listings services for buying and selling products and services across Canada.<br />
<br />
</p><p>For more information on this press release visit: <a rel="nofollow" href="http://www.releasewire.com/press-releases/release-3.htm">http://www.releasewire.com/press-releases/release-3.htm</a></p></div><h2>Media Relations Contact</h2><p>Bo Pelech<br />Telephone: 416-534-0802 x254<br />Email: <a rel="nofollow" href="http://www.releasewire.com/press-releases/contact/6237">Click to Email Bo Pelech</a><br />Web: <a rel="nofollow" href="http://www.tradepoint.ca">http://www.tradepoint.ca</a><br /></div><div><p><img src="https://cts.releasewire.com/v/?sid=6237&amp;s=f&amp;v=f" width="1" height="1" alt=""><span></span></p></div>]]></description>
      <pubDate>Wed, 03 May 2006 12:51:33 -0500</pubDate>
      <guid>http://www.releasewire.com/press-releases/release-3.htm</guid>
    </item>
    <item>
      <title>Tradepoint.ca to Launch Video Classifieds</title>
      <link>http://www.releasewire.com/press-releases/release-3.htm</link>
      <description><![CDATA[<div class="newsleft"><div class="newsbody"><p><p><p>Toronto, ON, Canada -- (<a rel="nofollow" href="http://www.releasewire.com/">ReleaseWire</a>) -- 07/14/2006 --  Cars, furniture, real estate and jobs are just the start, as Canadian free online classified site Tradepoint.ca continues it&apos;s mission to become the most feature rich and comprehensive online classified in the marketplace.</p><p><br />
As part of Tradepoint.ca&apos;s grassroots sponsorship program, Toronto indie rock band The Ryde have just finished recording their self titled debut EP at the prestigious Metalworks Studios.</p><p><br />
Tradepoint.ca sponsored the indie rock band to the tune of $10,000 worth of recording time at Canada&apos;s top recording studio. "Recording at Metalworks was an amazing experience for all of us, it took our sound to a whole new level", said drummer Jeff Johnson.  The EP was co-produced by 2005 Juno winning Recording Engineer of the Year, L. Stu Young. "Being sponsored to record with engineers that did work on Aerosmith and Sum 41&apos;s albums was amazing – they really captured our energy" said bassist Boris Novak.</p><p><br />
The band just returned from Thunder Bay, Ontario where they played the 2nd annual "Rock the Fort" festival and their biggest show to date.  More than 45,000 people watched as they shared the main stage with classic rock acts such as Quiet Riot, Heart, Bachman &amp; Cummings, Helix, and Vince Neil from Motley Crue just to name a few.</p><p><br />
Tradepoint.ca is looking forward to sponsoring its second indie band to the same recording deal. Almost 300 bands have already signed up for a chance to win at www.UltimateRockStar.com, a platform which also showcases the feature rich elements of Tradepoint.ca, that exceeds those of all other online classifieds in the market   "Whoever wins this year", added Ryde front man Tim Shaw, "you have no idea how lucky you are."</p><p><br />
Bo Pelech, CEO of Tradepoint.ca added, "You can&apos;t believe how appreciative the guys from The Ryde have been, it really makes you feel like you&apos;re helping and doing something worthwhile." He further quipped, "I hope these guys still talk to us when they&apos;re rich and famous". </p><p><br />
For More information, please contact:</p><p><br />
Bo Pelech, CEO</p><p><br />
Tradepoint.ca</p><p><br />
Email    bopelech@tradepoint.ca</p><p><br />
Mobile   416.893.1462</p><p><br />
Office   416.534.0802 x257</p><p><br />
Fax      416.534.3843 </p><p><br />
For information on The Ryde, go to</p><p><br />
www.myspace.com/therydeband </p>TORONTO, ON, Canada -- (SBWIRE) -- 05/03/2006 -- Cars, furniture, real estate and jobs are just the start, as Canadian free online classified site Tradepoint.ca continues it&apos;s mission to become the most feature rich and comprehensive online classified site in the marketplace. </p><p>
"We&apos;ve added a ton of new features and functions to our service and we want to draw awareness and get community members to start using them.  That&apos;s why we&apos;re giving away prizes to members who try the new features on our site" said Bo Pelech CEO of Tradepoint. New features include a new category discussion forum and the ability to attach audio and video files. "…I believe we just might be the first Video Classified in the marketplace and there are more great, rich, networking features coming, this is just the start", he added. Tradepoint.ca&apos;s "Let&apos;s Win!" promotion automatically enters members into weekly draws for spa visits, rounds of golf, and a weekly grand prize at participating resorts.  Ballots are earned for registration (either online or via IVR), posting items, posting comments in the online forums, uploading audio or video files with ads, or marking items sold.</p><p>
The integrated component relates to the value add that Tradepoint provides to merchants and advertisers that want to connect with its member community. The prize pool aligns the interests of merchant and advertisers while providing added value to consumer members of the Tradepoint.ca community.</p><p>
About Tradepoit.ca</p><p>
Tradepoint.ca is an online classifieds and web trading platform to connect buyers and sellers. We provide tools and listings services for buying and selling products and services across Canada.</p>Toronto, ON, Canada -- (SBWIRE) -- 04/19/2006 -- Cars, furniture, real estate and jobs are just the start, as Canadian free online classified site Tradepoint.ca continues it&apos;s mission to become the most feature rich and comprehensive online classified site in the marketplace by introducing Video Classifeds.<br />
 <br />
As audio and video technology becomes increasingly economical, portable, and embedded in everyday electronics such as cell phones, the ability for people to use an assortment of media formats to sell their product has never been easier.  That&apos;s why Tradepoint.ca is the first to add audio and video to their already comprehensive list of features. <br />
<br />
Now, along with thorough product descriptions and up to 5 pictures, users can show off their product even further.  The audio/video feature allows all registered members to upload clips of audio and/or video from their computer, which can then be streamed online by other users who are interested in viewing an item or contacting a seller.  The goal is to provide the seller an opportunity to give a rich verbal and/or 360° description of their product, showing it from every angle, showcasing the product in use – telling that special story behind the item and helping to make it stand out amongst the rest.  These features are absolutely free and easy to use, providing yet another means to help connect buyers and sellers.<br />
<br />
"The goal of Tradepoint.ca is to be the most feature rich and functional free online classified in the marketplace" said Bo Pelech CEO of Tradepoint.ca "This is just the start of some amazing features that we&apos;ll be introducing over the next several months – fasten your seatbelts".<br />
<br />
About Tradepoint.ca<br />
Tradepoint.ca is an online classifieds and web trading platform to connect buyers and sellers. We provide tools and listings services for buying and selling products and services across Canada.</p><p>For more information on this press release visit: <a rel="nofollow" href="http://www.releasewire.com/press-releases/release-3.htm">http://www.releasewire.com/press-releases/release-3.htm</a></p></div><h2>Media Relations Contact</h2><p>Ian Dorion<br />Email: <a rel="nofollow" href="http://www.releasewire.com/press-releases/contact/6124">Click to Email Ian Dorion</a><br />Web: <a rel="nofollow" href="http://www.tradepoint.ca">http://www.tradepoint.ca</a><br /></div><div><p><img src="https://cts.releasewire.com/v/?sid=6124&amp;s=f&amp;v=f" width="1" height="1" alt=""><span></span></p></div>]]></description>
      <pubDate>Wed, 19 Apr 2006 13:30:00 -0500</pubDate>
      <guid>http://www.releasewire.com/press-releases/release-3.htm</guid>
    </item>
    <item>
      <title>Tradepoint.ca Introduces PPE - Pay Per Entry</title>
      <link>http://www.releasewire.com/press-releases/release-3.htm</link>
      <description><![CDATA[<div class="newsleft"><div class="newsbody"><p>Toronto, Ontario, Canada -- (<a rel="nofollow" href="http://www.releasewire.com/">ReleaseWire</a>) -- 03/10/2006 --  Cars, furniture, real estate and jobs are just the start. Now, Canadian classifieds site Tradepoint.ca is introducing a new online media opportunity for advertisers – "Pay Per Entry".  As advertisers become increasingly concerned with the value of online impressions and click fraud, Tradepoint.ca has created a results-oriented alternative for advertisers. Under the program, Tradepoint.ca will sponsor online contests for advertisers, where advertisers pay only for actual entries. Advertisers simply have to provide the prizing and Tradepoint.ca does the rest. There are no upfront fees and advertisers only pay for actual entries. The fee per entry is about the same as click-thru charges, yet contest entries are incredibly more valuable.<br />
<br />
The first advertiser taking advantage of PPE ("Pay Per Entry") is the South African musical hit UMOJA. Entrants will have the chance to win a South African night out on the town and see UMOJA live in Toronto.  Tradepoint.ca will send three lucky website users and their guests to experience the South African musical hit UMOJA at the Elgin Theatre in Toronto.  UMOJA, quoted as the "Best Stage Show Ever" by the Windsor Star, has taken the world by storm with its vibrant performances. It&apos;s a pulsating musical celebration of South African song and dance, and is a high energy, non-stop, tour-de-force that has played to sold-out houses around the world.<br />
<br />
Bo Pelech, CEO of Tradepoint.ca comments on this initiative.  "As advertisers question the value of impressions and concern continues to grow regarding click-fraud, what can possibly be of more value then only paying for the attention of those consumers that actual enter your contest? And the cost per entry is about the same as a typical click-through. Plus, it&apos;s a great way to build an opt-in database that advertisers can continue to communicate with. This new product launch is doubly blessed as the spirit of UMOJA, and the ideal of togetherness, are important principles that Tradepoint.ca tries to work and live by."<br />
<br />
The contest will run online from March 8, 2006 until March 21, 2006. The entry form can be found at <a class="extlink"  rel="nofollow noopener"  target="_blank"  title="http://www.tradepoint.ca/umoja" href="http://www.tradepoint.ca/umoja">http://www.tradepoint.ca/umoja</a>. <br />
<br />
</p><p>For more information on this press release visit: <a rel="nofollow" href="http://www.releasewire.com/press-releases/release-3.htm">http://www.releasewire.com/press-releases/release-3.htm</a></p></div><h2>Media Relations Contact</h2><p>Ian Dorion<br />Email: <a rel="nofollow" href="http://www.releasewire.com/press-releases/contact/5638">Click to Email Ian Dorion</a><br />Web: <a rel="nofollow" href="http://www.tradepoint.ca">http://www.tradepoint.ca</a><br /></div><div><p><img src="https://cts.releasewire.com/v/?sid=5638&amp;s=f&amp;v=f" width="1" height="1" alt=""><span></span></p></div>]]></description>
      <pubDate>Fri, 10 Mar 2006 09:00:00 -0600</pubDate>
      <guid>http://www.releasewire.com/press-releases/release-3.htm</guid>
    </item>
    <item>
      <title>Tradepoint.ca Gets Toronto Commuters Cuba-Bound this Winter with New Taxi Technology!</title>
      <link>http://www.releasewire.com/press-releases/release-3.htm</link>
      <description><![CDATA[<div class="newsleft"><div class="newsbody"><p><p>Toronto, Ontario, Canada -- (<a rel="nofollow" href="http://www.releasewire.com/">ReleaseWire</a>) -- 03/10/2006 --  Cars, furniture, real estate and jobs are just the start. Now, Canadian classifieds site Tradepoint.ca is introducing a new online media opportunity for advertisers – "Pay Per Entry".  As advertisers become increasingly concerned with the value of online impressions and click fraud, Tradepoint.ca has created a results-oriented alternative for advertisers. Under the program, Tradepoint.ca will sponsor online contests for advertisers, where advertisers pay only for actual entries. Advertisers simply have to provide the prizing and Tradepoint.ca does the rest. There are no upfront fees and advertisers only pay for actual entries. The fee per entry is about the same as click-thru charges, yet contest entries are incredibly more valuable.</p><p>
The first advertiser taking advantage of PPE ("Pay Per Entry") is the South African musical hit UMOJA. Entrants will have the chance to win a South African night out on the town and see UMOJA live in Toronto.  Tradepoint.ca will send three lucky website users and their guests to experience the South African musical hit UMOJA at the Elgin Theatre in Toronto.  UMOJA, quoted as the "Best Stage Show Ever" by the Windsor Star, has taken the world by storm with its vibrant performances. It&apos;s a pulsating musical celebration of South African song and dance, and is a high energy, non-stop, tour-de-force that has played to sold-out houses around the world.</p><p>
Bo Pelech, CEO of Tradepoint.ca comments on this initiative.  "As advertisers question the value of impressions and concern continues to grow regarding click-fraud, what can possibly be of more value then only paying for the attention of those consumers that actual enter your contest? And the cost per entry is about the same as a typical click-through. Plus, it&apos;s a great way to build an opt-in database that advertisers can continue to communicate with. This new product launch is doubly blessed as the spirit of UMOJA, and the ideal of togetherness, are important principles that Tradepoint.ca tries to work and live by."</p><p>
The contest will run online from March 8, 2006 until March 21, 2006. The entry form can be found at <a class="extlink"  rel="nofollow noopener"  target="_blank"  title="http://www.tradepoint.ca/umoja" href="http://www.tradepoint.ca/umoja">http://www.tradepoint.ca/umoja</a>. </p>Toronto, ON, Canada -- (SBWIRE) -- 02/9/2006 -- Cars, furniture, real estate and jobs are just the start. Now, Canadian classifieds site Tradepoint.ca is offering Toronto taxi commuters the chance to get-away to Cuba this winter for free!<br />
 <br />
Tradepoint.ca has signed on board with digital advertising agencies Synnergy Group Inc. and RT7, and will be involved with Toronto\&apos;s first interactive taxi advertising display system in an innovative original marketing project. Beginning in February 2006, Toronto taxis will play host to interactive advertising media.  Up to 1500 taxis will be equipped with 8" interactive LCD units that will provide advertisers with a complete multi-level marketing platform that has the ability to showcase 30-60 second interactive audio/visual creative, weather updates, business listings, etc.  The network will reach 10,000 passengers each day (280,000 monthly), primarily serving an audience of 25-49 years of age, who are either working or visiting within the Toronto Area.  <br />
 <br />
Bo Pelech, CEO of Tradepoint.ca comments on this innovative marketing launch. "We are a leading edge interactive online classified site and directory. We are excited about introducing rich media features and functionality, and value added services for our customers and merchant members.  Traditional broadcast media doesn\&apos;t cut it; we have an obsession with direct communications that are measurable and trackable from our marketing efforts.  We are pleased to be working with Synnergy Group Inc. and RT7 on this innovative new campaign, and expect great success from our efforts."<br />
<br />
Tradepoint.ca will showcase a 60 second ad promoting their newest SMS contest which consists of a grand prize all-inclusive trip for two to Varadero, Cuba. Entrants can enter their ballot by cell phone text messaging, or logging on to www.tradepoint.ca/cuba and posting a classified ad.  Entrants get extra chances to win for every classified ad they post on the site until February 28, 2006.<br />
 <br />
For more information on the contest, or to view a demo of the Taxi Campaign commercial, please contact:<br />
 <br />
Bo Pelech<br />
Chief Executive Officer<br />
Tradepoint.ca<br />
bopelech@tradepoint.ca<br />
Mobile  416.893.1462<br />
Office  416.534.0802 x257<br />
Fax     416.534.3843<br />
<br />
</p><p>For more information on this press release visit: <a rel="nofollow" href="http://www.releasewire.com/press-releases/release-3.htm">http://www.releasewire.com/press-releases/release-3.htm</a></p></div><h2>Media Relations Contact</h2><p>Bo Pelech<br />Telephone: 416-534-0802 x257<br />Email: <a rel="nofollow" href="http://www.releasewire.com/press-releases/contact/5192">Click to Email Bo Pelech</a><br />Web: <a rel="nofollow" href="http://www.tradepoint.ca">http://www.tradepoint.ca</a><br /></div><div><p><img src="https://cts.releasewire.com/v/?sid=5192&amp;s=f&amp;v=f" width="1" height="1" alt=""><span></span></p></div>]]></description>
      <pubDate>Thu, 09 Feb 2006 14:00:00 -0600</pubDate>
      <guid>http://www.releasewire.com/press-releases/release-3.htm</guid>
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    <item>
      <title>Tradepoint.ca Hosts Virtual Neighbourhood Garage Sales in Canada</title>
      <link>http://www.releasewire.com/press-releases/release-3.htm</link>
      <description><![CDATA[<div class="newsleft"><div class="newsbody"><p><p><p>Toronto, Ontario, Canada -- (<a rel="nofollow" href="http://www.releasewire.com/">ReleaseWire</a>) -- 03/10/2006 --  Cars, furniture, real estate and jobs are just the start. Now, Canadian classifieds site Tradepoint.ca is introducing a new online media opportunity for advertisers – "Pay Per Entry".  As advertisers become increasingly concerned with the value of online impressions and click fraud, Tradepoint.ca has created a results-oriented alternative for advertisers. Under the program, Tradepoint.ca will sponsor online contests for advertisers, where advertisers pay only for actual entries. Advertisers simply have to provide the prizing and Tradepoint.ca does the rest. There are no upfront fees and advertisers only pay for actual entries. The fee per entry is about the same as click-thru charges, yet contest entries are incredibly more valuable.</p><p><br />
The first advertiser taking advantage of PPE ("Pay Per Entry") is the South African musical hit UMOJA. Entrants will have the chance to win a South African night out on the town and see UMOJA live in Toronto.  Tradepoint.ca will send three lucky website users and their guests to experience the South African musical hit UMOJA at the Elgin Theatre in Toronto.  UMOJA, quoted as the "Best Stage Show Ever" by the Windsor Star, has taken the world by storm with its vibrant performances. It&apos;s a pulsating musical celebration of South African song and dance, and is a high energy, non-stop, tour-de-force that has played to sold-out houses around the world.</p><p><br />
Bo Pelech, CEO of Tradepoint.ca comments on this initiative.  "As advertisers question the value of impressions and concern continues to grow regarding click-fraud, what can possibly be of more value then only paying for the attention of those consumers that actual enter your contest? And the cost per entry is about the same as a typical click-through. Plus, it&apos;s a great way to build an opt-in database that advertisers can continue to communicate with. This new product launch is doubly blessed as the spirit of UMOJA, and the ideal of togetherness, are important principles that Tradepoint.ca tries to work and live by."</p><p><br />
The contest will run online from March 8, 2006 until March 21, 2006. The entry form can be found at <a class="extlink"  rel="nofollow noopener"  target="_blank"  title="http://www.tradepoint.ca/umoja" href="http://www.tradepoint.ca/umoja">http://www.tradepoint.ca/umoja</a>. </p>Toronto, ON, Canada -- (SBWIRE) -- 02/9/2006 -- Cars, furniture, real estate and jobs are just the start. Now, Canadian classifieds site Tradepoint.ca is offering Toronto taxi commuters the chance to get-away to Cuba this winter for free!</p><p>
Tradepoint.ca has signed on board with digital advertising agencies Synnergy Group Inc. and RT7, and will be involved with Toronto\&apos;s first interactive taxi advertising display system in an innovative original marketing project. Beginning in February 2006, Toronto taxis will play host to interactive advertising media.  Up to 1500 taxis will be equipped with 8" interactive LCD units that will provide advertisers with a complete multi-level marketing platform that has the ability to showcase 30-60 second interactive audio/visual creative, weather updates, business listings, etc.  The network will reach 10,000 passengers each day (280,000 monthly), primarily serving an audience of 25-49 years of age, who are either working or visiting within the Toronto Area.  </p><p>
Bo Pelech, CEO of Tradepoint.ca comments on this innovative marketing launch. "We are a leading edge interactive online classified site and directory. We are excited about introducing rich media features and functionality, and value added services for our customers and merchant members.  Traditional broadcast media doesn\&apos;t cut it; we have an obsession with direct communications that are measurable and trackable from our marketing efforts.  We are pleased to be working with Synnergy Group Inc. and RT7 on this innovative new campaign, and expect great success from our efforts."</p><p>
Tradepoint.ca will showcase a 60 second ad promoting their newest SMS contest which consists of a grand prize all-inclusive trip for two to Varadero, Cuba. Entrants can enter their ballot by cell phone text messaging, or logging on to www.tradepoint.ca/cuba and posting a classified ad.  Entrants get extra chances to win for every classified ad they post on the site until February 28, 2006.</p><p>
For more information on the contest, or to view a demo of the Taxi Campaign commercial, please contact:</p><p>
Bo Pelech</p><p>
Chief Executive Officer</p><p>
Tradepoint.ca</p><p>
bopelech@tradepoint.ca</p><p>
Mobile  416.893.1462</p><p>
Office  416.534.0802 x257</p><p>
Fax     416.534.3843</p>Toronto, Ontario, Canada -- (SBWIRE) -- 01/17/2006 -- Cars, furniture, real estate and jobs are just the start. Canadian classifieds site Tradepoint.ca has lots to offer, especially if you&apos;re trying to track down one-of-a-kind items for sale within your own neighbourhood.<br />
<br />
Tradepoint.ca, a forum dedicated to connecting buyers and sellers, is a refreshing way to buy and sell items without the hassle and cost of traditional newspaper classified ads. The original site for the Toronto area has now branched out to serve the entire country and an American sister-site is currently being developed.<br />
<br />
Curious to know what your neighbour at the end of the block has up for grabs? Finding items for sale within your immediate residential area is fast and easy due to the extremely functional seek-and-sort capability and an advanced internal search engine. <br />
<br />
So how is Tradepoint.ca different from other online classified sites like those of major newspapers, or of online auction sites like eBay? It&apos;s what Tradepoint.ca doesn&apos;t do. Absent is the typical graphic clutter that slows typical sites. There are no fancy presentations, no flashy e-commerce and no elaborate pricing structures for postings. It&apos;s all business. Click on a link, and you get a straightforward product description, photos and contact details. Using Tradepoint.ca is absolutely free, which makes it a more attractive classified alternative than its profit-seeking, publicly traded peers and traditional print classifieds. It&apos;s completely free for someone to post an item for sale, place a want ad, or reply to a listing.<br />
<br />
As a community-classifieds site, Tradepoint.ca clicks. It&apos;s an easy-to-use, must-read for Canadian buyers and sellers, and provides an essential service for its consumers.<br />
<br />
</p><p>For more information on this press release visit: <a rel="nofollow" href="http://www.releasewire.com/press-releases/release-3.htm">http://www.releasewire.com/press-releases/release-3.htm</a></p></div><h2>Media Relations Contact</h2><p>Bo Pelech<br />Telephone: 416-534-0802 x257<br />Email: <a rel="nofollow" href="http://www.releasewire.com/press-releases/contact/4876">Click to Email Bo Pelech</a><br />Web: <a rel="nofollow" href="http://www.tradepoint.ca">http://www.tradepoint.ca</a><br /></div><div><p><img src="https://cts.releasewire.com/v/?sid=4876&amp;s=f&amp;v=f" width="1" height="1" alt=""><span></span></p></div>]]></description>
      <pubDate>Tue, 17 Jan 2006 15:00:00 -0600</pubDate>
      <guid>http://www.releasewire.com/press-releases/release-3.htm</guid>
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