Milton, DE -- (ReleaseWire) -- 12/07/2006 -- Bella's Cookies of Milton released their special Holiday offerings this week. Known as Delaware's only all natural and organic cookie company, Bella's makes available on select holidays special cookie creations that are sold through through their online store. Among the items offered this year are a few previous Holiday customer favorites as well as some sneak previews of new cookies to expect in 2007.

You'll find specialty cookies on Valentine's Day, Easter, Mother's Day, Halloween, and Thanksgiving... but December is the big month for Bella's. "Cookies are a hands down favorite this time of year," said Mark Leishear (Director of Sales & Marketing for Bella's Cookies) "and when our specialty cookies are available, people really enjoy them."

The earliest Christmas cookies in America came with the Dutch (inventors of the cookie) back in the 1600's. In 1796, American Cookery, written by Amelia Simmons (considered by food historians as the first American cookbook) described making rolled and cut sugar cookies, called Christmas Cookeys, but it wasn't until the 1930's when shaped cookie cutters became made of tin that the Christmas-cookie explosion formally started.

In 2005 Bella's Cookies became Delaware's 1st all natural and organic cookie company, named after owner's Kelly and Mark Leishear's 5 year old daughter Bella. Unlike other cookie companies they started offering special cookies during certain holidays; special cookies being cookies you might only find baked by your mother or grandmother. Making a return to their cookie lineup this year is their "Silver Lake Shortbread," which is a clean ingredient version of a Twix bar, "Snowballs" or also commonly called "Russian Tea Cakes," and "Thumbprints" which are delectable hand rolled cookies filled with an organic red raspberry jam. New to their holiday lineup is the holiday classic "Gingerbread Man & Gingerbread Boys," which are decorated with a non-hydrogenated buttercream icing, and customized with organic gummi bears, organic peanut butter malted milk balls, Sun Drops (an organic version of M&M's with no artificial colorings), or yogurt covered raisins, etc. Also available this year are chocolate almond macaroons & rum cakes (made with Dogfish Head Brown Honey Rum) and two new signature cookies... the "Choco-Mint" which tastes like a "Thin Mint" and a preview of a 2007 release called the "Woo-Woo" a white chocolate cherry cookie.

Bella's Holiday Cookies range in price from $7-20 and are available through online and phone ordering. "In December, we see a big increase in orders for gift baskets with customized holiday cards… people enjoy sending their loved ones something from Delaware, whether it is a basket of our standard cookies, or a mixed assortment of the special holiday cookies" said Leishear. Thank the Dutch for bringing cookies to America, but thank your ancestors for starting the cookie craze around Christmas, and Bella's for continuing on the tradition.

Bella's Cookies is Delaware's 1st all natural and organic cookie company and specializes in the aforementioned, vegan cookies and holiday cookies. Holiday cookies can be ordered via Bella's website at www.BellasCookies.com or by phone at 302-684-8152.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Joins hospitals in area carrying Organic/Vegan Treats

Milton, DE -- (ReleaseWire) -- 11/16/2006 -- The Junior Board Shop at Peninsula Regional Medical Center in Salisbury introduced Bella's Cookies to the employees and visitors of the hospital this week. Bella's Cookies is an organic and vegan cookie company from Milton, DE. and is named after company founder, Kelly Leishear's 5 year old daughter Bella.

"The Junior Board Shop has brought us to PRMC; another major medical center across Delmarva offering organic and vegan snacks to its customers… and we're proud we could be their first." said Mark Leishear (Director of Sales & Marketing of Bella's Cookies). Bella's Cookies of Milton is named after Mark & Kelly Leishear's 5 year old daughter, Bella, and was born out of concern of what children everywhere, are offered as acceptable snacks. Bella's adheres to a strict policy of only using organic, all natural or vegan ingredients in their products; and by doing so eliminates dangerous pesticides that are sprayed on certain crops used to manufacture their ingredients. Bella's also adheres to a 6 "No" motto: "No Trans Fats, No Hydrogenated Oils, No Artificial Flavors or Colors, No Preservatives & No High Fructose Corn Syrup, and "No Refined Sugar." Bella's switched to Organic Sugar (Organic Evaporated Cane Juice) late this summer because of it's retained nutritive values, but had difficultly obtaining brown sugar in organic, in bulk, and acceptable to vegan (sugar not processed through a whitening bone char filter), so Mark Leishear decided to make his own. "Making our own brown sugar wasn't the hard part… it's the right consistency of making the sugar that made it hard… but there's nothing like fresh brown sugar."

The company's vegan breakfast cookies are difficult to find on the shelves of retailers. "The breakfast line was designed to provide a wholesome, nutritious snack for those on the go and they've been a hot commodity." Bella's has 2 breakfast cookies currently available (Fruit Melody & Pumpkin Cranberry) and both average 6 grams of protein, 5 grams of fiber & have only 1.5 grams of saturated fat per serving. The Junior Board Shop is currently offering Bella's "Choco-Bomb (a double chocolate), Appledoodle (Apple Snickerdoodle), and Pumpkin Cranberry (Breakfast Cookie)" for those at PRMC.

The organic food industry has garnered attention as of recent, as consumers are taking a closer look at what exactly they're feeding their bodies. While it's difficult to make an immediate overhaul in one's eating habits, little changes can often lead to larger ones; those looking for a little clean indulgence along the way… there's Bella's.

Bella's Cookies is Delaware's 1st all natural/organic & vegan cookie company and specializes in the aforementioned as well as special holiday cookies. Cookies can be purchased at PRMC's Junior Board Shop & various retail locations throughout Delaware & Maryland. Cookies may be ordered online at www.BellasCookies.com, or by phone at 302-684-8152. For more information on Bella's Cookies, visit their website.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Bella's Cookies releases new Vegan Cookie.

Milton, DE -- (ReleaseWire) -- 10/19/2006 -- Bella's Cookies of Milton added a new vegan cookie to their lineup this week. The "Appledoodle" is Bella's adaptation of the ever popular snickerdoodle. Increased demand of Bella's vegan breakfast cookies prompted the company to expand its vegan offerings; the "Appledoodle" is the companies 1st vegan, non-breakfast option.

They're called "Vegan Signatures" and they're a category of Bella's Cookies made to be identical to their dairy & hen based counterparts, but without using those two common cookie ingredients. "The breakfast cookies are very popular with both vegans and non-vegans, and the widespread acceptance of those cookies prompted us to expand our vegan offerings," said Mark Leishear (Director of Sales & Marketing for Bella's Cookies). The vegan diet restricts any products derived from animals (eggs, milk, cheese, ice cream, etc.) & so cookies must be made using no eggs or dairy (butter or milk). "It takes a lot of ingredient understanding & experimentation to make a great tasting vegan cookie," said Leishear "but when you get it right, they're amazing… and you can't tell the difference." The Appledoodle is made with a vegan butter (comprised of expeller pressed canola & palm fruit oils), organic evaporated cane juice & has a smackering of apple.

In the special story tradition that has made their "Signature Cookies" stand out, the Appledoodle also carries it's own fictional tale; synergistic to it's cookie tag. "Harmony Hill" is a farm owned by little Juliana Bellamina. She takes impeccable care of her animal friends and reaps the rewards of a farm filled with happiness & music (you'll even sing a little song in the story). The story is posted on Bella's Cookies website, www.BellasCookies.com. Appledoodle's are sold through both BellasCookies.com and select locations in double pack form (2 - 3.25 cookies in each bag); retailing for $4.00. A complete listing of retail locations may also be found online.

Bella's Cookies plans to release additional vegan options to their "Vegan Signatures: collection very soon. "We tested a few of these cookies at this year's Historic Lewes Farmer's Market and the response was spectacular, so you'll definitely see a Vegan Champion Chunk & Choco-Bomb," said Leishear.

Bella's Cookies is Delaware's 1st All Natural & Organic Cookie Company specializing in the aforementioned as well as Vegan & Holiday Cookies. Cookies can be ordered online at www.BellasCookies.com or can be purchased at various retail locations throughout Delaware & Maryland. They can be reached by phone at 302-684-8152.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Milton, DE -- (ReleaseWire) -- 10/10/2006 -- Bella Leishear, the 5 year old name and face behind Bella's Cookies, made a surprise announcement this past weekend... she's running for office. "Cookie Commissioner" is the post she's seeking. The position has never been filled in Delaware, and many politicians have long forgotten its existence, but Bella's young, energetic, "clean-themed" agenda has quickly revived its "crumbly" past.

It was around the dinner table with only her family present, that Bella announced her candidacy. Holding her own "Champion Chunk" cookie in one hand, she expressed the need for the people, especially children to settle for nothing less, than excellence, in cookies. Invented in Denmark, and popularized through Ruth Wakefield and her famous recipe at the Toll House Bed & Breakfast, the cookie… is an American favorite. Through the years however, as the popularity and demand for cookies increased, manufacturers adopted "shortcuts" like using margarine instead of real butter and adding preservatives to extend their products shelf life. Little by little, the cookie transformed into something that's now packed full of unpronounceable ingredients and ingredients that just aren't good for anyone. Bella's campaign gets back to "cookie roots;" it's a campaign based on a list of "NO's" that everyone should both check and/or be aware of when purchasing cookies. She appointed her father, Mark Leishear (Director of Sales & Marketing for Bella's Cookies), as her campaign spokesman, citing that "she's 5" and "has school and play time to focus on right now." "I applaud Bella's campaign promises... no trans fats, no hydrogenated oils, no artificial coloring or flavoring, no preservatives, no high fructose corn syrup and no refined sugar," said Leishear "the clean cookie movement is upon us." Kindergarten students throughout Delaware rejoiced upon her filing for this long vacant seat. In Milton, students held a mini-pep rally complete with noise makers, confetti, and waved campaign signs in the air. Campaign signs can be downloaded for print at www.BellasCookies.com, under the "Vote Bella" category.

She's running a grassroots campaign, using only campaign signs and cookie tastings at select retailers to carry her message. With only a few days since her announcement, she's quickly gaining support from local officials: "Bella's got my vote" said Lynn Rogers (Sussex County Council President & Milton Fire Chief). What's her first order of business? A proposal called "Bella's Bill" to draft an official "State Cookie" for Delaware. "With Milk as our State Drink, it's only appropriate we have a State Cookie. Milk and Cookies are just meant to be together," said Mark Leishear "so at our website (www.BellasCookies.com) under the VOTE BELLA button, you can re-direct to a petition page we've set up, to gather signatures so we can put "Bella's Bill" before the legislature." That cookie… Chocolate Chunk.

Bella's Cookies is Delaware's 1st all natural & organic cookie company, and specializes in the aforementioned as well vegan & holiday cookies. Learn more at www.BellasCookies.com.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

1st Hospital in 1st State to carry Organic/Vegan Treats

Milton, DE -- (ReleaseWire) -- 09/18/2006 -- This week, Beebe Medical Center introduced Bella's Cookies to its employees and visitors of their hospital. Now available in Beebe's "Sunshine Cafe," Bella's Cookies is steadily changing the "snacking" landscape across Delmarva.

"Beebe has become the 1st hospital on Delmarva to offer any type of organic or vegan snacks & we're extremely excited that our cookies are that snack," said Mark Leishear (Director of Sales & Marketing of Bella's Cookies). Bella's Cookies of Milton is named after Mark & Kelly Leishear's 5 year old daughter, Bella, and the company was born out of concern of what children everywhere are offered for snacks. Bella's adheres to a strict policy of only using organic, all natural or vegan ingredients in their products; and by doing so eliminates dangerous pesticides that are sprayed on certain crops used to manufacture their ingredients. Bella's also adheres to a 5 "No" motto: "No Trans Fats, No Hydrogenated Oils, No Artificial Flavors or Colors, No Preservatives & No High Fructose Corn Syrup." This summer, the company's vegan breakfast line (designed as a meal replacer) had trouble staying on the shelves of retailers. "The breakfast line was designed to provide a wholesome, nutritious snack for those on the go and they've been a hot commodity." Bella's newest Breakfast Cookie (Fruit Melody) offers 8 grams of protein, 5 grams of fiber & has only 1.5 grams of saturated fat per cookie. "We're thrilled to support our customer desires for more healthier food choices as well as greater variety" said Kathi Fryling (Director of Nutritional Services for Beebe Medical Center) "and we're supporting local business... it's a win-win situation." Bella's signature line (with butter & eggs) will also be available for those craving that variety. Bella's "Rumazin" and "Champion Chunk" will be available in September, with their "Choco-Bomb" and "Hunky Punky" making returns in October. October and November will also see new additions to both their vegan and signature lines; cookies the company has tested this summer while vending at the Historic Lewes Farmers Market.

Look for Bella's Cookies at their newest location... Beebe Medical Center. The organic food industry has garnered attention as of recent, as consumers are taking a closer look at what exactly they're feeding their bodies. And while it's difficult to make a complete immediate overhaul in one's eating habits, little changes often lead to larger ones... Bella's Cookies may be your start.

Bella's Cookies is Delaware's 1st all natural/organic & vegan cookie company and specializes in the aforementioned as well as holiday cookies. Cookies can be purchased at various retail locations throughout Delaware & Maryland, ordered online at www.BellasCookies.com, or ordered by phone at 302-684-8152. For more information on Bella's Cookies, visit their website.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Milton, DE -- (ReleaseWire) -- 08/17/2006 -- Going vegan might not be for everyone, but health conscious individuals are giving it a try. Recently, a low-fat vegan diet was shown to reduce the need to take medications for type 2 diabetes and also showed to help overweight individuals loose more weight and lower overall cholesterol.

"Vegan Breakfast Cookies" from Bella's Cookies in Milton are quickly disappearing from the stores and markets in which they're found. "We can't keep them in stock," said Krissy Clary (General Manager of Java Beach in Lewes). Created as a healthy meal replacement for Kelly and Mark Leishear's children on their way to pre-school, the two were confident in the future response from the public as Bella's Cookies began distributing their all natural and organic creations this past May. "Kelly wanted to create a cookie that was packed full of ingredients that were really good for your body, something you could eat and have it stay with you a while, and she wanted to create it without using any egg or dairy," said Mark Leishear (Director of Sales & Marketing). The vegan diet is plant-based and consists of vegetables, fruits, grains, and legumes and avoids animal products, such as meat and dairy.

Earlier this month, the results of a low-fat vegan diet study were released and the diet was shown to be very beneficial to those suffering from type 2 diabetes. Compared with subjects who followed the ADA (American Diabetes Association) diet on reducing the need for drugs to manage diabetes, kidney function, cholesterol levels, and weight loss, the low-fat vegan diet showed significant advantages. 43% of those on the vegan diet reduced their need to take drugs to mange their diabetes compared with 26% of the ADA diet. Weight loss from the vegan diet was more than double from the ADA diet, LDL "bad" cholesterol dropped by more than double, and blood sugar control also improved more significantly.

To the excitement of their cookie fans throughout the area, Bella's Cookies recently introduced its second vegan breakfast cookie, "Fruit Melody." Described as a "dried apricot, apple, raisin, granola, and oat cookie with applesauce," each cookie packs 8 grams of protein, 5 grams of fiber, has 290 calories and 1.5 grams of saturated fat. The cookie is made with a vegan butter, which is made from a mixture of expeller pressed canola oil & palm fruit oil. "I'm always asked about our vegan cookies" said Leishear "people want to know about the butter, what we use in place of the eggs, or they just want to thank us or compliment us on turning out our products… it's very rewarding to know that something we created in our kitchen… from scratch can have such a positive effect on people's eating habits."

The vegan diet represents a major change from current diets, mainly because there are no limits on calories, carbohydrates, and portions. That being said, the vegan diet might be easier for traditional dieters to follow. "The vegan diet is tough... no meat or dairy," said Leishear "for those that want to start, or for those that just want to eat healthier, we get them started."

Bella's Cookies is Delaware's 1st all natural and organic cookie company, specializing in the aforementioned and vegan breakfast cookies. Cookies can be ordered via the company's website at www.BellasCookies.com, by phone at 302-684-8152, or through various retail locations throughout Delaware and Maryland.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Bella’s Cookies, Delaware’s 1st all natural and organic cookie company releases their 4th all natural and organic creation… a rum raisin cookie called “Rumazin” featuring the Brown Honey Rum of Dogfish Head Craft Brewery in Rehoboth Beach.

Milton, DE -- (ReleaseWire) -- 06/30/2006 -- Bella's Cookies has teamed with Dogfish Head Craft Brewery on their newest creation; a rum raisin cookie called "Rumazin." Bella's, Delaware's 1st all natural and organic cookie company, approached Dogfish Head in early January about the idea and the cookie will make its debut July 7th as the second Pirates of the Caribbean movie "Dead Man's Chest" hits theaters.

"It's one of those classic flavors you just don't find anymore," said Mark Leishear (Director of Sales & Marketing for Bella's Cookies) "Kelly's made a rum raisin cookie for a long time, and everyone always comments on how you can't find that flavor anywhere." Bella's approached Sam Calagione of Dogfish Head Craft Brewery about the idea, specifically utilizing the rum Dogfish Head distills at their downtown Rehoboth Beach location. Of the two varieties available, the Brown Honey Rum was found to be the best fit for the cookie. "It's the smoothest rum I've ever tasted," said Leishear "and because the rum is made using only all natural ingredients, it fit our ingredient specifications perfectly." The Brown Honey Rum is a twice distilled handcrafted rum settled on American oak with wildflower honey. Recently, Wine Enthusiast magazine rated the rum as an 89 (Very Good) saying "the first whiffs find smells of honey, the palate entry is honey sweet; in mid-palate stage tastes of resin balance the honey sweetness." Said Mike Gerhart (Distillery Manager of Dogfish Head Craft Brewery) "Sam's always looking to take our flavors to the next level; we've never done a cookie before, but the opportunity presented itself and it worked out great."

One of Bella's trademarks is a creative story written to go alongside the tag of their cookies. "It gives each cookie an identity," said Leishear. The Rumazin story is about a pirate with a big sweet tooth; he issues a challenge to everyone to win him over and take is treasure. The tag itself pictures Sam Calagione and Bella Leishear together dressed in pirate and peasant attire. "Sam was great to work with," said Leishear "we bought the Capt. Jack Sparrow costume from the Pirates of the Caribbean movie and he made a great pirate; we took Bella over to Milton a few times to get her used to him without the costume, so when the day of the photo shoot came she was completely comfortable."

The rum inside Bella's "Rumazin" cookie completely cooks out during the baking process, leaving only the flavor of the rum behind. "A lot of people either forget or don't know the alcohol cooks out when we tell them of the creation," said Leishear "but it's something everyone needs to know... the alcohol does cook off during baking." Dogfish Head has plans for the cookie in it's downtown restaurant "they'll be sold by the double pack at our front kiosk" said Gerhart "and our chef has plans with a dessert featuring our homemade Raison D'Etre ice cream."

"Rumazin" the newest signature cookie from Bella's Cookies; it's a rum-raisin cookie featuring Dogfish Head Craft Brewery's Brown Honey Rum. "Rumazin" has a subtle rum aftertaste on the first bite, but the flavor becomes more prominent and more addicting with each bite. "I love everything about this cookie... the taste, the story and the tag" said Leishear. "Rumazin" will arrive firtst to Dogfish Head Brewing & Eats in downtown Rehoboth on July 7th, the opening night of the Pirates of the Caribbean sequel "Dead Man's Chest." "Rumazin" will then be available at other retailers throughout the area. Bella's is also planning another cookie with Dogfish Head Craft Brewery, but is close-lipped on what that creation will be.

Bella's Cookies is Delaware's 1st all natural and organic cookie company, specializing in the aforementioned as well as vegan cookies and holiday cookies. Cookies can be purchased by calling 302-684-8152, via web at www.BellasCookies.com, and through various retail locations. Further information on Dogfish Head's Brown Honey Rum or Dogfish Head Craft Brewery can be found either at www.dogfish.com or at their downtown restaurant and brewpub (where the rum may also be purchased).

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Milton, DE -- (ReleaseWire) -- 05/10/2006 -- Bella's Cookies of Milton released a special all natural and organic cookie for Mother's Day this week. The "Wildberry Shortbread" will only be available through the holiday and is a crisp butter shortbread topped with an organic wildberry jam.

Known throughout Delaware for their exciting all natural and organic cookie creations around every holiday, Bella's Cookies helped children everywhere solve the big dilemma… "What to get Mom for Mother's Day?" Said Mark Leishear, Director of Marketing "Typically Mom gets, garden gloves, flowers, cards... etc. Mom doesn't need all that… she just wants some really good cookies."

The "Wildberry Shortbread" is an all natural and organic butter shortbread striped down the middle with a 4 berry (blueberry, strawberry, raspberry & blackberry) jam and drizzled with an organic almond glaze. The cookies come wrapped in a gift box, weigh 5.25 oz (approximately 11 pieces) and retail for $7.00. Also included with each box is a "personalized by you" card specifically for Mom. "A delicious shortbread and a card too... you just might get pardoned from any and all past and future misconduct," said Leishear.

With Mother's Day just around the corner, Bella's Cookies of Milton eliminates the conundrum of "What to get Mom." The Wildberry Shortbread will disappear after Mother's Day, but the company is preparing for the release of its 4th signature cookie "Groovy Granola" and the opening of it's new manufacturing facility which will place Bella's Cookies in select locations throughout the state.

Bella's Cookies is Delaware's 1st all natural and organic cookie company and specializes in the aforementioned as well as vegan breakfast cookies, special holiday cookies, and gifts. Cookies can be ordered by either calling 302-684-8152 or visiting www.BellasCookies.com.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Milton, DE -- (ReleaseWire) -- 05/10/2006 -- Bella's Cookies of Milton released a special all natural and organic cookie for Mother's Day this week. The "Wildberry Shortbread" will only be available through the holiday and is a crisp butter shortbread topped with an organic wildberry jam.

Known throughout Delaware for their exciting all natural and organic cookie creations around every holiday, Bella's Cookies helped children everywhere solve the big dilemma… "What to get Mom for Mother's Day?" Said Mark Leishear, Director of Marketing "Typically Mom gets, garden gloves, flowers, cards... etc. Mom doesn't need all that… she just wants some really good cookies."

The "Wildberry Shortbread" is an all natural and organic butter shortbread striped down the middle with a 4 berry (blueberry, strawberry, raspberry & blackberry) jam and drizzled with an organic almond glaze. The cookies come wrapped in a gift box, weigh 5.25 oz (approximately 11 pieces) and retail for $7.00. Also included with each box is a "personalized by you" card specifically for Mom. "A delicious shortbread and a card too... you just might get pardoned from any and all past and future misconduct," said Leishear.

With Mother's Day just around the corner, Bella's Cookies of Milton eliminates the conundrum of "What to get Mom." The Wildberry Shortbread will disappear after Mother's Day, but the company is preparing for the release of its 4th signature cookie "Groovy Granola" and the opening of it's new manufacturing facility which will place Bella's Cookies in select locations throughout the state.

Bella's Cookies is Delaware's 1st all natural and organic cookie company and specializes in the aforementioned as well as vegan breakfast cookies, special holiday cookies, and gifts. Cookies can be ordered by either calling 302-684-8152 or visiting www.BellasCookies.com.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Milton, DE -- (ReleaseWire) -- 05/10/2006 -- Bella's Cookies of Milton released a special all natural and organic cookie for Mother's Day this week. The "Wildberry Shortbread" will only be available through the holiday and is a crisp butter shortbread topped with an organic wildberry jam.

Known throughout Delaware for their exciting all natural and organic cookie creations around every holiday, Bella's Cookies helped children everywhere solve the big dilemma… "What to get Mom for Mother's Day?" Said Mark Leishear, Director of Marketing "Typically Mom gets, garden gloves, flowers, cards... etc. Mom doesn't need all that… she just wants some really good cookies."

The "Wildberry Shortbread" is an all natural and organic butter shortbread striped down the middle with a 4 berry (blueberry, strawberry, raspberry & blackberry) jam and drizzled with an organic almond glaze. The cookies come wrapped in a gift box, weigh 5.25 oz (approximately 11 pieces) and retail for $7.00. Also included with each box is a "personalized by you" card specifically for Mom. "A delicious shortbread and a card too... you just might get pardoned from any and all past and future misconduct," said Leishear.

With Mother's Day just around the corner, Bella's Cookies of Milton eliminates the conundrum of "What to get Mom." The Wildberry Shortbread will disappear after Mother's Day, but the company is preparing for the release of its 4th signature cookie "Groovy Granola" and the opening of it's new manufacturing facility which will place Bella's Cookies in select locations throughout the state.

Bella's Cookies is Delaware's 1st all natural and organic cookie company and specializes in the aforementioned as well as vegan breakfast cookies, special holiday cookies, and gifts. Cookies can be ordered by either calling 302-684-8152 or visiting www.BellasCookies.com.

With Easter just around the corner, Bella's Cookies of Milton, released their special holiday lineup this week and awakened many all natural and organic treat lovers' taste buds. Easter holds a confectional reputation of baskets filled with jelly beans, marshmallow goodies and chocolate rabbits, but this year… for those concerned about what ingredients are in their holiday treats, there's Bella's Easter creations. "At Easter, people want a spring themed delight... that means a lot of color, a lot of flavor," said Mark Leishear (Director of Sales & Marketing). "We just recently started using natural food colorings in our icings; they're derived from natural pigments found in fruits and vegetables… they look great, and they're nothing artificial in them."

Among the 2006 Easter creations are Bon Bons, Sugar Bird Nests, Lemon-coconut almond bars, Debutantes, and a variety of gift options. The Bon Bons come as an assortment and are each filled with either dried apricots, organic chocolate, or walnuts and retail for $7.00 a dozen. The Sugar Bird Nests comprise a round sugar cookie topped with an all natural and organic butter cream frosting, a mound of coconut and organic jelly beans; they sell for $6.00 for a half dozen. The lemon-coconut almond bars, Debutantes, and gift options range in price from $6-$24.

Throughout cookbooks, Easter cookies are something everyone admires… whether it's for their bright colors or flavorful combinations. As "cleaner" ingredients in food products continue to be pursued among customers, Bella's offers their all natural and organic creations. "All these special cookies will disappear right after Easter" said Leishear "but there are new signature cookies and breakfast cookies coming out as our new kitchen nears completion." One of those new signature cookies includes a creation with Dogfish Head Craft Brewery's all natural Brown Honey Rum.

Bella's Cookies is Delaware's 1st all-natural and organic cookie company, specializing in the aforementioned and vegan breakfast cookies. Cookies can be ordered by calling 302-684-8152 or by visiting www.BellasCookies.com.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Bella’s introduces healthy, vegan breakfast line

Milton, DE -- (ReleaseWire) -- 01/14/2006 -- Milton, DE - January 13, 2006 - This week, Bella's Cookies formally introduced its second line of cookies, "Breakfast Cookies." The company's breakfast line is vegan by design, meaning they don't contain any eggs or dairy and serve as a healthy meal replacement. With more consumers looking for healthy food options this year, Bella's breakfast line may be exactly what they're looking for.

Each year people make their New Year's resolutions, many the same as they made the year before: take better care of yourself, exercise more, and eat a healthier diet. The reality is, as a time starved society, we abandon those resolutions about a month and a half into the New Year, settling back into a sedentary lifestyle, microwaved frozen dinners and/or fast food. "We wanted to create a healthy treat because people are extremely crunched for time" said Kelly Leishear (President of Bella's Cookies). Leishear created their "Breakfast Cookie" specifically as a meal replacer for her children on their way to pre-school. "Nobody wanted breakfast at home when it was time for breakfast, then 5 minutes into our trip to school, everyone was hungry." The idea of a cookie for breakfast was welcomed by her children and soon thereafter the "Breakfast Cookie" was born. Since their initial creation, Bella's breakfast cookies have been available for purchase, but remained somewhat of a secret to consumers who discovered them via word of mouth or personal inquiry. "The vegan breakfast line has been highly anticipated" said Mark Leishear (Director of Sales & Marketing) "but we wanted to get a complete nutrition breakdown before we formally introduced the product."

The first cookie to debut under Bella's Cookies "Breakfast" line is their Pumpkin-Cranberry cookie. The cookies are sold in double packs for $3.50, with 1 cookie as the recommended serving. Each cookie weighs 2.65 oz, has 260 calories, 6 grams of protein, 5 grams of fiber, and is rich in vitamin & mineral content. According to current FDA guidelines, Bella's Pumpkin Cranberry Breakfast Cookie serves as an "excellent source" for fiber and Vitamin A, a "good source" for Vitamin B1, Iron, Copper, Magnesium, Phosphorus, and Zinc and is labeled "cholesterol free" and contains zero trans fats. "The breakfast cookie is a hearty cookie, but you wouldn't know it by the taste … it's like a cross between a muffin, a pie, and a cookie" said Mark.

Bella's Cookies will debut a new breakfast cookie with the same regularity as they do their signature cookies. The tags of Bella's breakfast line differ from that of their signature line for consumers to easily distinguish between the two, but still include a creative story about the cookie, for which the company has become known. With 5 grams of fiber and 6 grams of protein in each cookie, it seems that eating breakfast cookies just about anytime will help keep those New Years resolutions.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm