Destin, FL -- (SBWIRE) -- 08/01/2014 -- WordPress offers a comprehensive suite of free and affordable do-it-yourself website design options for entrepreneurs. But even with the accessibility of these services, busy business owners do not often have time to navigate the frequently updated features of WordPress themes in order to maintain their own business websites.

Web design and online marketing firm Vinci Designs has launched a new service - WPSupport.me - that will make WordPress website management simpler for small business owners, helping them manage platform, plugin and theme updates. Without these updates, a website is vulnerable to viruses, bugs and other malicious attacks that can damage it or cause it to crash.

"Your time is worth more than to waste it making website updates," said Gerald D. Vinci, owner of Vinci Designs. "While making updates to your own site is certainly possible, it's counterproductive to your business and unnecessary when often your staff is unskilled and the time it would take to make the updates is better spent elsewhere. We can help."

For just a few dollars per day, Vinci Designs can look after clients' Word Press-based websites for them. Vinci's experienced staff will keep their ears to the ground and make sure they know about the latest and greatest web practices, ensuring top-notch, expert protection and support that always keeps clients' websites in good standing with current industry standards.

"WordPress is also far more complex than you might think," Gerald D. Vinci continued. "There are periodic updates to the WordPress platform that should be installed in a timely manner and that will improve the functionality or security of the website. These updates can be complex. Our experts can help make this process smooth and easy for you."

About Vinci Designs
Vinci Designs LLC is a full-service graphic design, website design and online marketing company. They work with many start-up companies as well as corporations, providing effective and efficient solutions for all their creative and marketing needs. Learn more about Vinci Designs at vinci-designs.com.

Gerald D. Vinci
Vinci Designs
981 Hwy 98 E Ste 3139
Destin, FL 32541
850-502-4645
info@vinci-designs.com

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Destin, FL -- (SBWIRE) -- 02/25/2014 -- Attracting a targeted audience is the best way to improve website conversion rates. In a recent blog, Vinci Designs outlines ways to attract a targeted audience to business websites.

In How to Identify Your Target Audience for Online Marketing, Vinci Designs reveals 80 percent of consumers now prefer to shop online or search for what they want online. Additionally, 50 percent of consumers shop online for most of their needs. Businesses need to assess the demand for their products or services in the online market and ensure it meets the consumers' needs. Marketing campaigns are created to focus on these designated markets.

According to Vinci Designs, it is important to define target market segments and research them. Businesses should discover what their target markets want as well as their spending habits. There are sources to help businesses gather information about their target markets including Twitter, You Tube's Keyword Tool and Google's Keyword Planner.

Businesses should develop a consumer profile that includes demographic and psychographic details. It is imperative to determine where online customers are spending their time and how to reach them with a targeted marketing message. Vinci Reports successful businesses monitor their progress to determine what they are doing right and wrong. These simple steps help businesses attract more targeted traffic to their websites.

About Vinci Designs
Vinci Designs is a full service marketing, search engine optimization and web design agency with headquarters in Florida and a branch location in New Jersey. The company was founded in 2005 and provides quality marketing services at budget-conscious prices.

Contact Information:
Vinci Designs LLC
981 Hwy 98 E Ste 3139
Destin, FL 32541

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Destin, FL -- (SBWIRE) -- 01/31/2014 -- Vinci Designs recently posted a blog about how Google's 2013 changes affect business websites and end-users. Many business owners are concerned about the slightest changes in Google's search engine algorithm. Recent updates such as Panda, Penguin and Hummingbird had an impact on certain websites and marketers trying to establish a viable strategy in a changing online world.

In How Google's 2013 Changes Affect End-Users and Your Website, Vinci Designs explains how the latest Google updates have changed online marketing and the approach of tactical search engine optimization. Now marketers are encouraged to use a more imaginative approach that appeals to the end-user. The result is web pages appearing on search engines that appeal to users rather than the mechanics of SEO.

According to Vinci Designs, the public is expected to respond positively to the latest Google changes. The purpose of the updates was to provide more relevant answers to users. Four changes that stand out the most. One is the decreased availability of keyword data. Another is the impact Hummingbird will have on the Internet over the next three years. Search engine results will be refined with relation to relevance and accuracy.

Vinci Designs also discusses Google+ in the blog entry and how this social media site will have an impact on marketing efforts. Page ranks in Google's toolbar have not been updated February and updates might not be coming soon. Other tools of measurement might be used in the future. For 2014, the focus is on the end-user when developing any online marketing campaign.

About Vinci Designs
Vinci Designs is a full service marketing, web design and SEO agency with headquarters in Destin, FL and an additional branch location in Butler, NJ. Founded in 2005, the agency specializes in providing quality marketing services at affordable prices.

Contact Information
Vinci Designs LLC
981 Hwy 98 E Ste 3139
Destin, FL 32541
(850) 502-4645

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Niceville, FL -- (SBWIRE) -- 12/26/2013 -- A leading marketing company released a blog about how recent Google updates affect end-users and websites. Many businesses are concerned about the result of the latest Google changes and how it might impact their web presence. The blog gives businesses the facts and what it means to their current marketing approach.

How Google's 2013 Changes Affect End-Users and Your Website covers the way Google updates have changed the landscape of online marketing. Google's updated search algorithm focuses on end-user based relevant searches. SEO efforts should be based on producing logical and relevant content that is meaningful to end-users.

In essence, Google updates mean the end of tactical search engine optimization. The blog reviews how the majority of keyword data is no longer available on commonly used tools such as Google analytics. Google is now focusing on prioritizing local search results. Businesses need to send consistent and accurate data to Google.

Hummingbird is Google's newest search algorithm. It is anticipated to have a large impact on the Internet for the next three years. It seeks to refine searches to deliver a better set of results. Google+ is gaining momentum and will become an essential part of effective marketing efforts. Google is also seeking to have users turn to other tools of measurement beyond page ranks.

The recent Google updates encourage content producers to improve the user experience. Outstanding sites will ultimately gain greater authority. Sophisticated marketing and SEO efforts will target the user experience and ensure users find what they need. Old tactical SEO strategies are sure to become obsolete.

About Vinci-Designs & Publishing
Vinci-Designs & Publishing (http://www.vinci-designs.com) online marketing focuses on search engine optimization (SEO) and search engine marketing (SEM) to build consistent traffic to websites that will convert into leads.

Contact:

Vinci-Designs & Publishing
118 3rd St
Niceville, FL 32578
(850) 502-4645

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