ZOFT Gum has begun a thirty one day period of creative engagement with the ZOFT brand, enlisting contributors from across social media to playfully recreate the company logo.

Port St. Lucie, FL -- (SBWIRE) -- 03/12/2014 -- Brand recognition is what makes the difference between a company that can thrive through evolution and a company that might merely survive. Strong brands have an identity that allows them to broaden their range of products far beyond what they originally created and still stay true to their mission. ZOFT Gum has done just that over the years, creating added-value products that began with gum but soon expanded to lozenges, candy and mints. Their brand is strong because they encourage people to use it creatively, and their March Madness competition is a perfect example.

For 31 days, creative talents throughout the social media spheres have been encouraged to recreate the ZOFT gum logo however they see fit, and the entrants will be voted on in April. Already, many multimedia entries have been made through images and video. A hamster has eaten the logo out of cabbage, the logo has been recreated through long exposure shots using fire, and even laser engraved into steel. Many of these tricks can be found in ZOFT Gum Videos on Vimeo or on ZOFT's YouTube Video Channel.

These are just some of the entrant that have already contributed, and with nearly three weeks still to go the company is looking forward to seeing what will be submitted next. Clients are invited to check back regularly for the latest entrants to see how the brand is inspiring people to take it forward organically.

A spokesperson for ZOFT gum explained, "We will be opening up voting for people to decide on their favorite recreation of our logo in the first week of April, for the chance to win some amazing prizes. With 31 days to create the ZOFT logo anew, we've already seen some amazing entries and look forward to seeing a great deal more. The entries have been amazingly creative, with the ZOFT logo appearing out of everything from coffee to cabbage. We are encouraging our clients and fans to come back every day in March to our Facebook, Twitter, Instagram, LinkedIn and/or Google+ pages!"

About ZOFT Gum Company
ZOFT Gum Company is one of the biggest U.S. private label manufacturers when it comes to value added chewing gum. The company is based in Port St. Lucie, FL. ZOFT has developed and manufactured products including those for Dental care, Recalcification, Probiotics, Periodontal products, Energy, Stress management, Weight loss, Metabolic, Nutricosmetic, Antioxidants, and many more. For more information please visit: http://www.zoft.com/

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ZOFT Gum can create generic and custom blends of value-added gums, mints and candies to provide a new dimension to marketing, promotion and brand identity with an extended range of products.

Port St. Lucie, FL -- (SBWIRE) -- 03/03/2014 -- Of all the brands, the most powerful are those we use every day. In recent times this has grown to include things like YouTube and Facebook- services we access. However, for the longest time they have always been the brands that we carry upon our person from childhood to adult hood- candy and chewing gum. Brands that are not in the confectionary industry can now benefit from creating these products as tie-in marketing opportunities, thanks to ZOFT Gum's private label manufacturing services, which can create custom candy, gum and mint blends replete with branded packaging.

ZOFT Gum's manufacturing (http://www.zoft.com/manufacturing.html) enables the company to use their state-of-the-art manufacturing facility to develop branded chewing gum, chewable tablets, lozenges, candy and mints which can even include active ingredients like vitamins, minerals, herbals, botanicals, amino acids, antioxidants and more to keep clients and employees healthier and happier.

The breadth of their manufacturing capability means that companies can commission branded packets of mints for Valentine's Day, lozenges for winter, candies for Halloween and gum for all occasions, helping them tie their brand into key milestone events that will help build a presence in people's minds.

A spokesperson for ZOFT Gum explained, "We can create the widest array of products to suit any need, and can tie in special flavors or secret ingredients that can align with the brand message as well get our team of talented graphic designers to create packaging that contains the brand image so that whenever people reach into their purse or pocket, they'll be thinking of your company. Given away as freebies at events, included as giveaways in package deals, used at the office to take care of employees, or sold as a product in its own right, ZOFT Gum products' unique, proprietary manufacturing methods will help nurture a great reputation among clients and customers."

About ZOFT Gum Company
ZOFT Gum Company is one of the biggest U.S. private label manufacturers when it comes to value added chewing gum. The company is based in Port St. Lucie, FL. ZOFT has developed and manufactured products including those for Dental care, Recalcification, Probiotics, Periodontal products, Energy, Stress management, Weight loss, Metabolic, Nutricosmetic, Antioxidants, and many more. For more information please visit: http://www.zoft.com/

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Nutritional Outlook Magazine has published a new article on ZOFT Gum’s use of room temperature compression manufacturing to preserve active ingredients.

Port St. Lucie, FL -- (SBWIRE) -- 02/27/2014 -- Nutritional Outlook Magazine, published by UBM Canon, is a leading resource for manufacturers and marketers of dietary supplements and healthy alternatives. It is a trade magazine aimed at nutraceutical professionals, enriching their knowledge of the field and pointing out opportunities for growth and development within the industry. Their latest article is a feature on compressed chewing gum manufacturer ZOFT Gum, who explains how their compression method offers a superior means of producing high quality health gum.

In the article, ZOFT explains that extrusion is the most common way of producing gum products, but this high temperature method could potentially destroy any added-value product or active ingredient present in the mix.

ZOFT specializes in using chewing gum and other confectionery products as an optimal system for delivering health related ingredients including vitamins, minerals, herbals, botanicals, amino acids, antioxidants and more. Direct Compression Gum utilizes a more expensive means of production, but protects the active ingredients so that the delivery mechanism functions as it should.

The company is one of the only gum and confectionery companies capable of creating functional products in this way, owing to their unique and proprietary methodologies. ZOFT is one of very few companies in the world that has the ability to make functional chewing gum products.

ZOFT is the only company that manufactures its own powdered gum base using a proprietary process, which allows them the freedom to create custom formulations by adjusting the mix to accept and host further active ingredients.

Heather Collins, ZOFT Media Representative, had this to say, "We elaborated upon this process with Nutritional Outlook Magazine because we feel it is important for product marketers to know the difference in quality between the two processes. The high temperature extrusion used in conventional gum could destroy these active ingredients, while the active ingredients are fully available in our final product thanks to our unique manufacturing process. All tablets have equal, predictable and reliable supplementary content. We based this technique on the way in which pharmaceutical tablets are created, so clients can rest assured the finished product is of the finest quality."

About ZOFT Gum Company
ZOFT Gum Company is one of the biggest U.S. private label manufacturers when it comes to value added chewing gum. The company is based in Port St. Lucie, FL. ZOFT has developed and manufactured products including those for Dental care, Recalcification, Probiotics, Periodontal products, Energy, Stress management, Weight loss, Metabolic, Nutricosmetic, Antioxidants, and many more. For more information please visit: http://www.zoft.com/

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ZOFT create Gum, Mints, Candy and Confections for suppliers around the world, and is offering heart-shaped special orders to help brands cash in when love is in the air.

Port St. Lucie, FL -- (SBWIRE) -- 02/18/2014 -- How St. Valentine's Day came about is something of a mystery- some believe it replaces the pagan feast of Lupercalia, some believe it is because birds begin to couple off in February ready for the first sign of spring. Others believe it is simply because St. Valentine died on that day. Whatever the reason, from Chaucer to Butler, celebrating courtly love on this day has been a tradition beloved by literature, and now by businesses too, as they can profit from the desire to express love in all sorts of novel ways. ZOFT Gum Company is now offering the means to create heart shaped mints and candies to give the gift of sweet candy to sweethearts.

As a contract mint manufacturer, ZOFT can create mints with a custom flavor formulation for companies selling their own brand of mints and even augment these with special ingredients. Equally, companies and corporations looking for tie-in marketing opportunities can choose from one ZOFT's own formulations and get mints packaged with their own branding and chosen visual identity.

This mint manufacturing enables companies to take advantage of a timely marketing opportunity, offering employees, consumers or passer's by a chance to freshen their breath with heart shaped mints before they kiss that special someone. This can associate feelings like excitement, relief, gratitude and love with a brand, turning a novelty into something with real marketing power.

A spokesperson for ZOFT explained, "We are capable of creating chewing gum, candies, mints and confections in a huge variety of possible permutations, with our own delicious preset formulations for the easiest ordering possible. By creating heart shaped candies and mints, we are giving brands the opportunity to help lovers make a success of the big day, and build good will from their target markets. It's a fun and novel way to say happy Valentine's Day."

About ZOFT Gum Company
ZOFT Gum Company is one of the biggest U.S. private label manufacturers when it comes to value added chewing gum. The company is based in Port St. Lucie, FL. ZOFT has developed and manufactured products including those for Dental care, Recalcification, Probiotics, Periodontal products, Energy, Stress management, Weight loss, Metabolic, Nutricosmetic, Antioxidants, and many more. For more information please visit: http://www.ZOFT.com/

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

ZOFT Gum Company has developed, tested and produced a huge volume of gums, sweets, mints and lozenges and offer their own formulations to companies looking to release products fast.

Port St. Lucie, FL -- (SBWIRE) -- 02/17/2014 -- Marketing is about keeping a brand and its mission, vision and values present in people's minds, and there is no better way to do that than to put a brand on products which people have on them at all times. ZOFT Gum Company manufacture a wide variety of added-value gum, mints and more for some of the nation's biggest distributors and brands, but as a contract manufacturer they offer a wide variety of private label products that are perfected and ready to be licensed. The demand for the high quality private labeling of chewing gum is on the rise reports ZOFT, with a wider range of products being added to their private label capabilities.

The company can add specific ingredients such as vitamins, minerals and herbal extracts to gums as well as other ingredients with a wide range of health benefits. A wide range of these products can be readily available to be associated with any brand that would commission them. The company can offer a full spectrum service, from formulation and manufacturing to packaging and design.

The private labeling of chewing gum, chewable tablets, lozenges, mints and candy is a powerful marketing tool that can be used to boost people's awareness of a brand, their voice and mission, through an everyday item that serves as a constant reminder. The website features detailed information on their formulation to assure clients of their excellence as a contract manufacturer.

A spokesperson for ZOFT Gum Company explained, "We have created a wide range of customized product formulations using our expertize and experience in crafting proprietary formulas making us one of the world's most innovative gum, mint and lozenge manufacturers. That experience has allowed us to create our own range, which we are happy to license to clients who wish to expand their brand to include these products without the long and hugely expensive process of research and development, trial and testing and then finalizing. We offer a turn-key solution to rapid expansion, as well as tie-ins that will increase brand awareness for companies of all kinds."

About ZOFT Gum Company
ZOFT Gum Company is one of the biggest U.S. private label manufacturers when it comes to value added chewing gum. The company is based in Port St. Lucie, FL. ZOFT has developed and manufactured products including those for Dental care, Recalcification, Probiotics, Periodontal products, Energy, Stress management, Weight loss, Metabolic, Nutricosmetic, Antioxidants, and many more. For more information please visit: http://www.zoft.com/

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm