VoucherEngage Research recommends "Customer Trends Analysis: Understanding Customers Trends and Statistics of Behaviour in the Savoury Snacks Market for Great Britain" Now Available

London, UK -- (SBWIRE) -- 05/22/2014 -- Understanding Consumer Trends and Drivers of Behavior in the UK Savory Snacks Market provides an overview of the market, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption. The report highlights innovative new product developments that effectively target the most pertinent consumer need states, and offers strategic recommendations to capitalize on evolving consumer landscapes.

Key Findings

- Demand for nostalgic snack brands and flavors will grow as stressed consumers continue to turn to Savory Snacks for comfort
- The desire for better value will intensify with continued economic uncertainty, resulting in growing private label penetration
- There will be an increased demand for gourmet-influenced products offering novel, fun flavours
- Product choices will reflect consumers' desire for excitement and convenience driven by their increasing ambitions and aspirations

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Understanding Consumer Trends and Drivers of Behavior in the UK Savory Snack Food Market identifies the key demographic groups driving consumption, and what motivates their consumption. The report uses a unique method of quantifying consumer trends to highlight the degree of influence they have on consumption within the category. The report also identifies the most important trends within the market and shows whether beliefs over what influences consumer behavior within the category are accurate.

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- Key consumer demographic groups driving consumption within the UK market. The figures showcase the number of times consumers of specific ages and gender consume Savory Snacks, as well as identifying whether these demographic groups "over" consume in the category (i.e. they account for a higher proportion of occasions than the proportion of society they represent overall)
- Market value and volumes over 2008-2018 for the UK and nine other countries to give a global context.
- The degree of influence that the 20 key consumer trends identified by Canadean have on Savory Snacks consumption volumes, with granular analysis on the extent that degree of influences varies between gender and age group
- Insight into the implications behind the data, and analysis of how the needs of will evolve in the short-to-medium term future
- Examples of international and UK-specific product innovation targeting key consumer needs

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The Orange County Fashion Council will also be launching the Fashionably Responsible Awards – a tribute to designers that give back. “It is an honor to host the Fashionably Responsible Awards Night at Dawson Cole Fine Art and to be a part of such an exciting industry evening!”

London, UK -- (SBWIRE) -- 04/25/2014 -- Orange County Fashion Week (OCFW) gets Fashionably Responsible on Day 5 with a Special Couture Tribute Night presented by The Orange County Ballet Theatre benefitting HOMEAID, a national non-profit organization aiding the homeless of Orange County. OC's own Haute Couture Designer, Nasrin Ansari, and Mission Viejo-born Couture Designer of Omaha, Dan Richters, reveal their handcrafted masterpieces and exquisite collections at the Dawson Cole Fine Art courtyard amidst the coveted artworks of renowned sculptor Richard MacDonald. 100% of the ticket proceeds will be donated to HomeAid courtesy of Orange County Fashion Week's Fashionably Responsible program.

The Orange County Fashion Council will also be launching the Fashionably Responsible Awards - a tribute to designers that give back. "It is an honor to host the _FASHIONABLY RESPONSIBLE AWARDS NIGHT_ at Dawson Cole Fine Art and to be a part of such an exciting industry evening!" says Ariane MacDonald, principal of the fine art gallery. "Orange County is a privileged community with a big heart. Recognizing the outstanding charity HomeAid and the talent, and philanthropic efforts of the designer recipients is a fitting way to close the week's celebration of 2014's Orange County Fashion Week!"

"We are thrilled to be announcing this all new awards night at Dawson Cole Fine Art's incredible sculpture garden," says Co-Chair Chadia Almeddin Betinni of Betinnis by Brea. The Fashionably Responsible Awards is a program developed by the Orange County Fashion Council to recognize designers that make a difference in the giving community. "I have been an advocate for charities with a personal endeavor to give back in my own business, and nothing makes me more honored than to recognize designers who not only have a compassion in fashion but live to give," says Almeddin.

"What differentiates Orange County Fashion Week from all others is that we truly capture the spirit of giving and philanthropy that is a cornerstone for what Orange County stands for" says Co-Chair Manna Kadar CEO of Manna Kadar Cosmetics who resides in Orange County where she is headquartered." Her motto to "Think. Do. Be. Beautiful." could not be more appropriately suited for this endeavor as the Fashionably Responsible Awards recognize "Inner Beauty Awareness."

"When we established The Orange County Fashion Council," says Founder Kathryn Marino, "there were three deciding factors that came into play and defined the heart of our mission. For one, our purchasing power in retail (excluding the LA market) is an economic indicator that reveals our buyer's market. We not only justify international in-bound tourism just for shopping but we can also justify spending based on the multitude of buyer's spending on their fashion business here. Our metropolitan county actually outranks the U.S. average in fashion retail consumer spending, and some notable fashion capitals at 37 billion according to the U.S. Census.

Second, we have amazing local talent that deserves a global platform sharing the stage with emerging international designers. By elevating this platform through our new international programs, we can garner that global audience while providing the ultimate stage for new product / retail launches to our elite audiences.

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VoucherBadger is a Voucher Code and Discount Code website, offering coupons for many thousands of online stores across the UK and Europe. Started in 2011, it lists coupons for stores like eBay, Amazon, Tesco and more.

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