As the trend towards online purchasing continues, following a disappointing Christmas last year, retailers have learnt the hard way that if they are to continue trading through the current tough economic climate they have to help their customers out. They know the importance of keeping existing customers and gaining new ones by providing them with voucher codes and offers from sites such as VoucherSeeker in order to encourage spending.

Leeds, West Yorkshire -- (SBWIRE) -- 10/20/2009 -- As the recession continues to bite, there is little surprise that research by ICM has found that a third of shoppers are planning on spending a lot less this year when it comes to Christmas shopping. 33% of people researched said they were preparing to spend less, compare to just 9% who said they were intending to increase their spending.

Amidst the economic turmoil a new type of customer has emerged: a savvier shopper who is more prepared to look around for discounts and do their research before committing to purchases. The shoppers purchase decision is further helped with greater access to the internet and sites that assist their purchasing decision right the way along the buying decision, culminating in them seeking the best possible price.

Shoppers now know what they want and where to get it. "We are expecting more people than last Christmas to be on the lookout for discount codes for mobile phones and electrical goods such as Vodafone promotional codes (http://www.voucherseeker.co.uk/voucher-codes/8c07f9b2387a79aa4860f829cdf713e7/vodafone-promotional-code.html) and Currys discount codes (http://www.voucherseeker.co.uk/voucher-codes/a62ac26940c49940f7f8da1eabd901e1/currys-discount-codes.html) this year,"says Neil Ainsworth, VoucherSeeker Director. "Consumers understand that the internet plays a significant role in bargain hunting."

Whilst still a golden period for retailers, Christmas is becoming ever more critical in the success or failure of their business. Christmas on the high street last year was generally accepted as being the worst on record for retailers. However it did not go unnoticed that the period saw online sales increase as shoppers turned to vouchers sites such as VoucherSeeker for promotional codes for money off items and products in order to save money. High street stores desperately tried to reignite interest in Christmas spending by bringing sales forward and offering more enticing products for less.

"Christmas is an especially important time of year for retailers, it predicts the spending for the rest of the year and also helps to boost sales for the companies." States Neil. "It is therefore very damaging for a company to struggle over Christmas."

The impact of recession may well be felt more this year than last. 2009 has seen more people lose their jobs and homes as the economic climate stays locked in recession. With no clear green roots of recovery, shoppers are preparing for another long year and are making cut backs where they can, inevitably impacting on retailers.

The impending VAT rise looks set to not aid the situation. According to Business Advisors BDO Stoy Hayward, more businesses are set to go bust in 2010.

Stores which offer voucher codes, discount vouchers and discount codes for money off their products are better equipped to deal with the recession as consumers turn to online sites such as VoucherSeeker in an attempt to save money. Furthermore, stores on sites such as VoucherSeeker are more likely to gain more customers, as shoppers are increasingly turning online for their discounts.

About VoucherSeeker
http://www.voucherseeker.co.uk is a leading UK voucher codes website. It features all the latest vouchers, voucher codes and discount codes from a wide range of shops and top brands. Users can use the site to find the latest discount vouchers and promotional codes to save money on many products and services. VoucherSeeker also provides its users with details of all the latest sales and promotions.

For further information, please contact Deborah Read at VoucherSeeker: email: deborah.read@clickangel.co.uk direct line: +44 113 380 0891.

VoucherSeeker® and ClickAngel® are registered trademarks of ClickAngel Ltd. All other trademarks are the property of their respective owners.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Leeds, West Yorkshire -- (SBWIRE) -- 10/08/2009 -- Consumers are no longer prepared to wait for incentives such as cash back and the return from money reward schemes built up on credit cards, instead searching online at sites such as VoucherSeeker (http://www.voucherseeker.co.uk/discount-vouchers) for voucher codes which ensure instant discounts and money off items.

Discount voucher sites such as VoucherSeeker offer users discount codes, vouchers and promotional codes for money off products. Increasingly, consumers are turning to voucher code sites such as VoucherSeeker as a way of saving money.

Research by Granby Marketing Services found that 60% of people questioned think an immediate reward is the most important aspect of a promotion, whilst 39% of people would be interested in a price discount. 87% of consumers would switch from their usual brand in favour of a price discount promotion such as discount vouchers.

"Users like discount code sites such as VoucherSeeker as the discounts are instant. Whether they're searching for a Vodafone promotional code (http://www.voucherseeker.co.uk/file/8c07f9b2387a79aa4860f829cdf713e7/vodafone-promotional-code.html) or Currys discount codes (http://www.voucherseeker.co.uk/file/a62ac26940c49940f7f8da1eabd901e1/currys-discount-codes.html), the discount the user receives is instant and they know they've made a saving." States VoucherSeeker Director, Neil Ainsworth.

Consumers no longer want to shop without rewards. Research by Sainsburys Finance found that two thirds of UK credit cards now offer card holders some form of reward in order to encourage spending. Consumers are more aware of the rewards they can get with their credit cards also, especially during times of recession.

Research by TNS Consumer Credit Card Programme Study has found that cash back programmes rose in popularity from 57% in 2007 and 61% in 2008. Not only this, but the cash back reward was the most popular type of rewards programme across all age and affluence ranges in the group studied.

However, Sainsburys Finance also reported that credit card rewards being offered are declining in the UK credit card industry. This could be one reason why consumers are turning to vouchers from online sites such as VoucherSeeker for their discounts.

There are reasons why some consumers do not claim rewards on their credit and loyalty cards. 17% of people questioned in the study stated that the reason for not claiming rewards was that the financial value of the rewards was too small. Although consumers were getting rewards for using their cards, this was not a big enough reward to justify the spending needed to earn them. This accounted for an additional 7% who said they simply could not be bothered. A further 3% of those questioned stated the redemption process takes too long, whilst 4% claimed it was too difficult to redeem rewards earned or that there were great restrictions on the rewards earned.

Consumers no longer desire traditional loyalty points such as airline miles or rebate programmes, but are instead choosing credit cards which offer cash back rewards. This card is then considered by consumers as the primary card to use and is used more often than other cards with different or no incentives.

This suggests that to consumers, cash back schemes on credit cards and promotional codes from online voucher codes sites such as VoucherSeeker are more important than, for example, collecting air miles. It seems that people are seeking immediate benefits that impact quickly and directly on cash flow. Maybe consumers simply want to get rewarded for the money they spend with money back so that they have no restrictions on what to spend the money on.

Whatever the reason, the credit card rewards market are reassessing how they give consumers rewards in order to cater for these needs. As consumers become more demanding in terms of what they want from credit card companies, credit card companies are being met with more competition. In order for card issuers to survive in the current market, they will need to offer more of what consumers want and think is important, in order to improve consumer loyalty, sales and retention.

Consumers are beginning to realise that the savings that users with discount vouchers from sites such as VoucherSeeker make are more instant than those built up over a period of time. This then makes consumers more demanding over the types of rewards they receive and more impatient when having to wait for their discount to be received. According to the IMRG Capgemini e-Retail sales Index, for the month of August 2009 alone, UK shoppers spent £3.8 billion online. This figure is 16% higher than August 2008 and shows the growing importance of online discount codes and how they fit into the whole purchasing process.

Consumers are no longer prepared to wait for rewards, instead wanting instant discounts. Therefore it is inevitable they shall turn to sites such as VoucherSeeker (http://www.voucherseeker.co.uk/discount-vouchers) for discount codes in order to ensure they receive instant discounts on the products they need. Consumers are also more demanding in terms of what they want from rewards. With regards to credit cards, consumers are choosing to get cash back rewards, instead of air miles or club points.

About VoucherSeeker
http://www.voucherseeker.co.uk is a leading UK voucher codes website. It features all the latest vouchers, voucher codes and discount codes from a wide range of shops and top brands. Users can use the site to find the latest discount vouchers and promotional codes to save money on many products and services. VoucherSeeker also provides its users with details of all the latest sales and promotions.

For further information, please contact Deborah Read at VoucherSeeker: email: deborah.read@clickangel.co.uk direct line: +44 113 380 0891.

VoucherSeeker® and ClickAngel® are registered trademarks of ClickAngel Ltd. All other trademarks are the property of their respective owners.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Voucher codes and discount vouchers from sites such as VoucherSeeker are becoming widely sought after as discount codes become more socially acceptable to use when purchasing goods.

Leeds, West Yorkshire -- (SBWIRE) -- 09/25/2009 -- Gripped in recession, shoppers are now more price aware and confident as they battle to save money.

A survey conducted by the etailing Group earlier this year has found that 27% of consumers said they had left the purchasing process in order to look for vouchers elsewhere. Another study of US online shoppers by PayPal and comScore found that 45% had abandoned carts more than once over a three week period, leaving behind baskets worth an average of $109.

Consumers are now more aware of what promotional codes are available to them online and where to get these voucher codes from. Furthermore, shoppers are more price conscious, regularly checking product costs to make sure they are getting a good deal for items purchased. Consumers are more prepared to leave a shopping basket if no discount vouchers for the product can be found and used.

"VoucherSeeker users are definitely more switched on to the discounts they can get," states Ed Hall, VoucherSeeker Director. "Users know exactly what discounts they want for what products when visiting VoucherSeeker."

As the recession deepens and people become more price aware, they are turning to the internet to research retail prices. In August, Hitwise revealed that UK Internet searches for discount vouchers have increased by 47.5 per cent over theprevious 12 months.

However, consumers are now targeting more specific discount codes and vouchers for certain products or retailers. For example, in July 2008 UK Internet users searched for 8,300 variations of search terms including the word 'voucher' or 'vouchers'. By July 2009, this figure stood at 34,200.

"VoucherSeeker have definitely noticed more consumer interest in voucher codes and discount vouchers," states Ed. "Due to the recession, people are using whatever means necessary to ensure they save money on all kinds of products, from mobile phones using Vodafone promotional codes (http://www.voucherseeker.co.uk/file/8c07f9b2387a79aa4860f829cdf713e7/vodafone-promotional-code.html) to TVs using Currys discount codes(http://www.voucherseeker.co.uk/file/a62ac26940c49940f7f8da1eabd901e1/currys-discount-codes.html)"

People's attitudes towards voucher codes are changing. Whereas previously using promotional codes and discount vouchers was viewed negatively in some quarters, consumers are increasingly now searching for new ways to save money.

This is reflected in society as a whole. John Lewis has recently announced it was re launching war time book 'Make do and mend' which gives people such handy hints as how to polish shoes using potatoes. John Lewis published the book as it reported the increase in sales for products such as sewing machines as people turn to mending clothing instead of buying new items.
The consumer love of cheaper living even extends to the dating scene, where research has found that one in three women find money conscious men sexier than lavish men.
According to research, 32% of single women find frugal partners more attractive than dates who flash their cash. Similarly, one in four of single men would happily use a money off discount codes on a first date.

The popularity for vouchers or money off items is not just affecting the internet, certain high street retailers are also seeing a surge in sales.

Simply put, consumers are happier to spend their money in cheaper stores as they search for new ways to save money. Offering the latest fashions for less, discount retailers such as Primark and New Look, not to mention discount designer outlet stores are all becoming more popular. Shops such as River Island are also affected, seeing increased sales as people 'shop down' from designer clothing labels whilst discount stores are appearing on most high streets as demand for the stores climb. Own brand products in supermarkets are also seeing high interest from consumers.

Shoppers are very aware of the discounts they can get online and off. As consumers become more aware of product pricing, they become more empowered and confident to abandon shopping carts in order to purchase goods using promotional codes from sites such as VoucherSeeker (http://www.voucherseeker.co.uk/discount-vouchers). Furthermore, using voucher codes at restaurants is more socially acceptable, even on a first date. Due to the recession, society's attitude towards spending has become more 'make do and mend' instead of 'buy new'.

About VoucherSeeker

http://www.voucherseeker.co.uk is a leading UK voucher codes website. It features all the latest vouchers, voucher codes and discount codes from a wide range of shops and top brands. Users can use the site to find the latest discount vouchers and promotional codes to save money on many products and services. VoucherSeeker also provides its users with details of all the latest sales and promotions.

For further information, please contact Deborah Read at VoucherSeeker: email: deborah.read@clickangel.co.uk direct line: +44 113 380 0891.

VoucherSeeker™ and ClickAngel® are trademarks of ClickAngel Ltd. All other trademarks are the property of their respective owners.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Voucher Codes and Discount Vouchers from online discount code websites such as VoucherSeeker are more likely to attract the over 50s age group, a survey has found.

Leeds, West Yorkshire -- (SBWIRE) -- 09/09/2009 -- Gone are the days when it was just the younger generations which truly understood the internet. As the medium is becoming a greater tool for information and research, more people are searching online for vouchers and promotional codes for discounts on items. Instead of venturing to their high streets, the over 50s are choosing to search the internet.

A survey conducted by Mature Marketing Consultancy, Millennium, questioned four hundred over 50s on their shopping habits. More than a quarter of people questioned admitted to shopping for groceries online, over half spending in excess of £150 per month.

"VoucherSeeker offer voucher codes and discount vouchers for many products including fashion, electricals and groceries." States Neil Ainsworth, VoucherSeeker Director. "As the country is in the grasp of a recession, it doesn't surprise me that more people are going online for money off at VoucherSeeker.'

Older generations are becoming more internet aware and active. For example, social networking site Twitter is the fastest growing website in its market, the site boasting millions of users a month. Most people using Twitter are in the age ranges of thirty to forty. Older generations are becoming more comfortable with the internet, as their presence on social networking sites is proving. As this audience become more comfortable online, their shopping and research habits will change.

Social networking sites not only offer a way to keep in touch with family and friends, but perform as a marketing tool also. Users share their favourite discount vouchers such as Vodafone promotional codes (http://www.voucherseeker.co.uk/file/8c07f9b2387a79aa4860f829cdf713e7/vodafone-promotional-code.html) or Currys discount codes (http://www.voucherseeker.co.uk/file/a62ac26940c49940f7f8da1eabd901e1/currys-discount-codes.html) and market companies to other users based on their experience of the sites. As this progresses, so will people's interest in internet shopping.

According to The Office of National Statistics, there has been an increase in the percentage of the population aged 65 and over from 15% in 1983 to 16% in 2008. This means an increase of 1.5 million people in this age group. The percentage of people aged 16 and under has decreased from 21% in 1983 to 19% in 2008.By 2033 23% of the population will be aged 65 and over, whilst only 18% will be 16 or younger.

Older generations are more active than ever before. Greater quality of life, together with enthusiasm to learn about new things such as the internet, ensures that there is a new, strong demographic to market to. Hundreds of companies from travel and fashion to insurance agencies have appeared to cater for the new fun loving retirement demographic, not to mention the 'silver surfer' courses offered to ensure that pensioners become comfortable with the internet.

Currently, discount codes and vouchers are more influential to the over 50s group of people than brand loyalty. Quality and price are significant factors for this age range. This may be due to the fact that this age range has a limited pension and therefore need to get value for money.

According to Euromonitor International's 'The Swing Generation: Marketing to the Over 65s' report, consumers over sixty five have resolved to enjoy their retirement, doing and buying all the things they never had chance to buy or do, such as purchasing expensive cars and luxury holidays. In fact, elderly people are now taking out loans or equity in order to purchase such items.

"There is a whole market of people waiting to be noticed by the website retail industry. VoucherSeeker strive to ensure our site is accessible for everyone,' States Neil. "This means that everything is clearly sign posted and easy to find."

Older audiences are becoming more internet savvy, as promotional codes and voucher codes from sites such as VoucherSeeker (http://www.voucherseeker.co.uk/discount-vouchers) are attracting older users. The internet used to be viewed as a new tool which only the younger generations knew how to operate. However, as the internet becomes a widely used tool for information and shopping and courses designed to help pensioners understand the internet pop up, it is becoming more used by older, previously untapped audiences. This is reflected in social networking sites such as Twitter, where most users of the site are of older generations. As this trend is set to continue, sites will find they have a new audience to cater towards.

About VoucherSeeker
http://www.voucherseeker.co.uk is a leading UK voucher codes website. It features all the latest vouchers, voucher codes and discount codes from a wide range of shops and top brands. Users can use the site to find the latest discount vouchers and promotional codes to save money on many products and services. VoucherSeeker also provides its users with details of all the latest sales and promotions.

For further information, please contact Deborah Read at VoucherSeeker: email: deborah.read@clickangel.co.uk direct line: +44 113 380 0891.

VoucherSeeker™ and ClickAngel® are trademarks of ClickAngel Ltd. All other trademarks are the property of their respective owners.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Leeds, West Yorkshire -- (SBWIRE) -- 08/25/2009 -- The summer is coming to an end, the new school year beckons, and the cost of school uniform and equipment is starting to add up. Whilst many parents are frantically shopping around for the better deals, many people are turning to online deals sites such as VoucherSeeker (http://www.voucherseeker.co.uk/discount-vouchers) for voucher codes for money off items.

The high street battle has begun, with Asda offering school wear from £2, a Tesco uniform costing £3.75, Sainsburys charging £5 to £5.50, and Marks and Spencer pricing their three piece uniform at £6.50. So why are parents turning to discount vouchers sites such as VoucherSeeker for help in getting the essentials?

Ensuring your child is ready for school can be expensive. Despite the current supermarket price war with school uniforms, the Citizens Advice Bureau (CAB) has found that schools tend to insist on more expensive items of clothing available from exclusive stockists, rather than enabling parents to buy competitively priced generic items from the high street.

It's not just the pricing of uniforms that add up quickly. Pencil cases, lunch boxes and school bags all add to the expense. The CAB also found that families face many additional costs including specialist equipment and school trips. 65% of families on the lowest incomes are struggling to meet school costs.

According to a study by Save the Children and Family Action, 56% of Scottish households with an income of under £15,000 will not be able to buy everything their children need for school and 24% expect to go into debt to pay for items.

The problems regarding expenses are then passed onto schools. As parents struggle to pay for the cost of uniforms and equipment, they neglect, or simply cannot afford to pay for breakfast and after school clubs, not to mention school trips and treats. This then affects the school, as trips and treats have to be cancelled in order to meet the deficit, whilst others are proposing more extreme measures including resorting to legal action to recover the costs.

Discount code sites such as VoucherSeeker can help parents get the best deals for school equipment and items needed, saving users money. Categories on VoucherSeeker are specifically designed to help with searches, as users can find vouchers and promotional codes for high street shops including WHSmith for stationary, as well as Borders and Waterstones for books.

"Parents are having to really shop around for the essentials." States Ed Hall, VoucherSeeker Director. "The recession, along with uniform and equipment costs push parents to search online, the more savvy are turning to VoucherSeeker for discount vouchers."

Educational costs do not ease once students leave for university. If anything, these costs increase further. A graduate starting university this September will owe £23,000 by the time they graduate, a recent survey by Push Student Debt found. The study looked at 2,024 students and found debts averaged more than £5,000 a year and noted that this figure was rising.

However, research by the National Union of Students has suggested that some degrees have higher hidden costs such as equipment and books. For example, an English literature student may study a book a week for the term. The student would have to buy the books needed in order to study them successfully and refer to them later in the year. This is not to mention laptops in order to complete assignments. As students look to parents for their financial support, searching online for discounts can again help bring the cost of university down.

"VoucherSeeker can really help parents keep their budgets under control." States Ed. "Users can find Currys discount codes for money off bigger electronic items such as laptops, whilst Vodafone promotional codes can ensure students spend less on mobile phone bills and costs. Students moving away for the first time would benefit from Littlewoods discount codes (http://www.voucherseeker.co.uk/file/31453a3c20e6a3808e9a730d2016f938/littlewoods-discount-codes.html) which will get them their bedding, cutlery, pots and pans for less."

Ensuring your child is ready for September is a stressful and expensive time. Parents can save money simply by searching online for items and getting discounts from discount code sites like VoucherSeeker (http://www.voucherseeker.co.uk/discount-vouchers)

About VoucherSeeker
http://www.voucherseeker.co.uk is a leading UK voucher codes website. It features all the latest vouchers, voucher codes and discount codes from a wide range of shops and top brands. Users can use the site to find the latest discount vouchers and promotional codes to save money on many products and services. VoucherSeeker also provides its users with details of all the latest sales and promotions.

For further information, please contact Deborah Read at VoucherSeeker: email: deborah.read@clickangel.co.uk direct line: +44 113 380 0891.

VoucherSeeker™ and ClickAngel® are trademarks of ClickAngel Ltd. All other trademarks are the property of their respective owners.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

The ‘barbeque summer’ is an official wash out, with staycations quickly becoming a thing of the past. Holidaymakers across the UK are searching for cheap holidays abroad to enjoy the sun elsewhere. One place bargain hunters are turning to for their holiday destinations are online voucher codes and offers sites, such as VoucherSeeker.

Leeds, West Yorkshire -- (SBWIRE) -- 08/11/2009 -- When the nation were confident there was going to be a warmer summer, holiday destinations such as Butlins and Haven reported record booking numbers, as holidaymakers strove to save money during the recession by staying in the UK. However, since the Met office's admission that the summer will be wet, travel websites have noted a surge in searches for holidays abroad. Travel firm Lastminute.com said interest in "staycation" holidays in Britain had peaked in June, when searches on its website for UK destinations surpassed those for Spain.

"You can definitely tell the holiday season is here but the British Summer isn't!," states Ed Wilkinson, VoucherSeeker Director, "Where as recently we have had voucher codes for tents from Littlewoods and outdoor furniture from B&Q listed for those staying at home, we are now seeing more people searching on the site for holiday bargains from such companies as Thomson and Park Resorts for those wanting to get away. That's not to stay that people are entirely focused on travel: Vodafone promotional codes and Currys discount codes continue to be popular".

Vodafone's promise of abolishing roaming charges this summer, together with their offer of giving a £50 lastminute.com voucher on all 18 month mobile phone contracts under £30 (Vodafone Passport) has ensured Vodafone remains popular on VoucherSeeker.

Established high street retailers are also witnessing the benefit of summer spending. "We found Voucher Seeker extremely beneficial to our business- experiencing a conversion rate of nearly 10% in the period of activity with them." Noted Kevin Barnes, Web Manager for BHS.

Top destinations sun seekers are now travelling to are Turkey and Egypt. Holiday makers are choosing to take all inclusive holidays to avoid the higher cost of Europe, thanks to the weaker pound which has seen European destinations up to 30 per cent more expensive than previous years. To combat this, holidaymakers are looking to online deals sites such as VoucherSeeker to get discounts on their travel arrangements.

The quarterly e-Customer Service Index Survey (source: eDigitalResearch/IMRG) found that almost 90% of people perceive the internet to have the lowest prices, and that 60% said the current economic climate made it more likely that they would hunt for bargains. Money off discounts was by far the favourite type of offer, accounting for 60.4% of people, ahead of free delivery on 21.5%, two for one purchases (16.2%) and free gifts (1.8%).

Promotional code sites offer holidaymakers a range of discount vouchers for money off holidays. Whether users are booking a holiday from travel agents such as Thomson, deciding to book flights from Jet2 and Expedia, or looking for somewhere to rest their head at hotels such as Hilton, voucher code sites provide plenty of discount codes for money off, ensuring users make savings.

VoucherSeeker have included promotional codes for hotel chains such as Warner Leisure Hotels and MacDonald Hotels. Bargain hunters travelling further afield have searched for voucher codes from brands such as Skyparksecure and HolidayLettings.

Not only this, but holidaymakers can find discount vouchers for holiday essentials also. The cost of holidays can add up when the prices of clothing, footwear and even suitcases are included. Whether users want to buy sun creams, clothing and footwear or essentials, they are turning to VoucherSeeker for discounts.

Keeping the children entertained over summer, usually a daunting prospect striking fear into many parents hearts, has just become easier. Attractions such as Alton Towers and Legoland are offering vouchers for money off trips for the whole family.

On average, parents spend £5.3 billion on entertaining their children over the holidays. The cost of keeping boredom at bay continues to increase as parents spend an average of £500 on games, day trips and activities, not to mention £158 per child going on trips away from home, research by Sainsburys has found.

"I think people tend to assume that promotional code sites such as VoucherSeeker are only here to offer voucher codes on clothing, when really we offer activities for the whole family for less. Entertaining your children this summer shouldn't cost a fortune if you know where to look." Says Ed.

Whether people are planning a quick getaway to the sun, or simply to keep their children busy over the holidays, it seems that voucher code sites continue to provide Britons with the opportunity to save money.

About VoucherSeeker
http://www.voucherseeker.co.uk is a leading UK voucher codes website. It features all the latest vouchers, voucher codes and discount codes from a wide range of shops and top brands. Users can use the site to find the latest discount vouchers and promotional codes to save money on many products and services. VoucherSeeker also provides its users with details of all the latest sales and promotions.

For further information, please contact Deborah Read at VoucherSeeker: email: deborah.read@clickangel.co.uk direct line: +44 113 380 0891.

VoucherSeeker™ and ClickAngel® are trademarks of ClickAngel Ltd. All other trademarks are the property of their respective owners.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Leeds, West Yorkshire -- (SBWIRE) -- 07/28/2009 -- Voucher codes and discount vouchers site VoucherSeeker has added a new feedback system, which aims to open communication between VoucherSeeker site users and the VoucherSeeker site, regarding whether a voucher code or offer works or if it was useful.

'VoucherSeeker are constantly checking and updating the validity of vouchers and offers, but with user help, we can now act more quickly to remove vouchers users feel are no longer useful.' Explains Ed Wilkinson, VoucherSeeker Director.

Getting feedback from users is invariably one of the best steps a company can take in order to build a relationship. It helps to create trust and can ensure loyalty as users feel they are being listened to and valued, which can lead to the creation of a community for users, where brand loyalty is further established. Feedback can also help improve the usability of products.

Some discount codes sites have earned a bad reputation for detailing out of date offers, which are displayed along with valid offers. Users are not becoming aware of this until the last possible moment, when they have filled out all their information and are at the buying stage of the retail process. It is no surprise therefore that users abandon their shopping carts, feel increasingly frustrated with the site and this can lead to the loss of sales and even the boycotting of the site in question.

Already an innovator, VoucherSeeker is keen to further differentiate itself from such sites.

The site has developed new functionality which it believes will make a real difference. If a user now stumbles upon any out of date vouchers, say for example Vodafone promotional codes, they can now be quickly and easily reported and subsequently updated or removed with little hassle to the user. This means that future site users do not come across the same Vodafone promotional codes, starting the frustration-abandonment cycle again. Furthermore, users will also be able to state whether the promotional code was useful to them when trying to purchase a product.

"We pride ourselves on ensuring we provide our voucher seekers with accurate results." States Ed. 'As an avid voucher seeker myself, I know there's nothing worse than getting almost to the end of a purchase only to find out the deal isn't working as it should." He adds, "We are constantly updating the site's discount vouchers and offers to ensure that the information displayed is correct. However, with the help of our users we can now fix any problems quicker than ever before. I particularly like the new functionality for extending a community feel to the site. By letting us know of a problem, you won't personally gain straight away, but you will from someone else who may have reported a problem on another deal which we can sort out before you go and use it".

Voucher codes site VoucherSeeker have a good track record of listening to their users to ensure their service is second to none. In a flourishing market, it is important that they establish a good working relationship with users and easy communication channels. This involves a constant process of adding value to their users experience of the site. Their work seems to be paying off, a recent survey commissioned by VoucherSeeker found that user satisfaction was running at an impressive 95%.

According to a report by Econsultancy, the vouchers industry continues to grow and will reportedly drive more than £4 billion in online retail sales this year. The market has grown by 22% year-on-year to a value of £3.82 billion by 2008. The sites provide users with easy access to deals such as Currys discount codes and Orange promotional codes, at a time when money is a problem for the average family and consumers are searching for cheaper deals on household items and brands such as Littlewoods discount codes.

"It is really important to VoucherSeeker that users now have an easier way in which to communicate directly with the company. Whether this is to say something is out of date, or that they like a particular voucher, VoucherSeeker will always be listening and open to feedback."

The new functionality will ensure that VoucherSeeker can act quickly when alerted to a discount which has become out of date. It also opens the company to even more feedback from their ever savvy site users.

About VoucherSeeker
http://www.voucherseeker.co.uk is a leading UK voucher codes website. It features all the latest vouchers, voucher codes and discount codes from a wide range of shops and top brands. Users can use the site to find the latest discount vouchers and promotional codes to save money on many products and services. VoucherSeeker also provides its users with details of all the latest sales and promotions.

For further information, please contact Deborah Read at VoucherSeeker: email: deborah.read@clickangel.co.uk direct line: +44 113 380 0891.

VoucherSeeker™ and ClickAngel® are trademarks of ClickAngel Ltd. All other trademarks are the property of their respective owners.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Companies with vouchers and discounts on voucher code sites such as VoucherSeeker.co.uk are more equipped to deal with the recession.

Leeds, West Yorkshire -- (SBWIRE) -- 07/13/2009 -- Companies with vouchers and discounts on voucher code sites such as VoucherSeeker.co.uk are more equipped to deal with the recession.

"Discount vouchers and voucher codes are an effective marketing tool, and are quickly becoming a staple diet of shoppers," states Ed Hall, Director at VoucherSeeker. No longer a coupon in the newspaper to cut out, the voucher code industry continues to grow. Searches on the term "Voucher Codes" is up more than a quarter according to data from leading online intelligence service Hitwise. (The weekly search term share of all UK search traffic. Comparison of week ending 04/07/09 with 05/07/08).

As a growing proportion of the UK population has ready access to broadband speed internet, they are better placed than ever before to access and reap the benefits of voucher code sites. Recent research by the e-tailing group on shopping cart abandonment has shown that 27% of consumers in the USA study left a purchase at the checkout in order to find discount codes for the product elsewhere, highlighting that their use is no longer a trivial matter. Indeed a recent survey highlighted that a high 40% of diners in the UK use restaurant vouchers. Even more revealing is the statistic offered by the study that 1 in 4 people said they would only visit restaurants that supplied vouchers.

As shoppers search for more ways to save money, their attention is quickly turning to online discount code sites. According to research by KPMG/ Synovate Retail Think Tank, recession hit consumers are learning new behaviours, changing the way they shop and how they decide what to shop for, and these new behaviours are set to become permanent. Changes in shopping behaviour include choosing to shop at charity shops and being prepared to search and compare products and prices in order to get a better deal.

In short, consumers are becoming more empowered and proactive in seeking discounts.

Shops which have a good voucher code presence on sites such as VoucherSeeker (http://www.voucherseeker.co.uk/) are equipped to deal with the economic downturn, as customers specifically search out these discounts.

The recession is ensuring many high streets are left empty and abandoned as retailers struggle to maintain consumer interest. Recent research by Experian has suggested that up to 100 shops a day could close as a result of the recession, amounting to 35,000 shops a year closing due to difficult trading conditions. Examples of household names affected of late include Debenhams announcing a share issue to raise £323 million in order to reduce its £972 million of bad debts, whilst famous toy shop Hamleys is beginning a period of restructuring management staff to cut costs. Added to this list are the retailers which have already gone into administration such as Coffee Republic in the last week, Setanta Sports, MFI and of course Woolworths.

The difficult trading conditions were first highlighted at Christmas, a time crucial to retail outlets survival. Online sales flourished, whilst high street stores were left behind, resulting in introducing strong measures to ensure customers spent money. Bringing sales forward and offering bigger discounts early did little to help the seasonal lack lustre. This has continued throughout the year, with marketing ploys such as pedestrianising Oxford Street and hosting fashion shows in a desperate bid to get consumers to part with their money.

As such, highly respected brands are getting involved in the voucher code success story. Vodafone promotional codes and Currys discount codes are actively being sought by increasingly internet-savy consumers, and they are not left wanting. These, along with Littlewoods discount codes, and other well know corporate names are currently on the VoucherSeeker (http://www.voucherseeker.co.uk/) site. Not all big brands are featured however: there is no Orange promotional code for example, though two offers are listed. However the inclusion of Comet discount codes and Dixons discount codes on the site serves to highlight just how ingrained deals now are in UK retail.

Retail outlets are becoming all too aware that discount vouchers and promotional codes are becoming a necessity rather than an add-on to ensure their survival in the current economic downturn. As consumers become more aware of product prices and where they can find products for less, the shape of the high street and the shops which make it up will inevitably continue to change both offline and on.

About VoucherSeeker
http://www.voucherseeker.co.uk is a leading UK voucher codes website. It features all the latest vouchers, voucher codes and discount codes from a wide range of shops and top brands. Users can use the site to find the latest discount vouchers and promotional codes to save money on many products and services. VoucherSeeker also provides its users with details of all the latest sales and promotions.

For further information, please contact Deborah Read at VoucherSeeker: email: deborah.read@clickangel.co.uk direct line: +44 113 380 0891.

VoucherSeeker™ and ClickAngel® are trademarks of ClickAngel Ltd. All other trademarks are the property of their respective owners.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

According to research by Hitwise, the UKs leading online competitive intelligence service, more people searched for the term ‘voucher codes’ than they did ‘MPs expenses’ in the month of May, 2009.

Leeds, West Yorkshire -- (SBWIRE) -- 07/01/2009 -- May saw one of the biggest Political scandals in recent history, where the Daily Telegraph reported on MPs expenses, bringing to light many abuses in the system. Public anger levels rose to record highs as it emerged MPs had claimed public tax money for adult materials, duck islands and mortgages.

However, despite the outrage, it seems ultimately shoppers were more concerned with bagging a bargain.

"People are quickly becoming aware of the effectiveness of voucher codes" says Neil Ainsworth of VoucherSeeker.co.uk. "Shoppers are trying to make every penny go that extra bit further, especially during this economic climate."

VoucherSeeker offers users voucher codes and discounts for high street shops such as Vodafone, Asda and Travelodge, not to mention designer brands. VoucherSeeker also have had success offering exclusive voucher codes from Red Letter Days, Ramada Jarvis Hotels and Elemis.

"I think it's ironic that whilst MPs are creating scandal by spending tax payers money, the tax payer are looking for better ways to save their cash." Says Neil. "What better way than to get discounts at VoucherSeeker, where you're bound to get money off products you need and want."

For more information visit http://www.voucherseeker.co.uk

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Leeds, West Yorkshire -- (SBWIRE) -- 06/22/2009 -- The voucher code market has well and truly shaken off its cornflake box image of the past with news that users shopping at online discount code site VoucherSeeker can now get a discount on their divorce! This is one of the more contemporary deals on the site perhaps reflecting modern Britain, alongside other offers such as scuba diving or fitting out their dog in designer clothing.

VoucherSeeker.co.uk now features more shops for more sectors than ever before, allowing its users to be ever more adventurous whilst looking after the wallet.

"Gone are the days when customers cut coupons out of newspapers to collect cheaper groceries." Says Ed Hall, VoucherSeeker Director. "Nowadays its Zorbing, holidays and spa breaks that users are interested in."

Historically, vouchers and coupons were cut out of newspapers and used to get money off household goods such as food and detergents. These would only appear as and when the retailer decided and the coupons usually had to be collected over a number of weeks.

However, due to changing shopper trends, customers are not prepared to pay full price for items such as clothing, electricals and holidays. Shoppers now actively seek instant discounts online.

VoucherSeeker staff have certainly made use of the discounts, one member recently saving an estimated £200 on a hotel in London with friends.

Recent additions to VoucherSeeker include 2 for 1 Discover Scuba Diving Experience, 15% off everything at Puchi Designer Petwear and a 10% discount voucher for all divorce services.

"Clothing, electricals and travel, the categories you'd expect to be popular are still very popular, but VoucherSeeker is also opening users up to new experiences for less", notes Hall.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm