Diginatives develops the recently launched unique digital game – GetRis, for Airtel. With this game, Diginatives has again proved its expertise in the Triple Play genre. This initiative marks the formal entry of Airtel into Digital Media.

Gurgaon, Haryana -- (SBWIRE) -- 12/07/2009 -- Diginatives develops the first ever game in India that is based on Triple Play. Developed for Airtel, this game is a festival launch as a treat for all the Airtel costumers. This innovation could be accessed and played from any of the platforms which are DTH, Mobile and Broadband. The game has a unique feature of continuing an existing game from any of the three platforms.

Based on Triple Play, the game is expected to take digital gaming to the next level. This concept offers mobility at a totally different stage altogether. The game has been inspired by Tetris which is quite popular in the gaming circuit. On the occasion, Mr. Sanjay S. Sakalley – COO, Diginatives, said, "We are glad that the very first Triple Play Game in India comes through the market leader Airtel. The emerging convergence of digital media is aptly demonstrated by this launch – a testimonial to Airtel's reach and Diginatives' skills. This will open up many avenues for the exciting and the engaging products in the coming months."

GetRis is basically designed for the teenage group of 14 to 18 years. With such games, the youth can expect and experience much more in this genre of gaming. With each level, the speed of the game increases. "This is Airtel's first attempt to launch a game on all three platforms. Anyway, games on DTH are a new phenomenon. An Airtel customer can play the game on any one of the three services and seamlessly continue his experience on the remaining two platforms using a unique code on each occasion. The game will float across the three screens," said Sugato Banerji, chief marketing officer — DTH, Bharti Airtel. There are 100 levels in this game.

A gamer has to form horizontal lines with the help of "Pingoos". The lines once formed, disappear allowing the user to form new lines and score more. The unique code appears on the screen when a gamer finishes one level and exits from the game.

Diginatives has its DNA in developing products for "Consumer Critical" applications across all digital media, i.e., Web, Mobile, DTH and IPTV. The "Quad play" nature of the organization has helped in an established association with all the major players across these segments. Promoted by the UK based 'Khangura' group, it's now a JV with Astro Group of Malaysia and Mogae Digital of India.

Since the successful launch of http://www.juniors.net in the eLearning space, the company has established itself in VAS and digital VAS space across all platforms. Diginatives has delivered solutions like mGames, mComics, mCards, mCommerce and other mApplications. This combination enables them to deliver best-in-class products and solutions.

Bharti Airtel known to be a telecom giant has been slowly venturing in to the digital media. GetRis finally marks its formal entry into this genre.

Being a certified ISO 9001:2000 company Diginatives is one of the most reliable and capable content providers for Games amongst other services which range from elearning to software solutions and DTH VAS. Detailed profile of the company and the contact details are available at http://www.diginatives.com.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

The Flash based application – Uniconvert has been announced as one of the Judge’s Choice Award for Calling All Innovators Contest organized by the Forum Nokia Developer Community (FNDC). Uniconvert was the official entry for Flash by Diginatives Content Solutions Pvt. Ltd.

Gurgaon, Haryana -- (SBWIRE) -- 10/01/2009 -- The Calling All Innovators Contest developed by the Forum Nokia Developer Community (FNDC) has announced its winners. Uniconvert – the official entry by Diginatives is one of the winners to have secured the Judge's Choice Award. This application was submitted under the category of Flash applications. The winners were disclosed at the Calling All Innovators Reception at Stuttgart on the event of Nokia World.

As a winner, Diginatives would be given a one – year membership in Forum Nokia Launchpad. All the members would be given an exclusive insight to the entire set of resources and support by Forum Nokia. These have been mainly designed to put the mobile application development on fast track and in turn, raise the business spectrum of a developer in the mobile world.

Also, the company would get a User Experience Evaluation absolutely free for Uniconvert. This evaluation would provide an insight from a user's perspective of the application. Also, the flows and functions of the application would be tested appropriately. With this, potential changes could be made to enhance the application further for a user's satiety. On the occasion, Mr. Sanjay Sakalley, the COO of Diginatives said, "We are extremely happy to receive this honor from FNDC. We are highly privileged to have been recognized as one of the best, by the judges of such a prestigious contest".

The other winners in Flash include Active Chinese, Reuters Slideshow, Little Spender, Woosher, My Dreams etc. "It was a challenge developing this application, enabling us to test our abilities and reach in terms of our innovativeness for the technology of Flash. And the challenge was worth it!" says Mr. Sakalley.

The various categories for contest were Flash, Internet Innovation and Emerging Market and Mobile Necessities. All the submissions were assessed by a panel of judges. The different aspects looked into while judging were Quality and Functionality of the application, creativity and Usability, Innovativeness and Novelty, the Commercial Viability and the Market Potential of the service.

More than 1,700 entries were received from 85 different countries across the world. The competition was organized to invite more applications and solutions to elevate the Nokia mobile usage in day to day situations.

Diginatives is a digital media solutions provider Company with VAS being its main genre. Over the years, the company has entered into various facets of the digital world such as E – Learning, Gaming and other Software Solutions etc.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm