"We are living in a digital age... companies must take into account technology when finding and booking a conference room." says Tosca Jimenez.

London, UK -- (SBWIRE) -- 10/01/2014 -- It is estimated that there are 2,571,700,018 internet users in the world and that every day we send more than one billion emails. This is more than double compared to ten years ago, and the surge in growth of mobile devices among consumers and in the workplace is evidence of our living in a digital age with immediate access to all kinds of content. This is a critical consideration for decision-makers in the workplace, but it is important to also consider this when booking a conference room or another external room for work-related purposes, says Ms Jimenez, "The growing adoption of mobile devices in the workplace, along with BYOD, means that employees expect to be able to take work out of the office and be productive. While the vast majority of conference rooms will have internet access, this can be limited, which can hamper productivity and frustrate attendees."

Five years ago, good internet access in conference rooms wasn't an important consideration for decision-makers, nor were readily available docking and charging stations or technologies which allow for device projection and sharing. But as mobile devices have become more advanced and companies have started to benefit from new features, it has become apparent that to book a venue outside of work without the technology required to keep attendees connected is archaic.

"Booking a conference room with strong WiFi, plenty of accessible charging stations, and technologies which benefit collaboration is essential" says Ms Jimenez. "Just as consumers now expect to be able to access content online immediately, employees expect to have the tools that are necessary to perform work-related tasks wherever convenient and managed by the company they work for. For this reason, the level of technology in a conference room must not be an after-thought."

Mobile devices are now an indispensable part of our lives. Companies are advised to always take into account conference room technology when booking to meet the needs of all attendees.

About nW12 Conferences
W12 Conferences is an events venue in London specialising in conference and meeting rooms. With a number of rooms available for hire, W12 Conferences is the perfect location to hold events from 10 to 200 delegates. Located close to East Acton tube station, it's central location makes it the perfect place to hold an event.

For more information, please visit http://www.w12conferences.co.uk

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Although most industries are struggling during the economic downturn, the demand for conferences is at a high which indicates the change in the way companies do business

London, UK -- (SBWIRE) -- 10/01/2014 -- Most businesses are struggling to stay afloat during the economic downturn as businesses and consumers alike tighten their purse strings. This is not the case for conference venues though as booking numbers have remained high throughout the recession. Much of this demand is because of the way companies are now doing business.

Most companies have limited their spending to essential products and services only as they endeavour to tighten their belts and to cut costs. Businesses are buying based on risk rather than price. Companies can no longer afford to take risks and buy products or services on a whim. Conferences allow companies to get in front of prospective client and demonstrate why their products or services are essential and why they represent a low risk.

More and more companies are recognising the change in the way companies do business and are holding regular conferences. Businesses are much more likely to attend a conference where they can learn more about a particular product or service than they are to agree to a sales meeting. This is leading to a high demand for conference venues. Companies have to book their chosen venue at least 6 months in advance to secure the date. The companies who leave booking the venue until the last minute are being left disappointed.

It was predicted that conference numbers would reduce in the recessions especially with the rise of the digital age and that more companies would run online conferences instead to cut costs. Although online conferences are popular, businesses have found that the effectiveness of online conferences is not as high because online conferences lack the personal touch and they do not help to build confidence.

About W12 Conferences
Popular conference venues like W12 Conferences are benefiting from this trend and are enjoying high booking numbers. A spokesperson from W12 said "it is great that the true value of a conference is being understood in these difficult times. Conferences are a great way of getting in front of prospects and building confidence."

Although the country is in one of the worst economic downturns ever, companies that have innovative sales and marketing strategies are thriving. This shows that there is plenty of business out there however companies have to think smart and have an effective sales strategy. An effective conference takes a great deal of planning and popular conference venues in London book up early.

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London, UK -- (SBWIRE) -- 09/08/2014 -- "Years of experience with large and small events has taught us that businesses now value their meeting space more than ever before." says Tosca Jimenez.

Businesses which regularly work on a face-to-face basis with prospects and customers will be used to all sorts of venue scenarios. The meeting room for most businesses is a place of thought which holds meetings between prospects and representatives, customers and project managers, and regular meetings between the board. But, not all meeting rooms are created equal, and to consistently impress valuable prospects and retain valuable customers businesses need a meeting room that's stylish, well-equipped, convenient, and versatile.

"Meeting rooms used to be a dreary place to be" says Ms Jimenez "but now prospects and customers expect to visit meeting rooms which fully reflect brand values. This means that meeting rooms need to be versatile, practical, and most importantly of all comfortable."

The need for modern and practical meeting rooms has fuelled the growth of conference venues. Now more than ever before, businesses are choosing to effectively rent out meeting space due to the increased flexibility it offers.

There are several benefits to doing so, for example meeting rooms will be specifically designed for the needs of delegates and catering facilities can be accounted for. For businesses who have their own meeting room, they are limited to a certain delegate capacity and they can only cater for so many people. What's more, being tied to one meeting room limits the capacity of technology, and it does not allow for business growth.

"Booking an event at a separate meeting venue is a great way to branch out," says Ms Jimenez "and in this increasingly competitive environment, it's critical that businesses walk the walk with classy, modern, and vibrant meeting venues for prospects, customers, and employees, meeting rooms which are highly flexible and cater to the needs of all delegates".

Finding the right meeting venue can be tricky, though. W12 Conferences recommends looking into the London market and choosing a company who offers preferential rates with events management capabilities. Also, businesses must look for the most conveniently located venues.

For more information on W12 Conferences, visit http://www.w12conferences.co.uk.

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London, Greater London -- (SBWIRE) -- 09/08/2014 -- "Aside from location, size is the most important factor to take into account when booking a conference venue." says Tosca Jimenez.

Conference rooms come in all shapes and sizes to match the wide variety of businesses out there. When it comes to booking a conference room, many people get too caught up in the location of a conference room and forget about the size of the room that is needed; while location is a critical consideration, if a conference room is too big or too small it can negatively affect delegates.

For this reason, it is highly recommended that businesses figure out the size of the venue they need prior to looking for the perfect location. According to Ms Jimenez "Businesses need to fully understand how big a room they are going to need prior to looking at venues, for only when they have a full list of delegates and attendees can they begin narrowing down their search. I recommend that anybody looking into conference venues look at the pros and cons of small, medium, and large rooms, and also look into boardrooms and training rooms depending on their needs."

Deciding on the perfect size for a venue is going to save businesses money and keep an audience engaged; too big a room is going to separate attendees from the speaker, and too small a room is going to make people feel claustrophobic which will result in lapses of concentration.

Small conference rooms are ideal for senior management briefings and weekly team meetings, medium conference rooms are ideal for medium-sized meetings and customer meetings, and large conference rooms are best for larger events, meetings, and sit downs.

Whatever conference room size you require, there are other things to consider, says Ms Jimenez "Conference rooms need to be well ventilated and have the necessary connections to support the technologies your company wishes to use. They also need to have catering facilities and where applicable have disabled access. It's simply all about making everybody feel comfortable."

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