New York, NY -- (ReleaseWire) -- 01/14/2015 -- The drama "The Empress of China," also known as the Saga of Wu Zetian, has recently drawn great attention from both the Chinese audience and foreign tourists interested in China. Wu Zetian is known as the only woman who ever sat on China's imperial throne. This is not the only drama about Wu Zeitan that has successfully seized people's appetite. In fact, there have been plenty of films and television shows broadcasted about Wu Zetian in China.

Wu Zetian has been the subject of a wide variety of books, films, television shows and video games globally. For example, a novel entitled "The Walking Boy" by Lydia Kwa was published in Canada in 2005. Another biographical novel about Wu Zetian's life, originally written in French and titled "Imperatrice," has been translated into English, Japanese and German. Additionally, the TV drama "Dae Jo Yeong" was produced in Korea in 2006.

Wu Zetian's character has certainly captured China's imagination, which in turn intrigued many foreign tourists. In a travel journal at LVPAD.COM LVPAD.COM, traveller Daphne asked the question, "What happened to the outstanding empress Wu Zetian in Chinese history?" Daphne considered Wu Zetian as "the most remarkable, influential and mysterious women in Chinese history", which might be a general impression of Wu Zetian for most foreigners.

About Wu Zetian
Wu Zetian ruled the empire for over half a century during the self-proclaimed "Zhou dynasty" and proved to be a very competent monarch. Because the Zhou dynasty ultimately became a chapter in the much lengthier Tang dynasty that preceded and followed it, most people believe that Wu Zetian contributed to the prosperity of Tang dynasty. She revised the imperial examination system in order to allow talented people to work their way up in the social hierarchy despite a lowly birth.

In addition, she held agriculture in great account, reduced taxes, and encouraged population growth, all of which led to economy prosperity. However, Wu Zetian's historical legacy is not filled solely with admiration for her abilities in governing the country, but also with criticism for her ruthless actions in seizing imperial power. Much like other ruthless dictators, she removed or murdered people who opposed her in her journey to the height of power.

Wu Zetian herself seems to have predicted the controversy that surrounds her legacy. According to her instructions, she was laid to rest in a tomb with no inscription – her way of allowing her legacy to be written by history.

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New York, NY -- (ReleaseWire) -- 01/12/2015 -- The world's largest ice festival -- The 31st Harbin International Ice and Snow Sculpture Festival -- opens with the theme "Ice Snow Harbin, Charming China Dream" on January 5, 2015 in the northeastern Chinese city of Harbin. The festival features a grand opening ceremony, fireworks display and a series of theatrical performances. As always, there will be ice and snow activities in Sun Island, the Ice and Snow Amusement World, and more venues around the ice city.

Every year, carving artists from all over the world come to Harbin to make all sorts of ice sculptures with the ice from Heilongjiang River. The ice carvings at the Ice and Snow World are internationally known as some of the most intricate examples of ice art. Visitors will be able to admire some of the most amazing and spectacular ice-sculpted masterpieces, from lavish castles, ornate temples to mystical dragons and animals. Each ice sculpture is also designed to relate to the thematic elements the festival chooses each year, allowing people to gaze on a variety of cultural references. Highlights include visiting the attractions at night, when thousands of lights in various colors illuminate the sculptures, creating a spectacle of fantasy and magic.

About The 31st Harbin International Ice and Snow Sculpture Festival
The grand festival attracts millions of tourists every year, which creates a big market for Chinese inbound tourism. Chinese travel agencies don't want to miss this great opportunity. For example, LVPAD.COM is offering several tour packages to fit travelers' needs. -- The "5 Days Winter Rime Tour" will take tourists to Heilongjiang and Jilin provinces to experience skiing and hiking within a beautiful rime fog environment. The "5 Days Skiing Tour" allows tourists to hike from Dongsheng Forest to Snow Country and ski the Yabuli Tourist Resort. The "7 Days Deluxe Winter Tour" covers the top attractions with beautiful scenery, such as Stalin Park, Siberian Tiger Park, Ice And Snow World, Yabuli Ski Resort, and Saint Sofia Church, along with plenty of fun snow activities.

The festival lasts till February 25, but might be able to impact longer on Chinese inbound tourism.

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Seeing the Interesting Ancient China Marriage Customs, Knowing the Profound Chinese Culture

New York, NY -- (ReleaseWire) -- 12/30/2014 -- Up and coming tourism-based company, lvpad.com, is allowing travelers to China a one-of-a-kind opportunity to experience the ancient Chinese marriage customs on their next trip.

In a recent article published in Travelling the World, Editor in Chief, Taylor, stated that "I think knowing about Chinese culture is necessary before touring China, that is why our magazine decided to publish themes like the Chinese ancient marriages."

With such notions, lvpad.com is aiming to push the Chinese tourism industry in a new direction to experience such exceptional cultural features from a first-hand perspective. While on their tour of China, travelers will be allowed to experience and learn about these ancient Chinese marriage customs whether it is witnessing one or being a part of one. This is one of lvpad.com's main focuses; which is to ensure visitors are getting the complete package of China from a cultural standpoint.

In a brief summary, the traditional customs of marriage found its roots from the Zhou Dynasty and have been handed down from generation to generation since then. According to Chinese culture, the convention of marriage was always granted through both the parental and matchmaker's package of China order at their request. The belief of free love is supported, but opposition to the custom would also be at times considered rebellious and not perceived favorably.

Once decided, a proposal of marriage would be presented at the bride's home along with a betrothal of gifts to tie the acceptance of both families. Thereafter, the whole wedding ceremony and rituals are commenced from the presentation of the marriage bedding to the lavish bridal carriage. Preparation of such an event is very formal and traditional, yet very beautifully fashioned.

As the day arrives, the bride must show tears of attachment to her parents as she enters the bridal carriage. The bride enters covered in a red veil not to be uncovered until meeting the groom within the wedding room during the ceremony. The ceremony is ended with three bows and three toasts in respective to their parents, each other, and for the God. Afterwards, friends and family are found in the bridal chamber in celebration of the marriage. It is an ancient belief that the loud noise of this event would ward off evil and bring the newlywed couple good fortunes.

About lvpad.com
As an O2O-based tourism company, lvpad.com gives travelers a new experience on creating their itinerary and customizing their stay. Though lvpad.com, intimate cultural experiences such as participating or observing ancient Chinese marriage customs will give travelers a tour of China on a whole other level. It doesn't stop there, lvpad.com's website has numerous options and unique destinations that allow any traveler to include any of these attractions on any time or financial budget. Check out lvpad.com to book your tour of China and see what they can do to make your experience unforgettable!

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Lvpad.com, Revolutionizing the China Inbound Tourism Industry

New York, NY -- (ReleaseWire) -- 12/30/2014 -- China is undoubtedly a global icon within the tourism industry. Every year millions of tourists flock to explore this land full of ancient history, tradition, and culture. Inevitably, as more and more tourists find their way to China, travel and tour guide agencies are also becoming more saturated and generalized to keep pushing tourists through like a cattle ranch. Most of them are seeking to gain high economic benefit and take advantage of the influx of visiting tourists at the sacrifice of creating a true personal and cultural experience of China.

However, one tour guide company is deciding to change all of that-- lvpad.com

Lvpad.com is a new player to the field, but has recently been gaining traction and a lot of rave reviews from those who have already been booking their 'China' experience through their website. As an O2O (Online to Offline) tourism platform, lvpad.com offers countless and extensive information on thousands of destinations and attractions within China, including cities and towns that are not typically found on other tourist sites. Lvpad.com also provides detailed information on transportation, accommodations, flights, prices, and personalized recommendations. Their goal is to give travellers a unique and memorable experience that evokes the character and true sense of China something they feel is being lost in more traditional tour companies.

The ease and accessibility of the website gives travellers the convenience of booking their trip to China at the click of a button. When navigating lvpad.com, there are a variety of options that allows travellers to pick and choose what they want to do. Lvpad.com offers China tour durations that can take up as little as a few hours to weeks, giving ample opportunities for people to make these tours fit into their agendas. Some examples on their website included 'Food Tours' to '1-Day Bike Tours,' providing visitors to tack on short or more focused experiences during their stay in China.

According to a few reviews, the biggest difference about lvpad.com to its competitors is that with those customizable options, the economical price points are allowing travellers to create a truly personable experience at half the price compared to any other tour guide company without any hidden costs. The wide range of selections also give these travellers to more accurately personalize their experiences within their budgets and book it directly through the website.

Similarly, competitors do exist in this volatile industry. Large booking websites that already have a huge following such as TripAdvisor.com, Priceline.com and other China tours sites already established themselves and have a significant advantage due to its large amount of users and brand recognition within the tourist market.

Despite the challenges of being a new company in the market, CEO Yangjie Zhang, believes that lvpad.com offers an unparalleled aspect to its customers that it belong in its own category. Lvpad.com is first and foremost committed to giving its customers a simple and convenient way for them to plan their trip. As an O2O business, lvpad's comprehensive network of partners with travel agencies and travel experts within China ensures that travellers booking through their website will receive the highest standard of service at an unbeatable cost. Lvpad.com reports that travel agencies within their network are routinely assessed and analyzed to guarantee the quality of excellence is met to lvpad's stringent standards or else they are immediately cut from the alliance.

About China
Today, China still does face impeding factors for prospective tourists and tour companies. Controversial political issues to the perception of declining air quality are proving to be deciding circumstances and are affecting the market. However, lvpad.com is dedicated and promises to be a game changer in this multi-billion dollar market.

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm