Cambridge, MA -- (SBWIRE) -- 01/27/2016 -- iMotions is excited to release iMotions 6, the biggest upgrade so far with numerous core improvements enabling researchers to run studies more efficiently with even more sensors and metrics, analyze data easier and extract more valuable results from human behavior studies.

One of the main features in iMotions 6 is the updated user interface that creates a sleek, modern look and optimizes the user experience while at the same time being intuitive to use and more streamlined than ever.

A groundbreaking improvement is the generation of static and dynamic heatmaps from mobile eye tracking recordings. This is powered by even smarter computer vision and object recognition technologies implemented in the automated Area of Interest functionality, allowing researchers to create static and dynamic heatmaps for data from eye tracking glasses, gaming and virtual environment studies, videos, and much more. Clients report analysis times being reduced by over 80% compared to manual tracking procedures.

iMotions 6 offers a tight integration with the BIOPAC MP hardware series and compatible amplifier modules. BIOPAC is one of the world leaders and most validated companies within the field of biometric research. The integration will enable researchers to combine high end GSR/EDA, ECG, EMG, and respiration sensors from BIOPAC with eye tracking, facial expression analysis, EEG, and stimulus presentation in iMotions. Live synchronization and visualization as well as multi-sensor analysis capabilities within one single system will significantly speed up study execution and boost research insights.

iMotions 6 includes further optimizations and exciting features such as the integration of the Cedrus Response Pads for response time measurements in reaction-based studies as well as enhanced graph customization, improved survey editor tools, and much more.

"We at iMotions are constantly improving and want to make it much easier to extract value from human behavior research with biometric devices. With its new features, iMotions becomes an even more powerful tool and enables researchers to step up their game. We are especially excited about the recent integrations of BIOPAC, expanding our partner network and making our software even more exciting," says Peter Hartzbech, CEO of iMotions.

About iMotions A/S
iMotions develops and markets the world-leading iMotions Biometric Research Platform, enabling researchers around the globe to execute multi-sensor human behavior research. Academics and industries such as neuromarketing, gaming, medical and Fortune 500 corporations utilize iMotions state-of-the-art Biometric Research Platform to elevate insights into human behavior with eye tracking, facial expression analysis, EEG, GSR/EDA, ECG, EMG, and survey technologies. Founded in 2005, iMotions has offices in Copenhagen (Denmark) and Boston (US) with its solutions being utilized in over 40 countries across the globe within leading academic institutions like Yale, Harvard, Stanford, MIT and brands like P&G, Nestle, and Kraft.

Media Contact:
iMotions.com
iMotions Inc.
Address:745 Atlantic Ave Fl. 8
Boston, MA 02111
Telephone number:+1 617-520-4958
Contact: Peter Hartzbech, CEO
Email: info@imotionsglobal.com
Url: http://imotions.com/

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Cambridge, MA -- (SBWIRE) -- 12/09/2015 -- iMotions, Inc. and BIOPAC Systems, Inc. have formed a strategic partnership to give commercial, industrial, and academic researchers worldwide the ability to elevate their research by combining BIOPAC's best-in-class hardware solutions with the leading iMotions Biometric Research Software Platform.

BIOPAC provides a full line of system solutions that measure physiology anywhere, anytime and from any subject, while the iMotions Biometric Research Platform enables researchers to execute multi-modal studies faster, easier and more reliable than any other alternative in the market.

"At iMotions, we're excited to offer our customers the opportunity to use BIOPAC's high-end and widely deployed product suite," said Peter Hartzbech, Founder & CEO of iMotions. "BIOPAC has over 20,000 scholarly citations and their systems are used in the premier laboratories and research facilities around the world. The combinedsolution will enable researchers to push the limits of science even further," Peter Hartzbech said.

"The partnership with iMotions is very exciting," said Frazer Findlay, CEO of BIOPAC. "It will increase BIOPAC's reach into the commercial and scalable research markets such as neuromarketing, consumer behavior research and consumer neuroscience, which are growth areas for us," Findlay said. He went on to say that, "Now, organizations and businesses conducting applied research into consumer behavior and related subjects will have access to integrated, proven, high-quality data acquisition and analysis solutions delivering the physiological data necessary to test and validate marketing and product design decisions. These solutions can complement traditional behavioral study methods—such as surveys or questionnaires—or stand on their own."

As part of the partnership, BIOPAC products will be distributed by iMotions, and the BIOPAC MP150 data acquisition platform will be integrated with iMotions leading Biometric Research Platform. This will enable iMotions' clients to take advantage of BIOPAC's advanced hardware to acquire and analyze physiological signals such as GSR (EDA), ECG, EMG and respiration measurement in their biometric research, and let BIOPAC clients easily synchronize their physiological data with iMotions' integrated stimulus presentation engine and data from eye tracking, facial expression analysis surveys and much more.

About iMotions
iMotions powers researchers in more than 50 countries and enables them to execute research within eye tracking, facial expression analysis, GSR, EEG, ECG, EMG and self-reporting in one simple to use software platform. It helps researchers to conduct state-of-theart human behavior research in the areas of Psychology,

Neuroscience, Human Factors Engineering, Education, Health, Business and Human Computer Interaction. The platform which is targeted at Market, Academic, Usability and Gaming research is used worldwide by large clients like MIT, Harvard, Stanford universities and P&G, Nestle and Kraft to elevate their research.

About BIOPAC Systems, Inc.
BIOPAC systems inspire people and enable discovery by providing researchers the ability to measure physiology anywhere, anytime, on any subject through innovative, compatible hardware and software systems that can be used by anyone for meaningful discovery. BIOPAC makes world-class scientific tools for physiology measurement and interpretation with superior compatibility, backed world-class customer service and support.

iMotions.com:
iMotions Inc.
745 Atlantic Ave Fl. 8
Boston, MA 02111
Telephone number:
+1 617-520-4958
Contact: Peter Hartzbech, CEO
Email: info@imotionsglobal.com
Url: http://imotions.com/

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Cambridge, MA -- (SBWIRE) -- 10/08/2015 -- iMotions, the world's leading biometric research platform, is pleased to announce a major software release of iMotions 5.7, which includes the innovative integration of automated areas of interest for eye tracking glasses, live visualization for Tobii glasses 2, Affectiva facial expression analysis integration, as well as the addition of other hardware integrations and platform improvements. With the new features added to the platform, iMotions enables human behavior researchers to even further accelerate their research.

iMotions is rolling out unprecedented automated area of interest (AOI) tracking on glasses data. Using sophisticated image and object recognition functionality, the software automatically fixates the AOI's to objects of interest while respondents freely moves around in an environment. Beta tests have shown that researchers save an estimated 75% of their time analyzing glasses data using the automated AOI's instead of the current manual process. Researchers will now also be able to live synchronize and visualize Tobii Glasses 2 eye tracking data with biometric sensors such as EEG, GSR and more.

Affectiva, a market leader in facial expression analysis for Market Researchers, is also now supported in the iMotions software suite, allowing market researchers to enhance collection of emotion analytics with biometric sensors like EEG, GSR and eye tracking.

Finally, iMotions is adding support for automatic GSR aggregation functionality with peak detection for easier analysis of GSR data, as well as integration of the brand new Tobii X3-120, 120 hz, eye tracker.

"I am especially excited about this new 5.7 release because it includes brand new innovations which our team have worked very hard on for years. We are the first in the world to introduce a state-of-the-art automated areas of interest functionality, which will revolutionize eye tracking glasses research and significantly lower the burden of analysis, and help scale up the use of eye tracking glasses in combination with biometric sensors. This will push the boundaries of research, and will facilitate research moving out of the lab environment and into real-world scenarios. Being able to announce this feature proves once again that iMotions listens to the needs of our customers and that we clearly are the world's leading biometric research platform," says Peter Hartzbech, Founder & CEO of iMotions.

About iMotions A/S
iMotions powers researchers in more than nearly 50 countries and enables them to execute research within eye tracking, facial expression analysis, GSR, EEG, ECG, EMG and self-reporting in one simple to use software platform. It helps researchers to conduct state-of-the-art human behavior research in the areas of Psychology, Neuroscience, Human Factors Engineering, Education, Health, Business and Human Computer Interaction. The platform which is targeted at Market, Academic, Usability and Gaming research is used worldwide by large clients like MIT, Harvard, Stanford universities and P&G, Nestle and Kraft to elevate their research.

Media Contact:
Motions Inc.
imotionsglobal.com
745 Atlantic Ave Fl. 8 Boston, MA 02111
TEL 617-520-4958
Peter Hartzbech, CEO
info@imotionsglobal.com

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Cambridge, MA -- (SBWIRE) -- 09/14/2015 -- Affectiva and iMotions are pleased to announce a partnership and availability of Affectiva's AffdexR facial coding and emotion analytics software on the iMotions Biometric Research Platform.

With this joint solution human behavior researchers can combine facial coding and emotion analytics with eye tracking, brainwave measurement (EEG), as well as physiological sensors (GSR, ECG, EMG) on top of traditional surveys and questionnaires, which are also fully integrated. This enables them to, for example, assess the impact of new digital and learning experiences such as gaming, on affect and cognition and ultimately user behavior.

Other usage examples include media and entertainment test labs conducting market research to better evaluate audience emotion engagement with TV and movie content, fast-moving consumer goods companies conducting concept and product testing, product developers doing usability testing and academic labs researching behavioral sciences and wellbeing.

The partnership enables Affectiva to better support its clients that require real-time emotion analytics to be part of a multimodal on-premises research solution, and allows iMotions to harden its biometric research solution with Affectiva's emotion analytics.

"Emotions matter, they influence key aspects of our lives, from how we think, learn and communicate to how we behave and make decisions. A deep understanding of emotional reactions to digital content is critical to human behavior research," says Nick Langeveld, President and CEO of Affectiva. "We are delighted to partner with iMotions. Adding our Affdex emotion analytics technology to iMotions' biometrics research platform provides our clients that require multimodal on premises solutions robust insights."

"Measuring unfiltered and unbiased emotional responses is key to understanding human behavior in consumer engagement and user experience.Facial expression technology is one of the key modalities in iMotions biometric research platform and we are excited to partner with Affectiva to make their emotion analytics software available for immediate application in the field," says Peter Hartzbech, Founder &CEO of iMotions.

About Affectiva
Affectiva, the global leader in emotion sensing and analytics, brings emotional intelligence to the digital world. Using optical sensors, such as cameras, Affectiva technology and science map people's facial expressions into emotions, unobtrusively and at scale. Affectiva has amassed the world's largest emotion data repository –3.2 million faces analyzed from over 75 countries amounting to 12 billion emotion data points. Its emotion analytics platform AffdexR is used by one third of Fortune Global 100 companies and over 1,400 brands, including Unilever, Kellogg's and MARS to understand consumer emotional engagement, optimize business processes and improve customer experiences. Affectiva's technology is also applied to emotion-enable digital apps and experiences to become more interactive and responsive to our emotional state.

About iMotions
iMotions develops and markets the world leading iMotions Biometric Research Platform, which enables leading research to execute multi sensor human behavior research. Industries like Academic, neuromarketing, gaming, medical and Fortune 500 corporations utilize iMotions state of the art research platform to elevate insights with eye tracking, facial expression, EEG, GSR, ECG, EMG and survey technologies. Founded in 2005 iMotions has offices in Copenhagen, Denmark and downtown Boston, US, and the solutions are utilized in 40 countries around the world within leading academic institutions like Yale, Harvard, Stanford, MIT and leading brands like P&G, Nestle and Kraft.

Media contact:
iMotions Inc.
http://imotionsglobal.com/
745 Atlantic Ave Fl. 8?Boston, MA 02111?
TEL +1 617-520-4958
Peter Hartzbech, CEO
Peter.Hartzbech@imotionsglobal.com

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm

Cambridge, MA -- (SBWIRE) -- 03/05/2015 -- iMotions, the developer of the world's foremost biometric research software, and Applied Science Laboratories (ASL) announce release of wireless eye tracking and biometric sensor synchronization solution.

iMotions software now has a new set of features that deeply integrate with the eye tracking glasses from ASL. Users can view a live stream of users wearing the glasses to create a wireless research setup with minimal impact on the wearer. In addition to the operator's ability to view live eye tracking data, researchers can now synchronize physiological responses from biometric sensors to offer more insights on human behavior and affective responses.

Mobile eye tracking experiments can now be designed to concurrently include data collection and visualization of information from sources support out-of-the-box like GSR, ECG, EMG, EEG, facial expression analysis. The combination of ASL glasses and iMotions' software has already been applied by iMotions' clients in various applications such as in store shopper research and the Stanford driving simulator where the powerful API was additionally used to synchronize the data collected with events in the simulator.

The eye tracking glasses offered by ASL are able to wirelessly stream information about participant gaze and fixation at 60 Hz. This hardware also creates minimal impact on the wearer, providing the opportunity to freely move without a feeling of obscurity and a truly mobile setup.

"ASL is excited to combine the capabilities of the ASL Mobile Eye 5 with the iMotions software. This unique integration of Gaze Information Synched with Multiple Biometric inputs allows the researcher to focus on their research and eliminates the often time consuming efforts of synchronizing Gaze with multiple data streams into a single visualization and data set, allowing for efficient identification of events that gain critical insight into their research," says Robert Wilson, Product Manager at ASL.

"The integration of this hardware offers researchers yet another powerful solution for their research toolbox. Live streaming the data from ASL's eye tracking glasses with biometric sensors opens a new frontier of experimental design as it lifts limitations. We are proud to offer this solution for immediate application in the field, " says Peter Hartzbech, CEO of iMotions.

About iMotions
iMotions is a high tech software development company originally founded in 2005, headquartered in Copenhagen, Denmark with USA office at MIT in Cambridge, Massachusetts, United States. iMotions develops Attention Tool®, which is the most comprehensive, easy to use and scalable biometric research platform in the market. It helps researchers to conduct state-of-the-art human behavior research in the areas of Psychology, Neuroscience, Human Factors Engineering, Education, Health, Business and Human Computer Interaction. The Attention Tool software integrates best-in-class biosensors and synchronizes eye tracking, facial expression analysis, EEG, GSR, EMG, ECG and Surveys in one unified software platform. The platform which is targeted at Market, Academic, Usability and Gaming research is used worldwide by leading universities such as Harvard, Yale and Stanford as well as corporations such as P&G, S&P and Nestle.

Become a fan of iMotions on LinkedIn and follow us on Twitter @iMotionsGlobal for more updates on our biometric research platform!

Media Contact:
iMotions Inc.
imotionsglobal.com
Cambridge Innovation Center @ MIT
1 Broadway, 14th Floor,
Cambridge, MA 02142
United States
TEL 617-531-8234
Peter Hartzbech, CEO
Peter.Hartzbech@imotionsglobal.com

For more information on this press release visit: http://www.releasewire.com/press-releases/release-3.htm