Effective SEO entails incorporating a range of proven techniques as well as routine follow-up service, publishes bluestarmultimedia.com

Manalapan, NJ -- (SBWIRE) -- 08/03/2015 -- An estimated 93 percent of American consumers currently take their searches for goods and services online, meaning only 7 percent of the general public continue to rely on television, newspaper ads and face-to-face recommendations for what they need. For this reason, establishing a strong online presence more vital now than ever before for attracting new customers. This is old news to the staff of Blue Star Multimedia, a New Jersey based all-inclusive web design company.

Among the company's success stories is their recent launch of the Pantano Nursery and Landscaping Website. Blue Star Multimedia representative Thomas Ranieri affirmed, "We tell our clients to think of their brand as both a personality and an experience. For someone to be attracted to their personality, it needs to creatively project the vision of what they'd like their clients to experience. We can ensure their vision of the project matches the reality of a potential customer's brand experience, and this is exactly what we did with the Pantano Nursery project."

With less than 25 percent of internet users willing to scroll past the first page of search results, the SEO team builds their foundation on well written, industry-specific keyword rich content in an effort to land clients' websites among the initial few search listings. These organic results have gained significance since 80 percent of internet savvy shoppers have become hardened to paid advertising. Once this proven method has driven consumers to a website, eye-catching graphics serve to hold their interest.

Blue Star Multimedia's professional photography division captured vivid images of Pantano's selection, projects in the works using tools and machinery sold through their equipment department as well as completed undertakings created with the nursery's inventory of plants, pavers and stones. Also a full-service Video Production company, the design staff developed four custom videos emphasizing various aspects of Pantano's strong suits, offering online visitors the more interactive experience to which they have grown accustomed.

In an effort to further help transform online visitors to paying customers, the team implemented their signature responsive site design to provide a more user-friendly experience. A blogging system has been included in the Pantano website. In addition to allowing staff experts to share their industry expertise with do-it-yourselfers as well as professional landscape crews, this offers customers more extensive outlets of interest.

Concluded Ranieri, "The custom graphics we developed for Pantano Nursery and Landscaping help them stand out in their industry, and they tell us they've had more business than they can handle since the site was launched. That's proof positive our techniques worked. Now that we've helped our client reach the top, we're also providing monthly SEO services and updates to ensure they maintain their position. We're extremely proud of this website and feel it may be our best one yet."

About Blue Star Multimedia
A full service creative agency and marketing firm, Blue Star Multimedia specializes in video production, website design, branding solutions and search engine optimization strategies. As a top SEO company, they work to ensure clients' sites rank on the first page of Google. Their team offers a state-of-the-art studio complete with green screen capabilities, high-end lighting and production equipment and an on-site editing bay. They work across all platforms of media to make clients' brands as cohesive as possible and ensure their companies will shine brighter.

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Company's work for fitness and expert Jeffrey L. Jordan has turned a local guru into a national-level authority, and new brand paves way for further growth, Blue Star Multimedia reports

Manalapan, NJ -- (SBWIRE) -- 03/31/2015 -- Blue Star Multimedia revealed the new Nourished Life Design brand, the latest product of a strategy that has propelled a fitness trainer of formerly local reach to national prominence. When New Jersey fitness expert Jeffrey L. Jordan approached Blue Star Multimedia about getting his message out to a wider audience, agency founder and Chief Creative Director Tom Ranieri put the full range of the company's resources at the new client's disposal. A rotating selection of compelling landing pages highlighting a number of important wellness initiatives produced a slew of leads for Jordan, quickly spreading awareness of the fitness guru's uniquely valuable offerings and culminating in today's introduction of the national-scale Nourished Life Design brand.

"We really love challenge and have developed a range of capabilities that allows us to take our clients to the next level, whatever their needs might be," Ranieri noted, "From high-quality video production that commands attention to cutting-edge search engine optimization and landing pages that really convert, Blue Star Multimedia has what it takes to bring in new customers, every time."

As users around the world have increasingly become accustomed to highly capable mobile devices and high-speed data connections, online video has taken on a new importance. Formerly seen as something of a luxury, it is now a primary focus for many, making it ever more important as a marketing tool.

Combining the most capable Video Production NJ has to offer with a full slate of best-in-class web design, copy-writing, and search engine optimization skills, Blue Star Multimedia has become one of the world's most successful full-service digital marketing agencies. Instead of viewing video production and custom photography as secondary concerns, as other agencies do, Blue Star's skilled marketers use them as fundamental building blocks as they craft new campaigns for the company's clients.

That allows Blue Star Multimedia to reliably produce results that other agencies simply cannot match. With nearly 80 percent of Internet-using Americans now regularly watching online video, according to research group eMarketer, Blue Star is far more able than competing companies to leverage the formidable power of video to capture attention and persuade.

The company is equally capable when it comes to the traditional tools of digital marketing, including web design, search engine optimization, and brand development. By crafting and executing a strategy that put this range of finely honed capabilities at the service of client Jeffrey L. Jordan, Blue Star was able to help turn what had formerly been a fitness business of local scale into one of nationwide reach.

With the introduction of the new Nourished Life Design brand, the transformation is complete, and a new stage of the journey begins. Having helped boost the business to an entirely new level of prominence, Blue Star Multimedia will focus on generating even more leads for Nourished Life Design and enhancing the new brand's impact. Those interested in what Blue Star Multimedia has to offer, from video production to the kind of lead-producing Website Design New Jersey companies so often look for, can learn more at the company's website.

About Blue Star Multimedia
With customized solutions that make the most of every client's potential, creative and marketing agency Blue Star Multimedia offers everything from top-quality video production to results-focused web design, search engine optimization, and branding services.

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