Auckland agency Impact PR has been named the exclusive New Zealand partner for leading international communication and PR agency, media consulta.

Glendowie, Auckland -- (SBWIRE) -- 06/09/2015 -- media consulta, also known as mc Group, is based in Berlin, Germany, and has a network of 84 agencies around the world.

The global integrated communications group has today announced that Impact PR will act as their local partner to implement campaigns in the New Zealand market for their range of public and private sector clients. This collaboration foresees a productive development, in the light of the new signature of a political framework meant to support bilateral trades and investments between the European Union and New Zealand. This framework was signed at the end of last year, during Angela Merkel's visit to Auckland.

"We are excited to be partnering with mc Group, who are well-known globally as a leading communications network," says Impact PR director Fleur Revell. "Our team is looking forward to executing some upcoming European campaigns in New Zealand as part of a mutually beneficial relationship."

With nearly 2000 employees in the global mc Group network, the organisation has divisions offering services in advertising, PR, events, publishing, digital, TV, sport and music.

They have completed campaigns for a wide range of global brands, sports teams and media companies, including Vodafone, Goodyear, Braun and Ferrari.

mc Group's CEO Harald Zulauf says the company chose Impact PR due to their variety of experience with campaigns for international and local brands. "We're very pleased to have entered into this partnership, and look forward to conducting some successful campaigns in the local market with the team at Impact PR."

About Impact PR
Impact PR is a boutique agency based in Auckland specialising in corporate, FMCG, travel and tourism public relations, and run by principals Fleur Revell and Mark Devlin.

The agency has represented a diverse range of clients including Procter & Gamble, Frucor, Domino's, Johnson & Johnson, House of Travel, Hyundai and Essilor.

For more information visit http://www.impactpr.co.nz/

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Award-Winning Journalist Fleur Revell Launches Media Training Blog

Glendowie, Auckland -- (SBWIRE) -- 05/21/2015 -- Fleur Revell has more than 20 years' experience in journalism and public relations as an editor, TV presenter and reporter, TV producer, print reporter.

Now one of the country's most prominent public relations consultants, Revell runs Impact PR and represents a diverse range of high-profile clients including Frucor, Procter and Gamble corporate, (Olay, Pantene, Vicks, Oral-B, Gillette, Herbal Essences, Clairol Nice'n Easy, Venus), Allan Scott Wines, Rinnai, and Auckland Eye.

Combining her extensive experience as an interviewer with her public relations knowledge, Revell is now offering a blog that covers some basics of interaction with the media for those in the business world wanting to prepare for dealing with the media.

Revell has covered local and international stories for One News, TVNZ Breakfast, Sunday Star-times, The New Zealand Herald and New Idea among others throughout her career, making her online blog an invaluable resource for anyone unsure how to approach a media interview.

"Media training is about about getting your message across clearly and concisely in a way that will benefit your company and also give the journalist what they need," says Revell. "Factors such as the way you speak, the amount of prep you do, and even who should be the spokesperson for your company are all important considerations."

Revell's blog articles give practical, easy-to-understand advice that can be used to ensure your company communicates in a positive and productive way with reporters, and makes the most of media opportunities that are on offer.

"The lure of free publicity can see business executives or owners excitedly jump at a media opportunity, only to realise later they were ill-prepared and have either missed the chance to promote their products or services in the best way possible, or worse still, impacted negatively on their brand," says Revell.

"That's why it's important to consider a number of criteria to evaluate whether or not participating in an interview is in your best interests, and what key messages you wish to convey as part of the process."

Revell (http://www.starnow.co.nz/fleurrevell) offers individual media training for clients, developing key messages and conducting in-depth question and answer sessions to prepare them for face-to-face, telephone and television interviews on an individual basis.

About Fleur Revell
Fleur Revell is a Qantas Award winning journalist and award winning public relations consultant. Fleur's Auckland agency Impact PR has offered strategic marketing and media management counsel to dozens of executives and brand guardians in the New Zealand market. For more information visit http://www.fleurrevell.co.nz/.

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