<?xml version="1.0" encoding="utf-8"?>
<rss version="2.0" xmlns:media="http://search.yahoo.com/mrss/" xmlns:georss="http://www.georss.org/georss">
  <channel>
    <image>
      <title>ReleaseWire</title>
      <url>http://media.releasewire.com/photos/show/?id=68004&amp;size=small</url>
      <link>http://www.releasewire.com/</link>
    </image>
    <title>Our Hometown, Inc - Latest Press Releases on ReleaseWire</title>
    <link>http://www.releasewire.com/company/our-hometown-inc-97100.htm</link>
    <description/>
    <language>en-us</language>
    <link xmlns="http://www.w3.org/2005/Atom" href="http://sbwire.superfeedr.com/" rel="hub"/>
    <link xmlns="http://www.w3.org/2005/Atom" href="http://feeds.releasewire.com/rss/full/company/97100" rel="self"/>
    <item>
      <title>Interactive, Responsive Newspaper &amp; Magazine eEditions Released by Our Hometown</title>
      <link>http://www.releasewire.com/press-releases/release-3.htm</link>
      <description><![CDATA[<div class="newsleft"><div class="newsbody"><p class="subheadline">Our Hometown, Inc. has completed redesigned their newspaper and magazine eEdition to be responsive, modern-looking and fast. It easily connects to your digital content from the PDF as well.</p><p>Clifton Springs, NY -- (<a rel="nofollow" href="http://www.releasewire.com/">ReleaseWire</a>) -- 06/02/2016 --  Our Hometown, Inc. CEO, Paul Kozma, has announced the release of a completely redesigned and upgraded newspaper and magazine eEdition.  Created to ensure an outstanding experience across devices in a fresh, modern design, Our Hometown&apos;s eEdition is available as a standalone product or as an add-on website feature.<br />
<br />
While most eEditions are either too basic or too expensive for local papers, Our Hometown&apos;s eEdition platform is the perfect combination of style, functionality, and price.  Kozma explained, "With Our Hometown, publications are not only getting the features they need but also the features they want but didn&apos;t think they could afford."<br />
<br />
Customers who use Our Hometown&apos;s content extraction platform benefit from automatic linking of PDF and website content for easy reading and sharing capabilities as well as advertising opportunities.<br />
<br />
For customers who prefer a self-service option, the new eEdition allows a publication to easily tag articles in the PDF and tie it to their digital content as well as advertiser or business profiles, all from within the eEdition web interface.  <br />
<br />
Single page load is another bonus feature for publishers and readers concerned about data usage. Most platforms download the entire PDF, regardless of how much is actually being read.  Our Hometown&apos;s platform only loads the pages that are actually being read. Select pages from a thumbnail bar, page menu, or by simply scrolling or swiping through the paper but never worry about wasting mobile data or server space.<br />
<br />
Other standard eEdition features include optional paywall and subscription software, unlimited archives, single page PDF download, social sharing, screen pinch zoom on touch devices, and vertical and horizontal scrolling options. <br />
<br />
To see a live demo or for pricing, visit <a class="extlink"  target="_blank"  rel="nofollow noopener" title="our-hometown.com/eedition" href="http://our-hometown.com/eedition">our-hometown.com/eedition</a> or call 315-294-5735.<br />
<br />
About Our Hometown, Inc.<br />
Our Hometown, Inc, based in Clifton Springs, New York, has over 20 years experiencing getting newspapers online easily and leveraging the latest technology to benefit their customers. Through its publishing platform and proprietary products, Our Hometown is revolutionizing the digital publication for small to medium-sized papers who are looking for affordable, innovative solutions that help them drive additional revenue.</p><p>For more information on this press release visit: <a rel="nofollow" href="http://www.releasewire.com/press-releases/release-3.htm">http://www.releasewire.com/press-releases/release-3.htm</a></p></div><h2>Media Relations Contact</h2><p>Matt Larson<br />VP of Sales &amp; Marketing<br />Our Hometown, Inc.<br />Telephone: 315-294-5735<br />Email: <a rel="nofollow" href="http://www.releasewire.com/press-releases/contact/695039">Click to Email Matt Larson</a><br />Web: <a rel="nofollow" href="http://our-hometown.com/">http://our-hometown.com/</a><br /></div><div><p><img src="https://cts.releasewire.com/v/?sid=695039&amp;s=f&amp;v=f" width="1" height="1" alt=""><span></span></p></div>]]></description>
      <pubDate>Thu, 02 Jun 2016 14:27:18 -0500</pubDate>
      <media:content url="http://media.releasewire.com/photos/show/?id=94732" medium="image"/>
      <guid>http://www.releasewire.com/press-releases/release-3.htm</guid>
    </item>
    <item>
      <title>Our Hometown Announces SmartClickConnect</title>
      <link>http://www.releasewire.com/press-releases/release-3.htm</link>
      <description><![CDATA[<div class="newsleft"><div class="newsbody"><p class="subheadline">Our Hometown's latest product release, SmartClickConnect, focuses on engaging readers so they stay on one digital news publication longer. This is accomplished by accessing a reader's natural curiosity and directing them to additional articles for all proper nouns related to the who, what and where of the article.</p><p>Rochester, NY -- (<a rel="nofollow" href="http://www.releasewire.com/">ReleaseWire</a>) -- 01/12/2016 --  Our Hometown, Inc. has released their latest exclusive product for digital news publishers, SmartClickConnect.<br />
<br />
SmartClickConnect engages readers while keeping their attention on a publisher&apos;s news site longer.  This is accomplished by automatically tagging the important topics in articles - the who, what, and where - and displaying the relations between all of them in a simple pop-up interface.<br />
<br />
By creating deeper and more meaningful connections between recommended articles, SmartClickConnect aims to replace the average on-site search engine by tapping into a reader&apos;s curiosity quickly and easily, driving them to additional articles within the publication. Its ease of use reduces the number of steps to find additional articles and addresses the short attention span of today&apos;s readers.<br />
<br />
"SmartClickConnect contains readers to the news site or publication they started on, making the publication&apos;s advertising space more valuable to local advertisers" reveals Paul Kozma, Our Hometown CEO. "Once a reader is drawn away from a site with today&apos;s clickbait ads, they&apos;re unlikely to return to read more articles. We want to reverse that trend."<br />
<br />
In terms of tagging, most news sites today only tag a few major topics or people, or they have to manually add links to relevant, older articles. Others drive revenue via clickbait ads that drive readers away from their sites.<br />
<br />
"News sites have a wealth of archived material that is difficult to drive readers to" explained Kozma. "And our main client base, local and regional newspapers, have unique local content and engaged readers, but no easy way to connect and deliver that content. SmartClickConnect aims to be that solution for publications both large and small."<br />
<br />
About SmartClickConnect<br />
SmartClickConnect is currently in beta on select Our Hometown sites, soon to be added to all Our Hometown client sites.  The initial release features related articles and related entities to the selected topic as well as a search engine.<br />
<br />
For more information or to visit our beta sites to see SmartClickConnect in action, go to <a class="extlink"  target="_blank"  rel="nofollow noopener" title="smartclickconnect.com" href="http://smartclickconnect.com">smartclickconnect.com</a>.<br />
<br />
For a free demo, you can contact <a class="extlink"  target="_blank"  rel="nofollow noopener" title="sales@our-hometown.com" href="mailto:sales@our-hometown.com">sales@our-hometown.com</a> or call (315) 294-5735.</p><p>For more information on this press release visit: <a rel="nofollow" href="http://www.releasewire.com/press-releases/release-3.htm">http://www.releasewire.com/press-releases/release-3.htm</a></p></div><h2>Media Relations Contact</h2><p>Matt Larson<br />VP of Sales &amp; Marketing<br />Our Hometown, Inc.<br />Telephone: 315-294-5735<br />Email: <a rel="nofollow" href="http://www.releasewire.com/press-releases/contact/655884">Click to Email Matt Larson</a><br />Web: <a rel="nofollow" href="http://our-hometown.com/">http://our-hometown.com/</a><br /></div><div><p><img src="https://cts.releasewire.com/v/?sid=655884&amp;s=f&amp;v=f" width="1" height="1" alt=""><span></span></p></div>]]></description>
      <pubDate>Tue, 12 Jan 2016 11:12:01 -0600</pubDate>
      <media:content url="http://media.releasewire.com/photos/show/?id=94732" medium="image"/>
      <guid>http://www.releasewire.com/press-releases/release-3.htm</guid>
    </item>
    <item>
      <title>Our Hometown Releases Multi-Channel Publishing for Newspapers</title>
      <link>http://www.releasewire.com/press-releases/release-3.htm</link>
      <description><![CDATA[<div class="newsleft"><div class="newsbody"><p class="subheadline">Affordable multi-channel publishing for small and medium-sized publications is now available through Our Hometown.</p><p>Rochester, NY -- (<a rel="nofollow" href="http://www.releasewire.com/">ReleaseWire</a>) -- 10/22/2015 --  Our Hometown, Inc. has released a multi-channel publishing solution for news outlets, to create a consolidated editorial content management system for both digital and print versions of publications.  Multi-channel publishing is available as part of <a class="extlink"  target="_blank"  rel="nofollow noopener" title="Our Hometown&apos;s hybrid package" href="http://our-hometown.com/newspaper-platform-plans-pricing/">Our Hometown&apos;s hybrid package</a>, making it an affordable solution for local publications.<br />
<br />
"Multi-channel publishing, or creating print and digital publications from a single source, is the future, and we want to be part of it." stated Paul Kozma, CEO. "Large, national papers like the New York Times are already utilizing this technology and we want to offer the same service to small and mid-size papers at an affordable price."<br />
<br />
Publishers enter articles, images, captions &amp; other content into Our Hometown&apos;s software for website publication. To layout their print edition, publishers import content into Adobe InDesign for easy drag-and-drop layouts.  Fonts for headlines, by-lines, sub-headers, captions &amp; body can be pre-set in the template.<br />
<br />
To ease publishers concerns about releasing news online before a print edition, Our Hometown also features a timer that enables publishers to set what day and time a complete issue goes live online.  All content added to the online software is associated with a specific issue, so articles aren&apos;t made live immediately after being added, unless specifically set to do so, such as breaking news.<br />
<br />
Depending on a publisher&apos;s current workflow, Our Hometown&apos;s multi-channel publishing has the potential to streamline processes and make collecting content easier, as a reporter simply has to enter it into the system from wherever they are for an editor to have access.<br />
<br />
"As the industry evolves, we want to ensure we are providing newsrooms with workflow options that cater to their needs" explained Kozma. <br />
<br />
The company has always focused on making it as easy as possible for publishers to get all their print content online, and now publishers have the choice of deciding which workflow makes the most sense for their newsroom.<br />
<br />
Multi-channel publishing is available for no additional cost as part of Our Hometown&apos;s hybrid package, featuring fixed monthly rates, based on publication frequency.<br />
<br />
Our Hometown provides detailed tutorials, guides, &amp; FAQs on their site to help ensure a smooth process for newspapers, as well as 24/7 phone and email support for current customers. <br />
<br />
About Our Hometown, Inc.<br />
Our Hometown, Inc., based in Clifton Springs, New York, has over 20 years experiencing getting newspapers online easily and leveraging the latest technology to benefit their customers. Through its publishing platform and proprietary products, Our Hometown is revolutionizing digital publishing for publications looking for affordable, innovative solutions that help them drive additional revenue.<br />
<br />
For more information, visit <a class="extlink"  rel="nofollow noopener"  target="_blank"  title="http://our-hometown.com/templates-features/multi-channel-publishing/" href="http://our-hometown.com/templates-features/multi-channel-publishing/">http://our-hometown.com/templates-features/multi-channel-publishing/</a>, call 315-294-5735, or email sales@our-hometown.com</p><p>For more information on this press release visit: <a rel="nofollow" href="http://www.releasewire.com/press-releases/release-3.htm">http://www.releasewire.com/press-releases/release-3.htm</a></p></div><h2>Media Relations Contact</h2><p>Matt Larson<br />VP of Sales &amp; Marketing<br />Our Hometown, Inc.<br />Telephone: 315-294-5735<br />Email: <a rel="nofollow" href="http://www.releasewire.com/press-releases/contact/635371">Click to Email Matt Larson</a><br />Web: <a rel="nofollow" href="http://our-hometown.com">http://our-hometown.com</a><br /></div><div><p><img src="https://cts.releasewire.com/v/?sid=635371&amp;s=f&amp;v=f" width="1" height="1" alt=""><span></span></p></div>]]></description>
      <pubDate>Thu, 22 Oct 2015 13:25:09 -0500</pubDate>
      <media:content url="http://media.releasewire.com/photos/show/?id=94732" medium="image"/>
      <guid>http://www.releasewire.com/press-releases/release-3.htm</guid>
    </item>
  </channel>
</rss>
